Morgane Lara Email & Phone Number

London, Gb

London Area, United Kingdom

Montréal, Qc, Canada

- Led user research studies, surveys, and interviews to inform the revamp of the mobile app.- Created user personas and mapped out user journeys to guide the redesign process.- Conducted a full audit and assessment of the existing mobile & web platforms.- Collaborated closely with designers and product managers to redesign the mobile app interface.- Collaborated closely with engineers during design implementation, providing comprehensive documentation throughout the process.- Conducted usability testing to gather feedback and refine the redesign of both mobile & web app.- Implemented innovative solutions based on research findings to enhance user experience.- Improved user activation rate by 30% through sign-up enhancements, resulting in a higher number of new users completing initial setup.- Increased user retention by 20% via targeted engagement strategies, leading to more users returning to the app consistently over time.- Boosted app stickiness by 25% through in-app gamification, relevant notifications and emailing resulting in more frequent and prolonged app usage (assessed by measuring the ratio of daily active users (DAU) to monthly active users (MAU)).

Bruxelles, Région De Bruxelles-Capitale, Belgique

- Migrated to Figma and established a design system increasing design consistency by 50% and reducing design time significantly (measured through a comparative analysis of design outputs before and after implementation).- Improved team efficiency and accelerated the feedback loop between design and development (measured by tracking time spent on collaboration tasks and feedback turnaround times).- Created a flexible design system accommodating custom elements, ensuring scalable infrastructure for future growth (evaluated based on the system's ability to integrate new components and handle varied design requirements).- Reduced user-reported issues by 30% and enhanced iterative design by leading qualitative and quantitative research (quantified through analysis of user feedback before and after design improvements).- Boosted feature adoption by 20% and improved overall application performance by integrating new features that meet user needs and business objectives (tracked through user analytics and feature usage statistics).

Brussels, Belgium

- Led the platform revamp to address user pain points and streamline user flows, resulting in a more intuitive and user-friendly experience (measured by user journey mapping).- Conducted extensive usability testing and user research, leading to a 30% increase in user satisfaction (based on survey results and feedback).- Collaborated with developers and stakeholders to implement user-centric design solutions, reducing design-to-development handoff time by 50% (tracked by project management tools) and allowing for more iterations and user testing cycles.

- Reduced by 40% the administrative work time and increased organisational efficiency by 30% by analysing user journeys, service blueprints and creating a user-centered solution (measured by time-tracking tools).- Increased user satisfaction by 20% thanks to a user-centered service (based on feedback surveys).- Reached a 90% user approval of the new service (measured by usability testing).- Increased market share by 15% in the first year thanks to design solutions that met user and business needs (tracked by sales reports).

Master Interaction Design, Master

Connected objects, digital products, interaction design is part of our lives. By becoming an interaction designer [s], I create.

European Project Semester, Interaction Design, 2.1

Activities and Societies: - Project Management - Research Methods Sustainability - Business Management & Marketing - Design Process&.

Manaa, Design And Applied Arts

The preparatory year in design and applied arts (ex MANAA), allows the acquisition of fundamental artistic training and working methods.

Education record