Morgane Lebrun Email & Phone Number

Paris Area, France

Intensive 9-week course in UX / UI Design. Three projects.Project 1 : Opéra National de Paris. Redesign the online customer journey for buying visit tickets on www.operadeparis.frProject 2 : KÜNÜ. How might we help women to a better sex life? An educational mobile app with a twist to empower women.Project 3 : Inspiration by La Grande Epicerie. A mobile app to source recipe inspiration and high quality products, from a famous Parisian food hall.> Design Thinking process, Lean, Agile> UX : User Research, Empathy mapping, Wireframing, Prototyping, User testing, Information Architecture, IxD.> UI : Moodboard, Style tile, Visual design, Typography, Design systems (Material Design, iOS Design, Atomic Design), Micro-interactions, Hi-Fi prototypes, Desirability testing.> Fundamentals of front-end web development (HTML, CSS)

Hong Kong

Designing Hong Kong’s first fine cheese shop: an 8 months mission to create the brand, lead its development and ensure viability.> Creating the brand identity: name, colours, logo, atmosphere, wording...> Defining the customer experience.> Launching the marketing and communication strategy for the brand, liaising with the media to cover the opening. > Conducting the renovation and interior design.> Setting up the logistic chain for exporting cheese from France to Hong Kong, sourcing the suppliers.> Hiring a Cheese Master from France + staff ; training to manage the shop.> Opening trade accounts with Hong Kong fine dining groups and restaurants.

Hong Kong

Loveramics is an internationally recognised ceramics brand, synonymous with quality and craftsmanship.> Building up the brand's image on the European market.> Implementing a marketing and commercial strategy for the European market.> Building a solid client database through trade shows (Ambiente, Maison & Objet).> Managing relation with European warehouse, monitoring stock levels and planning replenishment from China. > Monthly reporting of turnover and overall P&L on the European market.> Creating the e-shop platform and local resources for the European market.> Opening and growing key accounts for wholesale strategy (Selfridges, Le Bon Marché, LaRinascente).

Région De Paris, France

Building on my experience as a branding specialist, I designed an innovative method to enhance creativity for marketing and communication teams. I implemented it, orchestrating creative sessions for companies and entrepreneurs.> Strategic consulting : assessing projects with a rational eye (marketing, legal and international aspects).> Brand platform : building your brand’s identity, creating its DNA to ensure a clear and focused message.> Competitive analysis : discovering and knowing your environment and its opportunities.

Région De Paris, France

ENEKIA - Branding agency> Defining 45 new brands identity: name, baseline, visual identity. > Leading the team's strategic choices for major brands, both local and international ; planning strategic recommendations in marketing, communication and trademarking.> Providing legal advise in intellectual property and trademarking.> Coaching creative brainstorming and training.> Building relationship with existing clients and initiating new partnerships. Key accounts : Bouygues Télécom, Goodyear, Leclerc, Schneider Electrics + Missions for Danone, Ville de Bordeaux, Carrefour, Glenfiddich, Decléor, Azzaro, L'Oréal...> Managing a team of 3 people.

Région De Paris, France

ENEKIA - Branding agency> Creating products and services names for small and international companies. > Conducting semio-marketing, legal studies, language checks to assess each name's viability on its targeted market.> Exploring existing markets and tendencies to better understand each customer’s expectations.> Writing and publishing the agency's newsletter sent to key accounts and prospects - 4 editions a year, 300 readers.> Ensuring the agency's visibility on social platforms - Facebook Page (200 likes), Twitter account (400 followers), Pinterest board, blog articles.

Région De Paris, France

L'Oréal Luxury Division.Assistant to the Product Manager in charge of Biotherm's men, body and sun ranges.> Elaborating marketing and promotional plans for 3 new products launch in coordination with other services (logistics, PR, sales, formation…).> Developing POS material for the distributions network of the brand : research and product design, prototype manufacturing.> Analysing products performance on the marketplace (good knowledge of sell-out panels), assessing other competitors.

Région De Paris, France

Student job.Organizing medical repatriation of injured / ill beneficiaries.Conducting missions in French, English, Italian.

Milan Et Alentours, Italie

Vega S.p.A - Owner of the Grand Hotel Et De Milan (5*, Leading Hotels of the World) and Hotel STRAF (4*, Design Hotels).> Organizing prestigious events for local companies and overseas firms, in relation with the F&B, conciergerie and reservations teams of both hotels.> Initiating new partnerships to promote cultural dynamism in the local community: exhibitions in the lobby, DJ for the Thursday happy hour.> Supporting the image of both hotels by promotion through adequate media coverage.

Région De Lille, France

Student job.Week-end watch.

Certification, Web Accessibility

- Scope and definition of web accessibility ; - Discover assistive technologies and adaptive strategies to interact on the Web.

Uxui Design Bootcamp, Uxui Design

Intensive 9 week course in UXUI Design. What we learn: - Apply design thinking principles, methods and processes to solve business.

Master, Marketing & Communication

Activities and Societies: Mentor for high school student preparing the nationwide exam to enter Sciences Po. President of Handi'Cap sur.

Erasmus Exchange, Marketing

Intensive One-Year Foundation Course Preparing For The Competitive Entrance Exam To Sciences Po.

High School Diploma, Economics

Activities and Societies: Member of the swimming team. Economics