Morgan E. Mcelroy, M.S. Email and Phone Number
As a generalist with a background in a variety of industries, I specialize in strategic communication and implementing data-driven marketing tactics to provide tangible results.I am passionate about driving positive change and am motivated by identifying and correcting operational inefficiencies to help organizations achieve their goals. With background in digital media management, copywriting, and data analysis, I have cultivated a proven track record of effective response to organizational hurdles. Currently, I utilize data analysis and digital marketing to build up rapport, engagement, and growth practices among our membership. These insights have led to a revolutionized approach to operations, leading to: • A 37% increase in membership• A 40% increase in event attendance• Effective communication with all 71 system campuses. My academic background is in Political Science, Communication, and Business Management, with an advanced degree in Administration and certificates in Crisis Communication, Digital Marketing Analytics, and Data Visualization. My studies have trained me to identify key details in order to make strategic long-term plans through a combination of research, analysis, and consultation. I thrive in fast-paced, forward-facing roles and excel at thinking outside the box and am excited to continue to develop my skills in a field I am passionate about. Let’s connect and explore how we can work together to achieve our goals. For more information on my experience and samples of my work, please visit www.morganemcelroy.me
Ls2Group
View- Website:
- ls2group.com
- Employees:
- 44
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Account AssociateLs2Group Jun 2024 - PresentDes Moines, Iowa, United States
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Board MemberCampus Safety Coalition Jul 2022 - PresentMinneapolis, Minnesota, United StatesServes as a Board Member for the Campus Safety Coalition. A 501(c)(3) nonprofit that is driven to create safe university and college campuses throughout the United States for all stakeholders, including students, employees, and the general public. -
Greek Alumni Council Member- Board Of DirectorsUniversity Of Minnesota Nov 2021 - PresentMinneapolis, Minnesota, United States- Serve as one of nine elected board members on the University of Minnesota's Greek Alumni Council (MGAC), working to advocate and organize alumni resources on behalf of the undergraduate Greek students at UMN- Chair and moderate the Student Safety Committee, organizing initiatives to improve safety on campus for our 45+ undergraduate Greek organizations - Serve as the MGAC representative to the President's Initiative on Preventing Sexual Misconduct (PIPSM), bringing back findings and updates to our monthly board meetings - Serve as a member of the Bylaws Review Committee; proposing appropriate recommendations and edits to our governance structure to increase logistical efficiency -
Director Of Growth & Global ExpansionDelta Kappa Epsilon International Fraternity Jun 2021 - Jun 2024• Serve as primary liaison with regional universities• Create and maintain communication program to keep DKE as a positive member of each local community• Revolutionize global expansion strategies utilizing data analytics and new practices: • Created new marketing programs that increased DKE membership by 35% in 2 years during a downdraft in fraternity membership broadly• Utilized digital marketing methods and implemented expansion programs to install 9 new Chapters in strategic institutions • Streamlined internal communication practices to lead to an international event attendance increase of 42% -
Assistant Director Of Chapter ServicesDelta Kappa Epsilon International Fraternity Aug 2022 - Aug 2023Minneapolis, Minnesota, United States- Supervises and manages a team of consultants, ensuring quality support to 61 unique undergraduate chapters throughout the U.S. and Canada- Develops and administers new member onboarding curriculum, successfully preparing more than 700 students to operate their local organization- Oversees and coordinates expansion processes for the International Fraternity, working in coordination with a variety of university administrators and local alumni organizations to ensure sufficient and successful expansion efforts throughout the country- Coordinates the hiring and onboarding processes for all incoming members of the Chapter Services team at the headquarters level- Aids in the collection and organization of administrative requests, including but not limited to: dues collection and debt retirement planning, creation of local alumni organization LLCs, compilation and filing of membership rosters, and international event registration and organization
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Regional Chapter ConsultantDelta Kappa Epsilon International Fraternity Jun 2021 - Aug 2022- Manages a portfolio of 29 unique 501(c)(7) organizations, overseeing leadership development, risk management practices, and financial management- Collaborates with higher educational governance, local advisors, and legal and financial professionals to ensure proper standing- Audits internal management system and prepares personalized trainings to mitigate problems, documenting my research findings in polishes reports to ensure improved structural efficiency
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Campus ManagerGreek House Aug 2020 - Jun 2021- Coordinated all campus sales and outreach- Serves as the liaison between customers and a design team to create custom apparel - Works alongside a team to manage a book of sales of student organizations and businesses on and around the UMN Campus -
Sales InternGreek House May 2020 - Aug 2020- Utilized customer relationship management tools, artificial intelligence enabled sales tools, and online outreach techniques to maximize sales income- Outreached and built a comprehensive contact book of potential customers in my area
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Ranking Voting MemberMinnesota Student Association May 2020 - Jun 2021- Served as the elected leader of more than 40 Student Group Representatives within the Forum Body- Acted as a liaison between constituents and the Executive team of four- oversaw a budget of $150,000 and approved legislative agendas on behalf of 35,000 undergrads -
At Large RepresentativeMinnesota Student Association May 2019 - May 2020- Represented, and voted on behalf of, the undergraduate student body- Created and chaired a Campus Safety sub-committee in response to a spike in crime around campus- Drafted legislation within smaller committees, and presented in Forum
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Greek Prevention Advocate- Planning InternUniversity Of Minnesota Oct 2020 - Mar 2021- Worked in conjunction with Boynton Health and the Aurora Center for Advocacy and Education - Named as one of five members to serve with other members of Greek life, public health officials, and sexual assault specialists to restructure the University of Minnesota's efforts to combat sexual assault- Completed privacy and sensitive information training under HIPPA and FERPA regulations- Authored policy changes and crafted promotional and marketing materials in order to promote tangible change
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Vice PresidentDelta Kappa Epsilon International Fraternity Nov 2019 - Jan 2021- Chaired a team of six external department officers- Serves as the external face of the chapter; built and maintained relationships with other Greek and non-Greek student organizations, established a social calendar, and managed all digital marketing - Sat on the Executive Board to manage chapter operations; revising bylaws and organizational structure to increase chapter efficiency
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Recruitment CaptainDelta Kappa Epsilon International Fraternity May 2018 - Jan 2021- Marketed the chapter to new members through social media postings, digital communication, and face-to-face interactions - Contributed to outreach of new members, building and organizing the chapter's contact sheet
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Delegate- Ritual Working CommitteeDelta Kappa Epsilon International Fraternity Nov 2019 - Apr 2020- Served as one of four undergraduate delegates to the international committee dedicated toward revising ritual and historic traditions - Presented perspectives and opinions on tradition, proposing edits in order to update our practices to the modern era- Consolidated and organized traditions spanning 175 years and 110 locations to draft a universally accepted process for all active chapters to adopt
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Social ChairmanDelta Kappa Epsilon International Fraternity Dec 2018 - Nov 2019- Served on the external board- Planned and executed chapter events, working alongside third-party vendors- Focussed on outreach with other Greek organizations to remain involved and informed in our campus community
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Director Of Guest RelationsUniversity Inn Sep 2019 - Dec 2020Minneapolis, Mn- Cultivated a warm environment and personal relationships with guests to ensure customer retention and satisfaction- Improved the company's online presence by maintaining online accounts on Facebook and TripAdvisor and responded to guests on these platforms
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Front Desk AgentUniversity Inn Sep 2018 - Dec 2020Minneapolis, Mn- Managed front desk operations by taking in and fulfilling guest reservations and requests- Audited financial history, updated older files into a digital database, and performed a daily income audit
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Political Communications InternHousley For U.S. Senate Sep 2018 - Nov 2018Greater Minneapolis-St. Paul Area- Communicated with constituents and garnered support for the upcoming election- Analyzed past legislation and interviews on behalf of the candidate to build a reliable base of knowledge -
Kidswear SalesmanNordstrom Jun 2018 - Aug 2018Brea Mall- Built up market knowledge on kids-wear, infant supplies, and strollers - Consistently reached or exceeded daily sales goals and motivated the sales team to reach daily department goals - Cultivated meaningful customer relationships and utilized product knowledge to offer exceptional shopping experiences
Morgan E. Mcelroy, M.S. Education Details
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Political Science And Government
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Higher Education/Higher Education Administration -
Communication And Media Studies
Frequently Asked Questions about Morgan E. Mcelroy, M.S.
What company does Morgan E. Mcelroy, M.S. work for?
Morgan E. Mcelroy, M.S. works for Ls2group
What is Morgan E. Mcelroy, M.S.'s role at the current company?
Morgan E. Mcelroy, M.S.'s current role is Public Affairs, Public Relations Professional.
What schools did Morgan E. Mcelroy, M.S. attend?
Morgan E. Mcelroy, M.S. attended University Of Minnesota-Twin Cities, St. Cloud State University, Ohio University, Calvary Chapel High School.
Who are Morgan E. Mcelroy, M.S.'s colleagues?
Morgan E. Mcelroy, M.S.'s colleagues are Jodi Rosauer, Thomas Bean, Courtney Craig, Josiah Schuelka, Viknes Arumugam, Demaree Donaghu, Corey Day.
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