Morgan Goldsmith Email & Phone Number

Atlanta, Ga, Us

Clients: JM Smucker, Post Consumer BrandsDevelops strategic and creative media plans that align with client expectations and aid in generating revenue for the client. Collaborates with integrated agency teams, client, and vendor partners develop recommendations aligned with client goals.Recommends campaign budgets based on campaign size and duration and verifies post-campaign finances and billing. Maintains stewardship of competitive reports using at least 5 proprietary computer softwares to interpret data and draw conclusions Plan, activate and monitor social campaigns across Meta, Pinterest, TikTok, Reddit, and Snapchat platforms.Mentors and trains junior and new team members with technical training on social platforms and onboarding of team processes.

Atlanta Metropolitan Area

Streamlined all Pinned! visual and written content to reflect a cohesive brand identity and voice across 3 media platforms.Manages all brand content and social media calendars.Leads a team of 8 including graphic designers, social media strategists, content writers, and production assistants. Spearheaded the development of the Pinned! Digital Studios website to include essential functionalities such as contact forms, email subscription services, and social media sharing.

Atlanta, Georgia, United States

Utilized Trello to manage and prioritize individual project tasks and used Google suite products to manage learner tasks.Analyzed data and developed over 10 action plans throughout the course of the year, to constantly improve learner achievement.Coordinated conferences with key stakeholders to provide bi-weekly updates on project performance.Researched and designed 100 courses and 100 in-class lectures; communicated complex ideas to audiences with varying degrees of learning styles.Worked independently and on cross-functional teams collaborating on program development.

Atlanta, Georgia, United States

Provides content-related and appropriate instruction based on Fulton County’s curriculum.Provides a safe and organized classroom environment which promotes active learning in the subject area.Exhibits knowledge of performance-based instruction and assessment.Communicates responsibly with students, parents, colleagues, and school leadership.Responsible for administrative duties including: student attendance, scheduling parent-teacher conferences, creating sub plans, etc. Follows all county, state, and federal policies and procedures.

Authored 3 featured stories about topics related to luxury lifestyle products and events.Expanded the Hamptons’ Dune Road Lifestyle Travel Guide "Blue/Green" section from 1 page to 3 pages. Pitched over 5 excerpts to journalists to obtain a Dune Road Lifestyle mention. Built several relationships with journals and artists including the Washington Post, increasing brand awareness.

Grew the brand’s media presence and consumer engagement by 40% within a five month period. Led a team to rebrand and restructure “A Life Well Dressed” company website.Constructed and managed the brand’s social media calendar.Supervised and assembled a team of 10, including graphic designers, writers, editors and researchers.Refined the “A Life Well Dressed” brand identity, social media presence, and media outreach tactics. Developed a final strategic communications plan and brand media kits to present to the client.

Maintained Urbaanite’s social media presence including: FB, IG and Twitter with close to 4,000 active followers. Led the creation and distribution of the company’s newsletter to over 2,000 subscribers. Identified 25 key media partners that align with the Urbaanite brand and formed beneficial partnerships.Bolstered Urbaanite’s editorial calendar by organizing and streamlining the brands digital content.Authored over 70 posts on the company website.

Houston, Texas, United States

Advised customers on purchasing decisions on the sales floor and as a lead cashier.Increased store revenue through sales and credit card registration.Managed customer concerns with empathy and patience.Maintained a neat, clean, and organized work center.

Collaborated with FOX Sports for a media planning taskCrafted a media plan for UberEats to use during FOX Sports' college basketball seasonAllocated advertising funds within a $1 million budgetPresented the final media plan to 2 FOX Sports representatives

Washington D.C. Metro Area

Boosted digital media presence through search engine optimization and social media tactics. Composed up to 20 articles, regarding entertainment news, local news, and campus events. Collaborated with a team of 10 members and managers to brainstorm topics and edit work. Directed communication between several departments ensuring the cohesion of content across all channels.