Morgan Kee Email & Phone Number

New York, Ny, Us

Washington, Dc, Us

- Analyze RFPs/briefs from brands and agency clients; research the brand and its competitive landscape; identify relevant cultural trends and "white space" where the brand can differentiate itself- Develop insight-driven ideas for custom executions on behalf of brands, across all mediums - videos, articles, podcasts, social content, events, print- Pitch ideas to agency/brand clients; field questions & feedback; collaborate with production teams internally to estimate costs; brief post-sale creatives on sold ideas

New York, New York, Us

- Plan and execute buys across custom content, podcasts, print, digital, out of home, streaming and traditional TV, influencers, and radio (leading multiple campaigns at once)- Previous/current clients include Amazon Studios, GE, Coca Cola, LittleBits, Synchrony, StitchFix, Pearson, and Square, plus countless new business pitches- Manage all aspects of the media process from top to bottom: media strategy, client presentations, negotiation, media buying, trafficking, reporting, billing- Research the audience using quantitative tools like Global Web Index and Simmons to learn psychographic traits as well as media habits, and then translate that data into a media plan

- Similar to the above except I also researched and wrote biweekly news briefs for clients as well as deep-dive trend reports

New York, New York, Us

Associate Project Manager -> Project Manager -> Junior Strategist

New York, Ny, Us

- Constructed pivot tables, charts & analysis from Stradegy, NPower, MEMRI, WRAP, & Arianna data- Developed slides for both Research and Business Development presentations, such as a deck on Millennial attitudes and spending habits for the Association of National Advertisers- Wrote web content (ex: local TV stations using social media in innovative ways)

New York, Ny, Us

- Summer internship in both Research and Advocacy (essentially PR), then hired on full time- Mounted publicity campaign for a new job board: built Adwords campaign from scratch, drafted LinkedIn ad campaign, created Hootsuite dashboard, research top communications schools for outreach, posted strategically in LinkedIn groups (selected by using their demographic info to calculate the number of members in our industry)- Researched and built 30-slide deck on Millennial attitudes towards car buying, used as part of a larger presentation on Millennials for the ANA

- Write social media and blog posts profiling alumni and students, recapping events and workshops, and covering various career-related topics- Strategize on how to engage students on social media and with Career Center events- Ranked one of the top 10 Career Services blogs in the country this year by CreateACareer.org

Boston, Massachusetts, Us

- Learned PR skills like media target lists, writing a pitch, and social media analytics- Wrote blog, Facebook, and Twitter posts (including contests) for clients and BIGfish- Participated in all office discussions and conference calls with clients

- Created Adwords campaign as well as Hootsuite account to manage Facebook, Twitter, and Wordpress- Interview owners, photograph food, and review restaurants for the YUM program- Brainstorm marketing initiatives and strategize on publicity (ex: when tabling at events, offer a restaurant discount for liking our page)

Denver, Colorado, Us

- Created Adwords campaign totalling 13 campaign groups with 262 ads and 7100 keywords, which drove 400,000 impressions- Presented report suggesting unconventional tactics adapted to work within the limits of the Google Grants program for nonprofits, which resulted in a complete redesign of campaign strategy

Bachelor Of Arts, Sociology; Media And Communications Studies

Education record