Accomplished global executive with 25+ years of progressive leadership in Fast Moving Consumer Goods (FMCG). As a decisive Chief Marketing Officer (CMO), I've driven success across traditional and digital marketing for leading MNCs, elevating the world's most valuable brands globally, regionally and locally in both emerging and developed markets. Known for building high-performing teams across geographies and navigating complex challenges with strategic insight and innovation.I am recognized as an inspirational leader and transformation expert, adept at fostering collaboration and driving change. Certified IDC (INSEAD) Board Director and SID Senior Accredited Director, bringing a governance-focused approach to corporate leadership. Singapore Permanent Resident
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Managing DirectorVdl VenturesGermany -
Chief Marketing OfficerLipton Teas And Infusions Dec 2024 - PresentAmsterdam, North Holland, Netherlands -
PartnerThe Partnering Group 2024 - PresentCincinnati, Ohio, United States -
Managing DirectorVdl Ventures 2020 - PresentSingaporeManaging Director & Partner of a globally operating asset management company with a focus on investments in private markets (private equity and venture capital). -
Board AdvisorCreatively Squared 2023 - PresentSingaporeAdvisor to the Creatively Squared Board & Founders.Creatively Squared (CS) is a visual content production platform for modern marketing teams.Companies like P&G, Unilever, Heineken and Google use the CS platform to maximise their content budget and create original photos and videos at scale.As an alternative to traditional agencies, CS satisfies always-on photo and video needs for any market, delivering authentic visuals in half the time and at a fraction of the cost. Unlike influencer platforms CS focuses solely on high quality content production for marketers to use across your owned and paid media, vetting the CS content creators on their creative skills rather than follower counts. -
Limited Partner & AdvisorLoyal Vc 2022 - PresentToronto, Ontario, KanadaLoyal VC is a global venture fund with 220+ investments across 50+ countries. The fund is designed to minimize systemic bias inherent in the investment process, unlocking greater returns. -
Investor & AdvisorTorus.Vc 2020 - PresentRegion Brüssel, BelgienTorus Capital is a group of entrepreneurs turned investors. Torus invests in technology companies in the seed stage, acting as a late cofounder rather than an early stage VC -
Global Chief Digital Marketing Officer (Svp) & Global Strategic Media Leader (Mars Top 30)Mars 2020 - 2024Singapur, SingapurResponsibilities:- Development and leadership of the marketing transformation of Mars Inc towards Data Driven Marketing covering all global, regional and local teams- Leadership of a direct team transformation agents around the globe, responsible for the digital capability transformation of marketing at Mars, dotted line leadership of >350 marketers globally in a matrixed organization. Ownership of the global creative and media agency relationship- Additional responsibility of Global Media Strategic Leader for Mars Inc- Member of the executive board -
Chief Marketing Officer Asia Pacific & Global Strategic Media Leader (Mars Top 50)Mars 2017 - 2020SingapurResponsibilities:- Creation and implementation of a new and capable marketing organization in APAC- Set up of signature processes and ways of working supported by capability building programs- Leading a team of >120 people in 11 markets in a matrixed organization. Ownership of the regional creative and media agency relationship- Spearheading the creation of strategic growth plans for all markets in the region- Member of the APAC executive board of directors, member of global marketing leadership team- Additional responsibility as Global Media Strategic Leader for Mars and as General Manager for the Singapore business unit -
Global Brand Director (Mars Top 100)Mars 2014 - 2017Brussels Area, BelgiumResponsibilities:- Creation of growth strategies to double the growth of Sheba, Mars's most promising global jewel brand- Leadership of global cross-functional team of 27 people in a matrixed organization (incl. R&D, Market Research, Supply, Agencies)- Leading all brand matters globally including communication, innovation and execution strategies- Member of global marketing leadership team -
Chief Marketing Officer Germany (Mars Top 200)Mars 2011 - 2014Verden, GermanyResponsibilities:- Delivery of a turnaround for the struggling and non-engaged German marketing team- Development a compelling growth strategy for the business to stop the long term (15y) decline- Leadership of a team of 45 people, responsible for >$1bio in sales, > $70m marketing spend- Leadership of all local marketing, communication, innovation and execution strategies- Member of the global marketing leadership team- Member of the executive board -
Board MemberThe Marketing Society 2020 - 2023Singapur, SingapurBoard member at The Marketing Society Singapore -
Global Brand Director (T400 Director)Rb 2009 - 2011London, GroßbritannienResponsibilities:- Creation of growth strategies to accelerate the growth of Calgon, Reckitt's most profitable consumer brand- Leading all brand matters including brand equity, communication, market entry models, whitespace expansion and breakthrough innovation- Leadership of global cross functional team of 16 people (incl. R&D, Market Research, Agencies) -
Portfolio DirectorRb 2007 - 2009Mannheim, Baden-Württemberg, DeutschlandResponsibilities:- Acceleration of the growth of Dettol, Reckitt's biggest global brand and the biggest brand in Germany- Leadership of local marketing team of 8 people- Leading all brand matters incl. local communication pipeline, local innovation and execution strategies -
Early Career: Key Account Mgr, Global Sales Analyst, Trade Marketing Mgr, Senior Brand ManagerReckitt Benckiser 1999 - 2007Ladenburg, Mannheim, London
Moritz Von Der Linden Education Details
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Business Administration And Management, General -
Organizational Leadership -
International Business Management -
Business Administration And Management, General -
Universität BayreuthMarketing, International Business, Economics
Frequently Asked Questions about Moritz Von Der Linden
What company does Moritz Von Der Linden work for?
Moritz Von Der Linden works for Vdl Ventures
What is Moritz Von Der Linden's role at the current company?
Moritz Von Der Linden's current role is Managing Director.
What schools did Moritz Von Der Linden attend?
Moritz Von Der Linden attended Insead, Harvard Business School, Imd Business School, Imd Business School, Harvard Business School, Universität Bayreuth.
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Moritz von der Linden
Bavaria, Germany9xtras.de, pllh.com, tiliaquadrat.de, crxmarkets.com, vdlh.de, gmail.com, pllh.com, ceosolutions.de, marvelfusion.io
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