Morten Valther Graae Joergensen Email & Phone Number

Amsterdam, North Holland, Netherlands

Aarhus, Middle Jutland, Denmark

Project Driven Consultancy focusing on Strategy, International Management & Market Development in Europe, Middle East & Asia.

Lystrup, Middle Jutland, Denmark

Responsible for commercial- and concept development projects related to our 17.000 m2 CoWorking Space - including consultancy around The Future of Work.

Aarhus, Middle Jutland, Denmark

Denmark

Friday PM is a StartUp (PropTech) with a truly international organisation (team members in Kiev, San Francisco & Denmark), strong investment backing and an experienced Board. We harness the power of technology to analyze your office space and recommend a hybrid workplace design, custom-tailored to the way you work – we call it a Friday PM Space.

Switzerland

With my position in Asia, and the business model we implemented for this region in 2015, the success of this lead to an increase in my responsibilities within Vitra as Middle East was added in my geographical portfolio. We have started the adjustment of our approach to market here as well, and already now seeing the results with a strong win-rate in the project business.

Switzerland

I joint Vitra with the responsibility of rebuilding our presence in Asia, and in this process adjusting our strategic approach to the market. This related to team profiles, dealers structure, localization of portfolio, marketing strategy etc . It has been a successful approach where we see our market size growing in all key segments (Office, Home and Transportation), and a model that has later been transferred into the Middle Eastern markets as well.

Singapore

Managing Director and P&L responsible for our offices in Singapore, Malaysia, Philippines and Indonesia with a base in Singapore. Other markets in the region (Thailand, Vietnam, Cambodia and Myanmar) are supported by dealers with direct reporting line to our South East Asia HQ in Singapore.

China, Shanghai

Managing Director and P&L responsible for the Asia Pacific markets reporting directly to our CEO with my base in Shanghai. This includes activities in China (Asian HQ), South Korea, Japan, Taiwan, Hong Kong, Singapore, Australia and New Zealand. Started the project in January 2011 with the mission to build up a sales subsidiary to service not only China but also the greater region of Asia Pacific with customer, sales- and design support. The company business has earlier been through agents and dealers but the company now wanted its own presence in the region. The mission was also to develop the existing business partners and overall setup in the region to grow our turnover and market contributions.

Århus Area, Denmark

Responsible for our Customer Service Unit for the Scandinavian market. This with direct management responsibility for the Customer Service Team with reference to our Managing Market Director. During this period I was also apart of our Strategic Group and Innovation Group that set the standard and direction for our Business Development. A group that was responsible for several large implementations of new Business Developments in the company. Focus in the position- Management- Business Development. - Innovation Management. - Customer Service and Experience. - Direct Sales/Project Sales/ Retail Sales. - Education strategies for Customer Service Team. - Marketing responsibility.

Århus Area, Denmark

Headhunted for a position in the New Media department that was to build up the new department for social websites in different segments. The project was due to financial issues closed down shortly after I started.

Århus Area, Denmark

Innovation Lab is an international knowledge center for new technology. Through talks and articles, workshops, seminars and projects they strive to provide a comprehensive list of the potentials and challenges facing businesses and organizations working with new technology. As Head of Sales I was responsible for the development of the sales platform for the business. The challenge was creating “products” out of the knowledge that the organization was holding and communicating this to the relevant client base. Further more we developed a new and more market orientated strategy for the company during my time there that was also implemented with great success. Due to my passion for new technology I was also used as a speaker for several clients with an audience up to 350 people at a time. Focus in the position- Business Development- Sales Management. - Innovation Management. - Projects Sales- Product Development. - Marketing Development. - Professional Speaker with experience of large groups.

Århus Area, Denmark

As District Manager for our Contract Sales Department my responsibility in the company was to develop and grow the business platform in the respected marked for project sales. This was done with a team of internal sales personal, our customer service team and design team. At the time of my position as District Manager I was also a part of our Innovation Team. A team that was put together of 9 people of the “upcoming under 40” in the company. The teams main responsibility was through innovation strategies to come up with new business development projects in the field of product innovation, marketing innovation, sales innovation, sales channel innovation etc. The team reported directly to our CEO and to the board. Focus in the position- Business Development. - Management- Project Sales- Direct Marketing planning. - Innovation Management.