Providing market research support and full service project management to in-house marketing functions, research agencies and other marketing consultants.With 20 years experience across both quantitative and qualitative research, I am available to lead research projects, provide extra capacity when required and offer adhoc support where necessary.Having worked both agency and client-side, my knowledge spans many research practices including; Product Testing, Usage & Attitude Studies, NPD, Sampling Effectiveness and Brand Tracking. My cross-section of experience means I can employ whichever method is most appropriate to the brief; on-line, focus groups, individual depths, face-to-face etc.I have global experience working across a range of sectors including; Mother & Baby, Technology, Local Government, Transportation, Health & Beauty, Food & Beverage, Household, Children & Family and Charity research.

Working with the amazing team at We Are Family, delivering research to a broad range of clients within the kids and family space.

Working alongside Fundamentally Children, where the focus is to help children develop skills through play. Researching on a range of topics including play, toys, apps, children’s tech and e-safety.www.FundamentallyChildrenHQ.com has details of all the research and endorsement services offered to children's and family facing industries

Managing research projects on behalf of some of Europe’s largest FMCG brands, Charities and local government bodies, as well as assisting startup companies in new product development.Working alongside new as well as established clients to ensure that their research brief is actioned and turned into useful insights from which they can make key decisions.Undertaking a wide range of research projects covering; Ideas Screening, New Product Evaluation, Product Testing, Brand Health Checking, Packaging Research, Fragrance Testing, Customer Satisfaction, Focus Groups, Media.Moderating focus groups on a variety of topics from hair products to pet care. Using appropriate evaluative tools to generate discussion and managing the complexities of in-group evaluation of interactive computer games.Business to business depth interviewing. Exploring senior management perspective on a range of in-house employee satisfaction issues. Working with the client to develop recommendations to action within their organsation.Involved in the management and analysis of international tracking studies, including one study incorporating 11 countries and over 3,000 interviews per month.Overseeing the whole project from client brief including; questionnaire development, co-ordinating on-line survey programming and fieldwork through to data analysis and final client presentation.

Working for a consumer focused market research agency on a variety of ad hoc and long term tracking research.

Working for the leading young family marketing company driving knowledge and understanding about this key sector.Managing sampling effectiveness research on behalf of major brands included in the Bounty portfolio of packs. Undertaking adhoc quantitative studies to gain deeper understanding of the mother and baby market. Using the results to develop workshops for internal clients to share insights about the sector. Working alongside Marketing to develop questionnaires for PR purposes, and through careful analysis of the results, highlighting insights used for national PR campaigns, such the Bounty baby names survey.Involved in the development of Mums Opinions panel in conjunction with Research Now. A panel set-up as a profit center to utilise the unique access that Bounty has to mums and mums-to-be.

Working alongside the Transportation Planning department; providing research support, large scale data collection and analysis for the London Bus Initiative.Setting up and hosting public consultations to evaluate residents reaction to the proposed introduction of traffic calming measures in the London borough of Richmond. Comprising quantitative questionnaires and structured interviews to record local feedback on the impact of planned changes.