- Effectively manage Accounts Receivable (AR) and ensure compliance to trade terms.- Maintain and build excellent relationships with key customers to maximize on sales- Establish and maintain client relationships to ensure sales of the company’s products and services.- Ensure consistent profitable growth in sales through planning and management of sales personnel.- Design objectives, strategies and action plans to improve short- and long-term goals- Contribute to the business strategy development of the PLT & TB Division- Keep abreast of market developments and trends- Manage annual sales and expense budgets in line with targets to optimize sales- Monitor and measure performance against forecast / budget- Consolidate reports for sales, period expenses and customer profile and recommend course of action based on reports

- Develop and manage business partnership with key players in tyre industry to achieve the desired business objective.- Set and achieve sales target in the assigned territory - Oversee the operations of the Tyre Centre to ensure compliance to the laid down policies and procedures- Analyze competitors' activities and provide effective market intelligence for proper decision making.- Work with Marketing teams in preparing and managing marketing plans and budgets. - Making regular visit to customers in the market territories and develop excellent network to facilitate business development.- Prepare reports in timely manner that reflects the Actual Sales vis-à-vis the target, projections, lost opportunities, competitors’ activities and counter measures.- Maintaining & taking care of all company assets including petty to the agreed budget.

- Identify and develop business partnership with key players in the tyre industry to achieve the desired business objective.- Formulate, implement and coordinate various promotional and marketing activities to help build our brand.- Effectively manage Accounts Receivable (AR) and ensure compliance to trade terms.- Perform customers need analysis and segment the market to achieve the business unit objective of revenue growth.- Conduct training tyre care and maintenance and attend to customer issues and address them within a stipulated time. - Monthly and quarterly sales forecasting in the assigned region to ensure sales and targets are achieved- Monthly, quarterly and yearly performance review of sales for business development

- Managing sales promotions activities to generate brand growth.- Manage Distribution routes, order generation and develop new business.- Monitoring competitor activities affecting the brand and take appropriate corrective action.- Conduct market intelligence through regular trade visits to enhance brand activities.- Prepare quarterly brand expenditure and variance report to control budgeted expenditure.- Preparation of daily sales and market reports - Maintain good rapport and service customers efficiently.

- Direct sale to distributors, retailers and stockist- Expand distribution/sale point of our products- Coordinate various trade and marketing activities.- Preparation of daily reports (sales report, call sheet, cash listing)