Moshe Sofer Email & Phone Number

Herzliyya, Tel Aviv, Israel

Development of a Marketing Plan suitable for B2B and Partners ProgramRe Design of the Marketing Material including Harcopy and Digital Material.Planning Conferences, Webinars and Event Participation.

Chile

Brand development, UI and UX of the Website, participation in UX meetings with clients.Sales strategy planning including Business plan.

Definition of Digital Media Strategies and budget control in Canal Cero Customer Accounts.

Chile, Perú, Argentina, Australia

Control the traffic of Digital Media either from Advertisers or Publishers within the Appnexus, Facebook and Google Adwords platforms.Organize and distribute the advertising budgets of the different Clients in the Exchange and DSP platforms according to the expected KPIs and based on the requirements of each campaign.Responsible for the implementation and development of new technologies related to E-Commerce, SEO, SEM, UX, DSP, DMP and communication between various Ad Exchanges.

Sede Santiago Centro

He teaches classes in bilingual format referring to the subject of Software Engineering for the Computer Engineering Degree.

Ramat Gan, Israel

Manage the company's technology platform, manage IT service providers distributed in different countries, propose new improvements to current systems. Create maintenance plans for the proper functioning of the company's technological platforms.Manage the change from Wizassist platform (custom development for inventory management and buying and selling of diamonds) to ChannelAdvisor (commercial platform for inventory management and sales on Amazon, eBay and other portals), completing the migration process in 20 business days based on a total term estimated by ChannelAdvisor of 60 business days. Billing increase by 3% thanks to the implementation of ChannelAdvisor, on an approximate basis of USD 960,000 per year.

Chile

Manage the correct operation of all the company's computer systems at the headquarters, branches and mining sites in which Store Management, Tool Verification and Vehicle Verification services are provided, in charge of a team of 28 people. Plan and supervise the development of the company's technological platforms in terms of hardware and software. Carry out annual training for mining personnel on the correct use of the company's information systems, mainly SRD (system developed in Tecmind, .Net with SQL Server 2008 database) and Intranet (developed in PHP, JQuery with MySQL database). Plan, supervise and deliver the corresponding management reports, KPI and inventory of computer assets of the company.Improvement in the Uptime of service points at work, thanks to the implementation of the support and maintenance plan every six months, up to 90%, previously the average uptime was 60%. Reduction of up to 5 minutes in the attention time of the users of the Adm Pañol system thanks to the implementation of bar coding for the tools within the system, based on the management of supplies of the same, using a standard bar code reader as an option data entry, the average service time per user was 15 minutes.

Alemania

Manage development of web components to display financial data in real time. Direct relationship with clients of the International Financial Market, such as Celfin Capitals, Santander, Investment Strategies (Spain), Markets (Germany). Use of object-oriented programming with the PHP API of Interactive Data MDG Market Data Gateway. Constant communication with development teams distributed worldwide, mainly Spain and Germany.Implementation of the XP (Extreme programming) development methodology, managing to reduce delivery times by up to 30%.

Chile

Manage website development. Lead the team of web designers and developers to deliver quality websites with great emphasis on the visual aspect and functionality, applying UX (User Experience) methodologies and reusable code.Obtaining the CORFO account to generate 6 web projects.

Chile

Design and develop components and self-managing websites. Generate HTML code for sending mail marketing. Maintenance of systems for sending massive advertising via email.It proposes the opening of a web development area, which meant an increase in annual turnover of 20%.

Certificado En Google Adwords, Sem - Marketing

Certificado en Google Adwords

Sap Academy En Módulo Abap, Sap

Bachelor In Engineering Sciences, Computer Engineering

Activities and Societies: Taller de Arte, Taller de Literatura, Taller de Mitologia y Filosofia, Kickboxing, Kempo

Computer Programming, Bachelor In Computer And Engineering Sciences

Activities and Societies: Kung Fu, Tai Chi