Mostafa Sayed

Mostafa Sayed Email and Phone Number

General Manager Consulting| Product Development & Innovation | UX | CX | Market Research | UCD at UXBERT Labs @ UXBERT Labs
dubai, dubai, united arab emirates
Mostafa Sayed's Location
Riyadh, Saudi Arabia, Saudi Arabia
Mostafa Sayed's Contact Details

Mostafa Sayed personal email

n/a
About Mostafa Sayed

Being a qualitative & UX researcher has helped me to build An extensive understanding of customer behaviors/ attitudes in different scenarios. I have acquired a broad experience of understanding the consumers at the regional level. I have worked in Nielsen across Egypt & KSA for almost 13 years. Recently with UXBERT Labs .. During my tenure, I have been able to be reasonably close in touch with the wide spectrum of customers. Ranging from different profiles and socioeconomics - Having been able to assimilate their motivations, influences, things are making them happy/ Sad / knocked down, etc.I have obtained a method allowing me to explore current values, social phenomena and answering all confusing questions which revolve around habitual consumer behaviors.Research is the key to insights...

Mostafa Sayed's Current Company Details
UXBERT Labs

Uxbert Labs

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General Manager Consulting| Product Development & Innovation | UX | CX | Market Research | UCD at UXBERT Labs
dubai, dubai, united arab emirates
Website:
uxbert.com
Employees:
108
Mostafa Sayed Work Experience Details
  • Uxbert Labs
    General Manager Consulting
    Uxbert Labs Mar 2024 - Present
    Riyadh, Saudi Arabia
  • Uxbert Labs
    Consulting Director | Product Development & Innovation | Ux | Cx | Market Research | Ucd
    Uxbert Labs Aug 2022 - Mar 2024
    Riyadh, Saudi Arabia
  • Uxbert Labs
    Executive Manager Consulting | Product Development & Innovation | Ux | Cx | Market Research | Ucd
    Uxbert Labs May 2021 - Mar 2024
    Riyadh, Saudi Arabia
  • Uxbert Labs
    Senior Ux/Cx Manager (Research & Innovation)
    Uxbert Labs May 2019 - Mar 2024
    Riyadh, Saudi Arabia
    Innovative, bright, and creative product development will only emerge out if you know how to observe the User Experience.. UX is a gate of endless learning!!▪ Developed an extensive framework to my clients in analyzing the behavioral insights and analytics, a vast credential in portraying visualized story-telling, customer journeys, personas, mapping people’s motivations, anxieties, and aspirations. Helping create and curate relevant and excitable user experiences.▪ From the UX… Show more Innovative, bright, and creative product development will only emerge out if you know how to observe the User Experience.. UX is a gate of endless learning!!▪ Developed an extensive framework to my clients in analyzing the behavioral insights and analytics, a vast credential in portraying visualized story-telling, customer journeys, personas, mapping people’s motivations, anxieties, and aspirations. Helping create and curate relevant and excitable user experiences.▪ From the UX perspective, evaluating the design of a mobile app or a website and identify all the areas of concerns and catch the obvious issues, which should be fixed before the launch. Usability testing,Conducted and overmanaging hundreds of usability testing interviews with the real users to evaluate the user experience with the interface design, basis scientific metrics, heuristically, qualitatively and quantitively to ensure consistency throughout the platform/portal/app.Project management and innovation product solutions▪ Articulate all the desired functionality and outline exactly what solution will work ▪ Finalizing the project plan and identify to the stakeholder the milestones ▪ Articulate the brand, guiding principles and long-term vision of the project▪ Project plan, governance, and timelines ▪ Innovative solutions▪ Helped many of my clients to develop innovative products at a fraction of cost ▪ Establishment of an innovative lab to power my client to the future ▪ Provide innovation training to employees across the organization ▪ Engage patterners, media organizations, and the border community. Social Listening ▪ Vast experience in social listening, monitoring of our product/brand social media platforms for customer feedback▪ Capturing and analyzing any direct mentions, discussions, topics, competitors, and industries regarding any keywords that I feed my tool with to be able to develop an exhaustive analysis of these data to gain further insights and act on these opportunities Show less
  • Nielsen
    Research Manager
    Nielsen Apr 2016 - Apr 2019
    Saudi Arabia
    Key clients management:- Saudi telecom company (STC)- La'zurde- SABB (HSBC)- Riyadh bank- SCTA- SAMSUNGKey responsibility:A day-to-day management of multiple research projects with constant supervisory input. The main is to assist Directors with sales work such as drafting proposals, and will supervise the work and mentor junior researchers.In addition to;- Responsibility for research materials design and implementation, including writing… Show more Key clients management:- Saudi telecom company (STC)- La'zurde- SABB (HSBC)- Riyadh bank- SCTA- SAMSUNGKey responsibility:A day-to-day management of multiple research projects with constant supervisory input. The main is to assist Directors with sales work such as drafting proposals, and will supervise the work and mentor junior researchers.In addition to;- Responsibility for research materials design and implementation, including writing discussion-  Report writing and presentation creation including client recommendations, with the ability to work independently-  Management of the analysis, interpretation and reporting process so that the project reflects the Client’s business objectives in the presentation and reporting of findings.- Ensuring that all day-to-day (i.e. project related) client liaison runs smoothly.-  Writing proposals with minimum Director input-  Negotiation of acceptable costs and contract agreements with suppliers.-  Guiding any research executives working on a project to understand exactly what is required of them and training them if necessary. Contribution to the overall training of executives in qualitative research techniques.-  Client management and presentation of company credentials, proposals and research results-  Budget control and time spent monitoring job cost summaries regularly.-  Overall management of the research team and suppliers. Show less
  • The Nielsen Company
    Senior Market Research Executive
    The Nielsen Company Oct 2010 - 2016
     Structuring business development in a wide basis, creating proposals for qualitative products. Realizing the research brief and workshop literally, preparing the discussion guide according to the entire key-objectives of the study. Communicating directly with the client through different aspects that related to the project/study, making sure the study is running smoothly and all needs are accomplished.  Controlling the field progress and helping the team with… Show more  Structuring business development in a wide basis, creating proposals for qualitative products. Realizing the research brief and workshop literally, preparing the discussion guide according to the entire key-objectives of the study. Communicating directly with the client through different aspects that related to the project/study, making sure the study is running smoothly and all needs are accomplished.  Controlling the field progress and helping the team with generating ideas that could be a solution for a certain obstacle. Analyzing and evaluating research and interpreting data, making sure that key issues are identified; Gathering information from different aspects/resources - carrying out fieldwork, desk research and others. Preparing results; Presenting and disseminating results, both orally written in PowerPoint along with various graphic software.Qualitative Research Skills that i have been engaged with;- Qualitative research design - Skills in negotiating with stakeholders- Managing data collection process- Interview skills where open-ended responses needed- Interview skills in a completely unstructured environment- Observation skills using structure for jotting down - Experience in analyzing of data to be interpreted in holistic format Show less
  • Nielsen
    Qualitative Analyzer
    Nielsen Sep 2006 - Jul 2007
  • Tarek Nour Agency
    Graphic Designer
    Tarek Nour Agency Sep 2004 - Aug 2006
    Marekting Ideas

Mostafa Sayed Skills

Market Research Qualitative Research Consumer Behaviour Customer Insight Secondary Research Marketing Research Primary Research Brand Equity Market Analysis Analysis Focus Groups Advertising Research International Research Nielsen Media Research

Mostafa Sayed Education Details

  • Modern Academy Maadi
    Modern Academy Maadi
    Information System, Computer Science
  • Al Nozha Language School
    Al Nozha Language School

Frequently Asked Questions about Mostafa Sayed

What company does Mostafa Sayed work for?

Mostafa Sayed works for Uxbert Labs

What is Mostafa Sayed's role at the current company?

Mostafa Sayed's current role is General Manager Consulting| Product Development & Innovation | UX | CX | Market Research | UCD at UXBERT Labs.

What is Mostafa Sayed's email address?

Mostafa Sayed's email address is mo****@****sen.com

What schools did Mostafa Sayed attend?

Mostafa Sayed attended Modern Academy Maadi, Al Nozha Language School.

What skills is Mostafa Sayed known for?

Mostafa Sayed has skills like Market Research, Qualitative Research, Consumer Behaviour, Customer Insight, Secondary Research, Marketing Research, Primary Research, Brand Equity, Market Analysis, Analysis, Focus Groups, Advertising Research.

Who are Mostafa Sayed's colleagues?

Mostafa Sayed's colleagues are Amrah Alhowsawi, سلمان الفهد, Abdo Mostafa, Ahmed Loubani, Fay Alswafi, Arwa Eisa, Ehab Samir.

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