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10 years of hands-on B2B SaaS experience building GTM strategy, messaging, and creating enablement. Recognized as a cross-functional champion and customer-obsessed marketing leader, known for translating market needs into a shared vision.__________________________________________________________________________________I am a highly motivated, organized, and customer-focused professional known for serial optimism and excellent teamwork. I am excited to help my clients and co-workers because I am passionate about positive collaboration and rubber-hits-the-road strategy execution.
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Product Marketing ManagerVeriforce Jul 2024 - PresentThe Woodlands, Texas, Us -
AdvisorReachsuite.Io Nov 2023 - Nov 2024Remote First, Us -
Product Marketing ManagerMixmax Sep 2022 - Jul 2024San Francisco, Ca, UsCreate a GTM strategy to bridge the gap from product to Sales & Customer SuccessBuild a programmatic win/loss analysis to champion voice-of-customer for the organizationDevelop and iterate on unique and compelling positioning and messaging Identify opportunities for differentiation and guide product development using market-validated dataBuild and promote the usage of competitor battle cards for Sales & Customer Success Evangelize our product and the problems it solves through web copy, email marketing and GTM collateral Create campaigns to drive customer expansion opportunities & drive feature adoptionLed the content creation for a monthly newsletter, blog updates, & in-product CTAs for expansionBoost customer satisfaction as a sales engagement leader & awarded top 50 sales product for the 3rd year in a row -
Product Marketing ManagerAsknicely Mar 2020 - Sep 2022Portland, Oregon, UsBuild a set of sales enablement tools and collateral to empower the sales + customer success team to clearly share and articulate our value proposition.Create compelling messaging and positioning to support the creation of our new category. Supported by data and research.New feature launch planning: Training, messaging, content and the story behind it. Develop the marketing playbook to target specific verticals: audience, positioning, messaging. -
Expansion Sales, Team LeadAsknicely Dec 2019 - May 2020Portland, Oregon, UsAs part of a new initiative for expansion sales, I lead a new sales motion and team exclusively focused on amplifying value for current AskNicely customers who had a use case for a more advanced customer feedback / employee engagement strategy. Created a team charter, go to market (GTM) strategy and sales cadence. Player/Coach. Responsible for a team of 3 direct reports. Presented weekly status updates to executive leadership. -
Account ExecutiveAsknicely Nov 2017 - Dec 2019Portland, Oregon, UsHelping businesses deliver amazing customer experiences using the AskNicely customer feedback software.Provide continuous insight to senior leadership for sales department process improvements. SaaS sales expert in all stages: Lead qualification, discovery, questioning, product demos, proposal presentations and negotiating terms. Experienced working closely with the AskNicely customer success team for expansion opportunities within long term account management.Over 100% Quota attainment -
Account ExecutiveYahoo! Inc. Jan 2017 - Nov 2017Sunnyvale, Ca, UsHunter sales role focused on SMB to mid-market level clients with minimum $120k annual digital advertising spend. Cold outreach, MQL lead qualification, discovery, product demos, negotiate terms and handed off to long term Yahoo! SMEs and AMs. Defined AE team outreach cadences for email, phone and social media follow-ups to build top of funnel sales pipeline.Align with clients to understand needs and project objectives. Translate requirements for internal teams and deliver final products within agreed upon budget and timeline. Strategic digital advertising and new media buying across Yahoo! search, native, programmatic and video via Yahoo! Gemini and Brightroll DSP. Familiar with CPC, CPM, CPV, oCPC, oCPM cost models. -
Account ExecutiveBridgetown Printing, An Rr Donnelley Company Jul 2014 - Jan 2017Portland, Oregon, UsHybrid hunter + farmer sales role where I was responsible for the day-to-day management of over 50 major accounts and also actively pursued new clients. Built & maintained long-term client relationships, translate client objectives into ensure value from our sevices, ensuring delivery of high quality final products and excellent customer service. Supervise project managers, production personnel, and logistics providers to execute on strategic program implementations both locally (Portland Oregon) and nationally. My primary verticals: health care, marketing/ advertising agencies, political lobbying, digital, higher education and financial services. -
Project Manager, Strategic ProgramsRr Donnelley Aug 2013 - Jul 2014Chicago, Illinois, UsPrimary management responsibilities have been to lead the project team by creating clear objectives, establishing the project requirements, manage material, equipment and human resources, identify risks, communicate to stakeholders and create a timeline. I balance quality, time and cost to implement the best possible final product. This is a customer facing position where acting as the voice of the customer to manage bringing on new clients, products or both in addition to internal initiations supporting the implementation of new digital technologies and services for a Fortune 500 company. Versed in PM methodology- Initiation, Planning, Execution (Monitor & Control) and Closure.•Supervised cross-departmental teams to implement unique “web-2-print” customer store front portals, which support online ordering directly from the end consumer in both B2B and B2C scenarios. •Managed the global disposition of a multi-million dollar program for a Fortune 6 customer, which spanned from the United States to Eastern Europe. This included material and equipment coordination for destruction, re-proposing and shipping. •Supervised the planning, testing and launch of strategic program customers- experienced operating in highly ambiguous and fast paced manufacturing environments. Familiar with adjusting project goals, accounting for scope creep, evolving timelines and technology limitations while leveraging limited resources. •Lead a technology team to design, construct and implement a robust order management production system, which has been customized for our production facilities. •Directed cross-functional teams and drove project deliverables working directly with IT, Finance, Supply Chain, Operations, program management and Quality departments to on board new strategic clients and or new product lines.•Product and production research & development, public speaking, presentations, excel data analysis and workflow improvements. -
Leadership Development AssociateConsolidated Graphics Jun 2012 - Jun 2014The Consolidated Graphics Leadership Development Program is a very hands on 2 year management training program that allows individuals to drive the company's core competencies. Starting in production, I have learned the business from the ground up working my way through operations, management, finance, and sales. • Managed a team of 15 who produced 800,000+ bound booklets over a 3 month duration using a 40,000 sq ft production bindery furnished with $2 million+ of equipment. • Through a company improvement plan, was able to save $93,000 annually. This included data analysis, cross departmental coordination and work flow implementation. • Provided customer facing production reports for a Fortune 6 customer (Forbes 2013) twice daily during our busiest seasonal production cycle. This included working with our own digital production system to pull raw data sets and then sync them into a single excel document for daily presentations. • Supervised and trained quality control and shipping lead employees. • 2013 Company Volunteer Coordinator responsible for 9 different volunteer events equal to 24+ hours of community service and a successful 200+ item food drive.
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FounderAttention To Detail Jul 2009 - Dec 2011IeA mobile automotive detailing service that specializes in paint protection, paint restoration, scratch repair and color correction.Discuss clients needs and services to be provided, confirm meeting time and location, as well as client education regarding services and benefits. Responsible for all company marketing, lead generation, client communication and billing.
Nick Butler Skills
Nick Butler Education Details
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Southern Oregon UniversityManagement -
Esdes Business SchoolBusiness Administration -
Ashland High
Frequently Asked Questions about Nick Butler
What company does Nick Butler work for?
Nick Butler works for Veriforce
What is Nick Butler's role at the current company?
Nick Butler's current role is Positioning, Product Launches, and GTM strategy⚡️.
What is Nick Butler's email address?
Nick Butler's email address is ni****@****hoo.com
What is Nick Butler's direct phone number?
Nick Butler's direct phone number is +154197*****
What schools did Nick Butler attend?
Nick Butler attended Southern Oregon University, Esdes Business School, Ashland High.
What are some of Nick Butler's interests?
Nick Butler has interest in Paas, Saas, Mobile, Design, Investing, Real Estate, Marketing, Technology, Automotive, Finance.
What skills is Nick Butler known for?
Nick Butler has skills like Sales, Customer Service, Social Media, Leadership, Project Management, Marketing, Microsoft Office, Digital Printing, New Business Development, Photography, Operations Management, Great Leader.
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