Andrei Motrenko Email & Phone Number

Cyprus

Vancouver, British Columbia, Canada

Responsibilities:° Managed the company's product portfolio with a supply turnover of more than $ 15.3 million and a software team (OS for storage systems),° Developed a long-term strategy with a focus on new products based on market analysis, key customer needs and user interviews, which led to an 11% increase in revenue for key products° Formed the content of the backlog and scoring hypotheses, distributed tasks, supervised the development process, deadlines, criteria for completing tasks° Determined the marketing strategy of the product, launched sales promotion campaigns, increased the average check of a number of solutions by 19-24%° Formed sales channels, carried out search and interaction with key partners° Built teamwork processes between departments to interact with the portfolio of solutions, as well as with new products within the team. Conducted regular sales team training° Analyzed local and international markets, competitors and their positioningKey results:° Developed a strategy for managing the company's product portfolio, which allowed to maintain the growth of the key business after February 2022 (+11%), and also focused on its own development° Developed concepts of new solutions - software for monitoring and management of the server fleet (helped attract new customers and retain 64% of the segment of current key customers), and OS for data storage systems(received investments for the first stage of development $ 1.5 million)

Profile: complex supply of equipment for petrol stations, equipment and software installation for petrol stations and tank farms.Automation, organization of fuel leave by petrol cards without staff.Sale and installation of fuel monitoring systems.Duties:- General management of the company's operations. Implementation of company strategies;- Sales control, organization of activities to implement the financial plan and increase profits;- Control of quantitative and qualitative indicators, timely response to deviations from the plan;- Negotiating with key customers;- Search for new strategic clients, maintaining relations with current customers at a high level, resolving difficult situations;- Providing efficient workflow and timely flow of information in the company;- Market launch of new products (development, organization of promotion);- Organization of the effective work of the company in terms of the formation, development and strengthening of the team.

- Monitoring of regional markets - analysis of competitors: working conditions, price offers, promotional events;- Development of a dealer network;- Consulting clients and preparing commercial offers;- Business trips to the regions of the Russian Federation in order to attract new customers and expand cooperation with existing partners;- Implementation of sales plans;- Analysis of sales, sales planning for product groups, development of methods of promotion and development.

Some of our clients in Russia and CIS: Sony, mVideo, Auchan, KupiVip holding, X5 Retail, Wargaming, L'Oreal, O'stin, Finam Holding and many others. We’re in business to help you have more profitable engagements with your customers. With Emarsys you get:An integrated platform where every part works seamlessly together to deepen customer engagement and drive revenueThe ability to take a unique approach, treating every customer differently based on who they are, where they are in the lifecycle and how important they are to your businessExtensive marketing know-how in your account team based on working with many of the world's most successful brandsThe ability to scale and ensure reliable deliverability of your campaignsThe combination of global capabilities and deep local insight about what works in today’s marketsProactive, responsive support to get you up and running and then help you continuously optimize

Financial Management

Communication Networks And Switching Systems

Education record