Moussa El Fakih Email & Phone Number

Dubai, Ae

Dubai, United Arab Emirates

• Led & managed a portfolio of key client accounts, including MDLBEAST & PepsiCo, overseeing all aspects of several campaign developments and executions.• Developed and implemented strategic marketing plans tailored to each client's objectives.• Managed campaign budgeting and allocation, ensuring optimal resource utilization.

Dubai, United Arab Emirates

• Worked closely with account managers on various marketing campaigns, handling tasks like creating project timelines, managing deliverables, and liaising with creative teams, for a wide portfolio of brands, including automotive (Jeep, Peugeot, Mercedes & Opel), telecommunications (Virgin Mobile) & entertainment (Netflix)• Managed on-ground activations for key clients, most notably Netflix, in Saudi Arabia, coordinating with local partners and agencies to ensure smooth execution of events and promotions, boosting brand presence and audience engagement.• Acted as the primary point of contact for client inquiries and requests, providing timely and professional responses to ensure client satisfaction.• Conducted market research and competitive analysis to shape campaign strategies and spot emerging trends, contributing to the success of client projects.

Beirut, Lebanon

• Increased online presence through facebook ads, instagram sponsored posts and a brand new theme with improved aesthetics.• Targeted certain demographics according to the establishment’s culture by collecting feedback from customers both through live communication and online surveys and platforms such as zomato.• Implemented word-of-mouth marketing through social media influencers and local artists.• Created a strong brand identity • Coordinated with the team on the ground, ranging from waiters & bartenders to the floor managers, ensuring everyone understood their roles and held up the establishment’s image to the highest standard.

Beirut, Lebanon

• Managed the company’s instagram account, leading to a 55% increase in organic follower growth.• Developed relevant, themed content related to real-estate to attract online viewers interested in inquiring about or acquiring property.• Edited, photographed and posted various types of content ranging from real-time photographs of available properties, to holiday themed promotional posts, in addition to educational blog-posts and creative video content.• Analyzed metrics and data in order to understand viewer preference to facilitate interacting with followers through trending stories and relevant posts.• Managed and executed social media content, while maintaining effective working relationships with affiliates.

High School Diploma

Bachelor Of Business Administration - Bba, Marketing