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I drive global pricing, monetization and revenue strategies for fast-paced tech products impacting growth, profitability, ROI, and customer experience.◉ THE SECRET TO POWERFUL STRATEGIESMy success is backed by my love for data analysis to uncover customer behavior, market dynamics, trends, and critical business insights. Excelling in ambiguous environments, I’ve built analytical frameworks from scratch and devised innovative strategies that transformed products’ entire business models or shifted investment strategies, such as shift to tiered pricing matrix or subscription-based pricing, new upsell and cross-sell strategies, or multi-year growth plans. I am passionate about B2B strategies and have experience in SaaS, Cloud, and I enjoy studying how AI offers new capabilities for optimizing pricing and monetization decisions.◉ EXTENSION OF MY ADVISORY EXPERTISEOutside of Google, I am a Strategic Business and Due Diligence Advisor for diverse start-ups and VCs, working closely with CEO and Managing Partners on strategic planning, revenue, pricing, and go-to-market plans.◉ LET'S CONNECT I am always happy to grow my network and share my expertise. Feel free to reach out.
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Co-FounderMonetizewiseSan Bruno, Ca, Us
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Director Of Pricing And Packaging StrategyAmperity Jan 2024 - PresentSeattle, Washington, Us -
Strategic AdvisorTechne Infiniti Ventures Aug 2022 - PresentCupertino, California, Us -
Strategic AdvisorOnnow Oct 2022 - Jan 2024Dhaka, Dhaka, Bd -
Head Of Revenue Strategy & Planning - Smb App AdsGoogle Dec 2020 - Aug 2023Mountain View, Ca, UsGlobal lead handling an $xxB business and one of highest growing areas of Google. Led 20+ member teams to drive annual and 3-year strategic planning and investment frameworks. Manage and mentor team of analysts to understand SMB Apps Ads business performance insights presented weekly at Google Ad leadership forums. -
Principal, Pricing And Monetization Strategy - Google CloudGoogle Apr 2019 - Nov 2020Mountain View, Ca, UsLed end-to-end pricing and monetization strategy for GCP Storage, Database and Geo-expansion that included establishing list-prices, discounting, packaging and commercialization for 30+ products.
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Head Of New & Emerging Markets Fees & Monetization Strategy, Amazon FbaAmazon Dec 2017 - Sep 2018Seattle, Wa, UsSpearheaded design and automation of seller monetization strategy and process for new and emerging market conditions and created an end-to-end playbook that can be applied to all launches.◉ Fueled early FBA adoption, long-term revenue, and fast roll-out, powered by an intuitive user interface (UI) and seller tools by creating a playbook that included fees and monetization guidelines, operational KPIs, and quantitative models. -
Senior Product Manager, Fees & Monetization Strategy, Fulfillment By Amazon (Fba)Amazon Dec 2016 - Sep 2018Seattle, Wa, UsPartnered with EMEA business leaders to determine FBA seller fees and pricing in Europe to generate xx% YoY revenue growth. Achieved $x00M increase in FBA EU revenue by developing a 3-year EU FBA monetization strategy plan, launching new fees to monetize cost-intensive categories and updating existing ones based on a deep-dive analysis.◉ Reversed EU FBA’s negative profitability curve by leading fees and analytical efforts as part of a tiger team commissioned by the CEO to understand trends and drivers of FBA EU negative growth.
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Manager, Pricing And LicensingSymantec May 2015 - Nov 2016San Jose, California, UsManaged team of 3 to lead global customer retention SaaS pricing strategies and APAC pricing and licensing. Led pricing discussions during leadership QBRs, and partnered with sales, product management, analytics and GTM to execute pricing initiatives. -
Senior Pricing & Revenue Management StrategistAngie'S List Jun 2013 - Apr 2015Denver, Co, UsLed pricing and revenue analytics for the sales and advertising team. Monetized the company’s 2-sided business model and grew yearly advertising revenue by ~25% by steering the design of a new value-based pricing strategy and influencing a leadership shift from flat fees to a cost-per-activity-based subscription model.◉ Received Stan’s Club Most Valuable Performer, awarded to the top 2% of performers. -
Pricing Strategy InternFedex Custom Critical Jun 2012 - Sep 2012Uniontown, Ohio, Us -
Assistant ManagerGenpact Jul 2010 - Jun 2011New York, Ny, UsProvided estimates of the probability of default and loss for RBS-Citizens Bank’s auto and home loan customers by leading a 3-member team to design, develop, and implement 75+ consumer-rating models. -
Senior Data Science Consultant, Center Of Excellence For Consumer InsightsSymphony Marketing Solutions Jun 2007 - Jun 2010Southport, Conneticut, Us◉ Maximized the ROI from on pricing, promotional and marketing campaigns for CPG clients, including Coca-Cola, P&G, Danone, and L’Oreal, by performing advanced statistical modeling and providing business insights.◉ Empowered Pepsi and Unilever to boost sales by forecasting the sales of newly-launched products for the upcoming 2 years, using time-series predictive models.
Mousumi Das Skills
Mousumi Das Education Details
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University Of Rochester - Simon Business SchoolFinance) -
Delhi School Of EconomicsEconomics
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St. Xavier'S College (Autonomous), KolkataEconomics
Frequently Asked Questions about Mousumi Das
What company does Mousumi Das work for?
Mousumi Das works for Monetizewise
What is Mousumi Das's role at the current company?
Mousumi Das's current role is Co-Founder.
What is Mousumi Das's email address?
Mousumi Das's email address is ri****@****ail.com
What is Mousumi Das's direct phone number?
Mousumi Das's direct phone number is +155168*****
What schools did Mousumi Das attend?
Mousumi Das attended University Of Rochester - Simon Business School, Delhi School Of Economics, St. Xavier's College (Autonomous), Kolkata.
What skills is Mousumi Das known for?
Mousumi Das has skills like Pricing Optimization, Leadership, Consulting, Revenue And Profit Growth, Predictive Modeling, Leadership Communication, Risk Analytics, Financial Modeling, Data Analysis, Forecasting, Communication, Business Analysis.
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