Marie-Pierre Garnier

Marie-Pierre Garnier Email and Phone Number

VP Marketing & Communications – Artificial Intelligence & Innovation – Award-Winning Author @ cortical.io
vienna, austria
Marie-Pierre Garnier's Location
Vienna, Vienna, Austria, Austria
About Marie-Pierre Garnier

25+ years experience in developing and executing integrated marketing strategies across various channels and regions to drive profitable growth – in the last 10+ years in the field of artificial intelligence, natural language processing and B2B-Software. Passionate about storytelling, innovation & sustainability. Solid financial background and analytical skills. Fluent in English, German & French.Specialties: Corporate Communications (corporate identity, brand positioning, internal and external communication), Content Strategy (content planning for different buyer stages, authoring of thought leadership content), Demand Generation (digital campaigns, social media, SEO, conferences), Product Strategy (building relationships with industry analysts and integrating market trends into the product vision), Marketing Automation (leveraging automation for lead management, lead scoring and CRM-activities)I write novels in French in my spare time. My novel "Collision" was awarded the Amazon Storyteller book price in 2020. I also published an illustrated book presenting Vienna to children. See more at www.mpgarnier.com

Marie-Pierre Garnier's Current Company Details
cortical.io

Cortical.Io

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VP Marketing & Communications – Artificial Intelligence & Innovation – Award-Winning Author
vienna, austria
Website:
cortical.io
Employees:
32
Marie-Pierre Garnier Work Experience Details
  • Cortical.Io
    Vp Marketing Communications
    Cortical.Io Jan 2012 - Present
    Vienna
    - Corporate Communications Creation and implementation of corporate identity Brand building Coordination of PR agencies in US and Europe Concept and management of corporate Website- Content Strategy Content planning for different buyer stages, incl. white papers, case studies, infographics and videos Authoring thought leadership content like webinars, bylines, articles and blog posts- Demand Generation Planning, implementation and monitoring of digital campaigns (like Google Ads, LinkedIn Ads) Coordination of social media, SEO, content syndication and events- Product strategy Building relationships with industry analysts and integrating market trends into the product vision- Reporting & Management Measuring ROI of marketing activities through different KPIs Managing of a pool of external freelancers & agencies
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  • Auteur Indépendant
    Author (Novels)
    Auteur Indépendant May 2011 - Present
    - Publication of 4 novels in French – Awarded Amazon Book Price in 2020 for my novel “Collision”- Publication of one child book (in French, German and bilingual version)- Owner of the complete value chain from authoring, layouting, publishing to marketing and selling, incl. participation in book fairs
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  • Information Retrieval Facility
    Pr & Communications Manager | Corporate Liaison Manager
    Information Retrieval Facility Dec 2008 - Dec 2011
    Vienna, Austria
    • Planning and coordination of the communication strategy incl. copywriting of press releases and scientific newsletters in German and English; Contact with journalists• New positioning of the institute, development of key-messages for the different stakeholders, creation of targeted communication materials• Planning and coordination of an international symposium in Vienna (2010 und 2011) as well as various workshops abroad incl. coordination of the scientific programm and promotion of the events through social media• Development and execution of a concept for industry cooperation incl. acquisition campaign, customer presentations and key account management• Planning of CRM-activities incl. tactful liaison with international, high-ranking professors and representatives of multinational companies and development of the scientific member base• Representation of the institute at conferences (presentations, booth management at exhibitions)• Planning of dissemination for European research projects, representation of the institute at consortium meetings
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  • Matrixware
    Pr & Communications Manager
    Matrixware Nov 2009 - Apr 2010
    • Chief-Editor for the online community portal and company newsletters
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  • Mpg - The Marketing Outpost
    Owner
    Mpg - The Marketing Outpost Jan 2003 - Dec 2008
    Vienna, Austria
    Communication consultancy for various companies:• Post Immobilien: coordination of PR activities, company-wide standardization of corporate design, introduction of new brand positioning for a subsidiary company incl. planning of national advertising campaign, conception of all communication materials incl. annual reports, company brochures, homepage, customer magazine, organization of corporate events and fairs)• Fabian Design: strategic planning for various companies, in particular: conception and coordination of annual reports and new positionings incl. homepages, company brochures and other communication materials• Wolfplastics: introduction of a new corporate design (logo, homepage, brochures), roll-out company-wide, conception and coordination of customer surveys• Consultancy for several restaurant businesses in Austria and Belgium
  • Prorest Ag
    Marketing & Controlling Manager
    Prorest Ag 1996 - 2002
    Vienna, Austria
    • Marketing & Communications Manager (incl. public relations, market research, new product development, conception and implementation of marketing campaigns, regular presentations for the European franchisee community)• Controlling & Reporting • Network Planning in Vienna
  • Bankhaus Kathrein
    Financial Analyst
    Bankhaus Kathrein 1994 - 1996
  • Ernst & Young
    Junior Auditor
    Ernst & Young 1993 - 1994
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Marie-Pierre Garnier Skills

Corporate Identity Strategic Planning Internal Communications Event Management Start Ups Corporations Corporate Communications Public Relations Marketing Market Research Social Media Informatics Communication Project Management Marketing Communications Strategic Communications

Marie-Pierre Garnier Education Details

Frequently Asked Questions about Marie-Pierre Garnier

What company does Marie-Pierre Garnier work for?

Marie-Pierre Garnier works for Cortical.io

What is Marie-Pierre Garnier's role at the current company?

Marie-Pierre Garnier's current role is VP Marketing & Communications – Artificial Intelligence & Innovation – Award-Winning Author.

What schools did Marie-Pierre Garnier attend?

Marie-Pierre Garnier attended Hec Paris, Wu (Vienna University Of Economics And Business), Les Bruyères, Lycée Corneille.

What skills is Marie-Pierre Garnier known for?

Marie-Pierre Garnier has skills like Corporate Identity, Strategic Planning, Internal Communications, Event Management, Start Ups, Corporations, Corporate Communications, Public Relations, Marketing, Market Research, Social Media, Informatics.

Who are Marie-Pierre Garnier's colleagues?

Marie-Pierre Garnier's colleagues are Lena Reisinger, Roman Czupreta, Daniel Schreiber, Søren Tjagvad Madsen, Benjamin Feist, Javier Tovar, János Mahovszkij.

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