Martijn B.

Martijn B. Email and Phone Number

CMO World wide Lighting - MBA sustainable innovation @ World Wide Lighting B.V.
Martijn B.'s Location
Soest, Utrecht, Netherlands, Netherlands
Martijn B.'s Contact Details
About Martijn B.

My passion is to find new opportunities and effectively translate them into customer and partner business. As success is never achieved in isolation, I regard it a privilege to work with people from different backgrounds/cultures, skills and interests as this inspires teams and drives continuous change.

Martijn B.'s Current Company Details
World Wide Lighting B.V.

World Wide Lighting B.V.

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CMO World wide Lighting - MBA sustainable innovation
Martijn B. Work Experience Details
  • World Wide Lighting B.V.
    Chief Marketing Officer
    World Wide Lighting B.V. Dec 2023 - Present
    Helmond, North Brabant, Nl
    Lead a great marketing team to continuously make a true connection with our customers, and match their needs with our company's mission: helping businesses pursue sustainability in an easy and cost efficient way.
  • World Wide Lighting B.V.
    Manager Marketing B2B
    World Wide Lighting B.V. May 2023 - Nov 2023
    Helmond, North Brabant, Nl
  • Signify
    Head Of Marketing Professional Trade Benelux
    Signify Jan 2017 - Apr 2023
    Eindhoven, North Brabant, Nl
    As part of MT for Prof Trade responsible for driving our performance (customer satisfaction and sales growth) for all Interact and Philips branded trade propositions in the Benelux market. Responsible for omni-channel marketing, leading launch and activation of new IoT/Connected Lighting solutions and services and setting up customer marketing platforms and programs.
  • Philips
    Customer Segment Manager - Led Lamps - Northern Europe
    Philips Jun 2014 - Jan 2017
    Amsterdam, Noord-Holland, Nl
    Responsible for LED lighting propositions (LED spots, LED bulbs and LED tubes) in professional segment from Nordics, UK & Ireland (UK&I), Germany/Switzerland/Austria (DACH), Netherlands/Belgium/Luxemburg (Benelux).
  • Indg
    Marketing Director
    Indg Jun 2011 - May 2014
    Amsterdam, North Holland, Nl
    INDG helps global brands to drive their customers to action by engaging them across channels. For customers such as Philips, Marks & Spencer, Orange and Quick-Step, we deliver differentiating online experiences on demand and ensure they efficiently scale across all touch points. This is achieved by combining award winning creative designs and 3D product visualisations with the standard building blocks from our Product Engagement Suite. As such our solutions fundamentally drive online conversion and brand value while saving operational expenditure on marketing and support.As Marketing Director I am focusing on three disciplines: strategic marketing & branding, creation of business/sector focused propositions (incl go to market strategy, pricing, collateral, sales training) and (online) communications.
  • Acision
    (Global) Proposition Manager
    Acision Jan 2006 - Jun 2011
    Richardson, Texas, Us
    The (Global) Proposition Manager is part of the business unit Messaging of Acision. Acision has a market leading position in SMS (over half of all SMS messages sent worldwide are delivered thru Acision software), MMS and Videomessaging.Responsibilities: - Customer engagement- Proposition Business Planning- P&L responsibility for the proposition- Driving Proposition / Product lifecycle- Launching new consumer propositions for Telco's worldwideGoals:- Driving sales targets by proactively defining, tuning and marketing solutions to the telecommunications market
  • T-Mobile
    Marketing Manager - Customer Development
    T-Mobile Jan 2004 - Dec 2005
    Bellevue, Wa, Us
    The Marketing Manager is part of a Customer Development team of the Consumer Marketing department. This team has ownership of the 2 Mio residential customers of T-Mobile Netherlands. In a yearly business plan and a roadmap the team determines how targets on revenue and customer satisfaction/ experience are met. During the year the Marketing managers undertake different initiatives. Among others: product launches, changes to pricing, promotions and campaigns.
  • Logicacmg
    Business Development / Solution Sales
    Logicacmg Jun 1997 - Jan 2004
    Montreal, Qc, Ca
    Unwired Concepts consults management of organisations about the possibilities of mobile solutions. Through ‘awareness sessions’ and workshops, companies determine a main strategy regarding the mobile channel. Based on this strategy, new ideas will be generated in so-called ‘concept generation sessions’. The business developer translates ideas into business cases and approved cases into practical and effective solutions.

Martijn B. Skills

Product Management Marketing Strategy Strategy Go To Market Strategy Marketing Management Product Marketing New Business Development Business Development Marketing Communications Market Development Marketing Online Advertising Project Management Competitive Analysis Crm Solution Selling Brand Development Segmentation Mobile Applications Strategic Partnerships Online Marketing Social Networking Global Business Development Digital Marketing Multi Channel Marketing Solutions Marketing Customer Engagement Pricing Product Launch B2b Business Strategy Corporate Branding Online Research Value Chain Analysis Due Diligence Campaign Management Digital Media Branding And Identity Digital Engagement Product Lifecycle Management E Commerce B2b Marketing Social Media Marketing Customer Relationship Management Mobile Devices Telecommunications Mobile Internet Product Life Cycle Management Mobile Telecommunications Mobile Digital Nederlands Cloud Computing Sales Enablement

Martijn B. Education Details

  • Maastricht University
    Maastricht University
    Sustainable Innovation
  • Eada Business School
    Eada Business School
    Transformative Leadership For Future Challenges
  • Kozminski University
    Kozminski University
    Growing For The Future (Ai/Ml)
  • Signify Academy
    Signify Academy
    Lean For Business
  • General Assembly
    General Assembly
    Digital Marketing
  • Pragmatic Marketing
    Pragmatic Marketing
    Product Management & Marketing
  • Fontys University Of Applied Sciences
    Fontys University Of Applied Sciences
    Business Engineering
  • Mgr. Frencken College, Oosterhout
    Mgr. Frencken College, Oosterhout

Frequently Asked Questions about Martijn B.

What company does Martijn B. work for?

Martijn B. works for World Wide Lighting B.v.

What is Martijn B.'s role at the current company?

Martijn B.'s current role is CMO World wide Lighting - MBA sustainable innovation.

What is Martijn B.'s email address?

Martijn B.'s email address is ma****@****ndg.com

What schools did Martijn B. attend?

Martijn B. attended Maastricht University, Eada Business School, Kozminski University, Signify Academy, General Assembly, Pragmatic Marketing, Fontys University Of Applied Sciences, Mgr. Frencken College, Oosterhout.

What skills is Martijn B. known for?

Martijn B. has skills like Product Management, Marketing Strategy, Strategy, Go To Market Strategy, Marketing Management, Product Marketing, New Business Development, Business Development, Marketing Communications, Market Development, Marketing, Online Advertising.

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