Mitch Podlaha Email & Phone Number

Milpitas, California, Us

I lead a small group of PMs that is in charge of roadmap and NPI execution on Cases, Cooling, and Fans & Accessories. I also serve as the senior IC member of the DIY PM Group, reporting to our Director of Product Marketing.

Milpitas, California, Us

Served as IC Cooling Product Manager and managed the PM for Fans & Accessories in order to align product category roadmaps and execute a concerted strategy, rather than each PM functioning in a silo. I drove holistic product strategy to addresses a variety of segments and regional needs from entry-level parts in emerging markets to the most advanced enthusiast coolers in established mature markets.

Milpitas, California, Us

Served as the product owner and drove product development synchronization between R&D, Marketing, MARCOM, UI/UX, Legal, and international suppliers via Trello, Smartsheet, and other tools for AIO/Air Cooling.Balanced product OOBE for cost efficiency and customer experience through BOM review, focus grouping, and internal product testing.Owned NPI management pitch, drafting Marketing/Software/Firmware Requirement documentation to outline project scope and timeline, and GTM/corporate marketing synchronization to reduce time from project conceptualization to productization.

Milpitas, California, Us

Owned all product management for Power Supplies product category, working alongside Sofware, Firmware, ME, Production Engineering, Procurement, and several other teams to capture significant TAM and reinforce PSU as one of the premier revenue driving product categories at CORSAIR.

Aalborg, Dk

Managed all desktop product lifecycles and product development synchronization between Sales, Engineering, and Asetek customers for 30+ major projectsDrove technology roadmaps for System Integrator, PC Gaming, and OEM segments to internal stakeholders, C-Suite, and Asetek customer managementDeveloped products for a multitude of customer types from Intel, AMD, Dell, Lenovo, HP, CORSAIR, NZXT, EVGA, and many more, as well as customer ODMs such as Pegatron, Foxconn, MSI, WistronBrainstormed, defined, and owned R&D direction for new, exciting cooling products in the desktop market, also identifying cross-usage products from Asetek's server BUDeveloped product specifications, sales tools, and other technical marketing collateral to increase Sales team and customer product knowledge Assisted in the responses to RFQs and draft PRDs/documentation that clearly outline project scope, timeline, and costsOptimized systems for communication across distributed teams for project management and introduced new tools (e.g. Wrike, Trello, Google Drive) to increase companywide transparency

Monrovia, California, Us

Owned email marketing, customer segmentation, and marketing automation for global campaigns using Hubspot, Klaviyo, and Mailchimp automation platforms; served main PoC for these platformsMonitored conversion, cost, revenue, and budgets daily across multiple direct marketing campaigns and mediums via GAIQ, Shopify, and HubspotCoded all email marketing communications and assisted our in-house creative team to improve performanceDirected the rollout/management of paid advertising initiatives, including SEM, PLA, and Remarketing, as well as managing advertising vendor/agency relationshipsSpearheaded the deployment of the new NZXT online store in 2014 and assisted NZXT.com’s relaunch in 2015

Monrovia, California, Us

Worked with our global engineering team to design, manufacture, and bring 20+ products to market, 6 as GTM lead, managing go-to-market strategy and executionDrove public relations for the North American market, including PR strategy, relationship management, and product launch planning through Jan 2016Spearheaded the deployment of the new NZXT online store in 2014 and assisted NZXT.com’s relaunch in 2015