Melanie Mcalister Email & Phone Number

Mississauga, ON

Mississauga, Ontario

Formerly Bayer Diabetes Care

Associate Market Manager for the Contour brand of blood glucose meters, including Contour, Contour Link and Contour USB.

• Developed, implemented and utilized environmental scanning framework of eHealth and cancer-related journals, media publications and associations to inform CIO (Chief Information Officer) Portfolio Division of emerging.
• Supported strategic focus of Director, eHealth Strategy & Innovation through the identification of emerging and relevant IM, IT and eHealth trends, products and practices
• Provided creative input and acted as quality assurance resource for the CCO IM/IT Strategic Plan 2008-2011, the CIO Portfolio’s strategic plan to complement the OCP 2008-2011
• Informed members of the EHSI team of developments and current status of CCO projects and programs through briefing notes and regular meetings with CIO departmental executives
• Designed and implemented internal communication platform to inform CIO Portfolio staff of news, job opportunities, and organizational structure changes

• Developed and designed online database used by CFO to track and analyze estimated lawyer spending for upcoming calendar year
• Analysed raw data regarding monthly electronic newsletters and used statistical methods to analyse open and read-through rates of each to determine newsletter campaign effectiveness
• As webmaster, created content relevant to recent transactions based on press releases and other information gathered from lawyers to facilitate promotion of achievements to the media
• Sourced and presented potential venues for social networking events with current and prospective clients, resulting in additional high-profile contacts for firm’s partners and associates
• Tracked and coordinated approvals and payments of invoices for Senior Management and Accounts Payable, resulting in significant decrease in turnaround time and vendor complaints
• Initiative, leadership and performance resulted in offer of return summer position from Director of Marketing

• Created early childhood education programming for 50 six-year-old campers with varying backgrounds and abilities to promote teamwork, increased self-esteem and creativity
• Closely supervised and lead campers to ensure safety and adherence to daily activity schedule, while dealing with any unexpected issues and emergencies within the group and acting as liaison between camp and campers’.
• Two offers of return summer employment resulting from performance reviews, for superior teamwork, leadership and initiative

Improved the accuracy of division’s corporate client database by spearheading data mining project in which the database was analysed and any discrepancies corrected through execution of outbound calling campaign

Mba, Marketing

B.Sc., Animal Biology