Muhammad Rafsan A. Email & Phone Number

Yogyakarta, Jogja, Id

Yogyakarta, Indonesia

Yogyakarta, Indonesia

Looké Cosmetics and Oasea Laboratories are prominent sister brands under AVO Innovation Technology known for their sustainable makeup and skincare products.▪ Developed promotional content for social media platforms, online marketplaces, newsletters, and press releases to support brand activities;▪ Evaluated monthly customer satisfaction surveys to uncover insights for brand improvement;▪ Performed social media audits and competitor analyses to identify areas for brand growth and development.

Policy+ is a multidisciplinary, independent, and youth-driven think-tank that provides advocacy, research, and training services to promote good governance, human rights, and a green future for all.▪ Benchmarked global carbon market best practices & Indonesia's energy transition from a human rights perspective to inform Indonesian policy.▪ Transcribed key points from Indonesian carbon market events and public discussions.▪ Integrated research findings to identify key lessons for Indonesia's carbon market development.

Transfez is a licensed financial institution that helps you safely send money abroad from Indonesia with ease and at competitive rates.▪ Transcribed interviews with the company’s clients on how Transfez’s service benefits their companies.▪ Re-wrote the transcripts into case study articles both in Indonesian and English.▪ Ensured the accuracy, clarity, and quality of the articles met the company’s standards.

Sleman Regency, Yogyakarta, Indonesia

Trisakti is a consulting company with a primary focus on public policy research for government bodies.▪ Project #1 Poverty Alleviation through the Development of Sustainable Tourism in Sleman Regency:▫ Formulated tourism index to measure district-level tourism performance based on IAD Framework.▫ Analyzed the economic impact of tourists’ expenditures on income and job creation for the districts.▫ Presented the findings to the stakeholders and the company’s board of directors.▫ Led and moderated a public discussion on the future of tourism in Yogyakarta; featuring representatives from Dinas Pariwisata DIY, Komisi B of DPRD Kab. Sleman, and industry experts.▪ Project #2 Initial Study on the Development of Village Tourism Masterplan of Kalurahan Jangkaran:▫ Secondary data collection through desk research.▫ Presented the findings to the stakeholders: Headman of Jangkaran, local tourism actors, and government bodies.

Kok Bisa is the biggest education channel on YouTube Indonesia, with 4+ million subscribers and 800,000+ Instagram followers.▪ Created daily content in layman’s terms to simplify complex science topics.▪ Pitched #SatuMenitMenjadi; a new short video series published on TikTok and Youtube Shorts.▪ Attended weekly editorial meetings to evaluate, brainstorm, and plan the upcoming editorial calendar.

Jobhun is a platform that matches companies or individuals with expert consultants, trainers, speakers, and project talents.▪ Developed and created engaging content for the company’s social media channels; including daily content, employer branding, website articles, partnership content, and video scripts.▪ Assisted as interviewer for the company in its partnership project with DPKKA UNAIR.

Kolom Remaja acts as a platform for distributing youth works and sharing information from credible sources, where all writings go through the editing process to produce the highest-quality content.▪ Ensured the accuracy, clarity, and quality of written articles by working together with the writer and peer-reviewing each submission with fellow editors.

▪ Revised the company’s article workflow to achieve better and SEO-friendly content.

▪ Developed in-depth articles on mental health issues while maintaining writing and SEO fundamentals.