Andrew Howard

Andrew Howard Email and Phone Number

Over 30 years in marketing, revenue and audience development. Head of Audiences, Marketing, Sales at Blackpool Grand Theatre, Head of Marketing UK Productions (touring), and Theatre Marketing/Audience/Revenue Consultant. @ Grand Theatre
lancashire, lancashire, united kingdom
Andrew Howard's Location
Blackpool, England, United Kingdom, United Kingdom
Andrew Howard's Contact Details

Andrew Howard work email

Andrew Howard personal email

n/a
About Andrew Howard

I bring exceptional communication skills and thrive in both leadership and collaborative roles. As a highly self-motivated individual, I excel under pressure and consistently deliver outstanding results.With a strong track record in leading cross-functional teams, I adeptly manage internal and external communications, public relations, marketing teams, departmental heads, and third-party agencies. My excellent interpersonal skills, group dynamics, presentation, and consulting abilities enable me to foster productive relationships and drive team performance.My expertise in analytical and conceptual thinking allows me to translate complex problems into practical solutions effectively. I am experienced in engaging with design and conceptual agencies, public relations, crisis management, and various media outlets, including print, radio/TV (Adsmart), and digital platforms.Throughout my career, I have honed my negotiating and project management skills by working with diverse internal and external organisations. I am passionate about motivating teams to achieve higher performance standards, leading to increased profits through sales growth and cost-effective negotiations. By involving team members in decision-making processes, I ensure inclusive solutions and well-rounded perspectives.In my role, I assess briefs, develop strategic marketing campaigns, coordinate results, and evaluate overall impact and ROI. I manage numerous business development strategies across audience development, marketing, branding, online/eCommerce, new subsidiaries, and events. I champion innovation, consistently generating ideas for new products, services, and market opportunities.Professional Highlights:Leadership & Management: Over 23 years of experience managing teams, with 15 years in event management and 9 years in hotel and catering management.Marketing & Communications: Proficient in designing extensive brochures, print materials, and website designs. Highly skilled in online branding, social media campaigns, and advertising with 16 years of experience in social networking and awareness.Technology & Innovation: Highly computer literate with knowledge of WordPress and certified in Google Fundamentals of Digital Marketing.Customer Service & Negotiation: 28 years of experience in delivering exceptional customer service and adept at negotiating to drive business success.Professional Development: Completed the Common Purpose Navigator program, enhancing leadership and strategic thinking skills.

Andrew Howard's Current Company Details
Grand Theatre

Grand Theatre

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Over 30 years in marketing, revenue and audience development. Head of Audiences, Marketing, Sales at Blackpool Grand Theatre, Head of Marketing UK Productions (touring), and Theatre Marketing/Audience/Revenue Consultant.
lancashire, lancashire, united kingdom
Employees:
55
Andrew Howard Work Experience Details
  • Uk Productions Ltd
    Head Of Marketing
    Uk Productions Ltd May 2022 - Present
    Godalming, Surrey, Gu7 1He
    As Head of Marketing, Andrew oversees the Markting, Digital and Audience Development elements of UK Productions Ltd.Andrew additionally holds the position of Head of Audiences, Marketing and Sales at Blackpool's iconic Grand Theatre, and has been with the company for over 22-years leading audience insight developments. Andrew's experience in Digital is extensive, working with leading agencies in Sales Revenue and Artificial Intellegence. Working with leading companies in their field worldwide such as, Activity Stream, crowdEngage, Spektrix, the Evergreen Agency, and many more.Audience Development practice includes working with The Audience Agency who enable cultural organisations to use national data to increase their relevance, reach and resilience. The Audience Agency is funded by the Arts Council England, as a Sector Support Organisation, to lead on supporting cultural organisations to gain a deeper understanding of current and potential audiences. Additional partnership include working with Katy Rains and Alan McGregor at Indigo on specific Audience Development projects (Customer Analysis). Indigo empowers the cultural sector to increase engagement with audiences and visitors through pragmatic problem-solving, and (vital) insights. The projects involved obtaining a real understanding of needs to better understand audiences, improve our work and to think bigger.Other areas include; large scale Website Build/Developments, and Customer Experience Design (UX/User Journey) Development, working within the Entertainment and high-end Hospitality Industry (Customer Services and Journey).Most importantly, Andrew believes that we can work together to build a stronger sector in an open, collaborative approach so that we are all constantly sharing and learning.
  • Grand Theatre
    Head Of Audience, Marketing And Sales
    Grand Theatre Dec 2021 - Present
    Blackpool, England, United Kingdom
    The Grand was opened on July 23 1894 by Thomas Sergenson, Blackpool’s first successful theatrical manager. Sergenson immediately dubbed the theatre ‘Matcham’s Masterpiece‘, a title that is even more merited now that there are few surviving examples of the work of Frank Matcham, the leading Victorian theatre architect.
  • Grand Theatre
    Head Of Marketing & Brand
    Grand Theatre Oct 2008 - Present
    Blackpool, United Kingdom
    The Grand was opened on July 23 1894 by Thomas Sergenson, Blackpool’s first successful theatrical manager. Sergenson immediately dubbed the theatre ‘Matcham’s Masterpiece‘, a title that is even more merited now that there are few surviving examples of the work of Frank Matcham, the leading Victorian theatre architect.
  • Grand Theatre
    Ecommerce & Design Manager
    Grand Theatre Sep 2000 - Oct 2008
    Blackpool, United Kingdom
    Provide Online and Offline Sales & Marketing StrategiesCreating Effective Advertising Campaigns Online and OfflineCreating complete ecommerce Strategies and Analysis of Online Statistics and Sales Online and Offline Marketing of over 400 Performances per YearEcommerce – Email Marketing DevelopmentDesign of Marketing Publicity MaterialCompile Online Pricing StrategiesHelp Develop and Execute the Business Plan (Online and Offline Marketing Strategy)Develop and Maintain Online Customer Service Polices and ProceduresWorking with Theatrical Producers, PR/Marketing Agencies, Graphic and Online Designers Contract negotiations with suppliers (All media online and offline, external design agencies etc)Previous position held within the company: Group Sales Manager, Education Manager
  • Grand Hotel Lytham St Annes
    General Manager
    Grand Hotel Lytham St Annes Sep 1992 - Sep 2000
    Lytham St Annes
    • Planning, Organising and Marketing Accommodation, Catering and other Hotel Services • Training (Investors in People), Develop Customer Care Policy and Services• Supervising Maintenance Programmes, Suppliers, Furnishings and Interior Designers • Negotiations with Tour Operators and Agencies• Organising Wedding Shows and Special Events• Financial Analysis to ensure that the Profit Targets and Margins are Achieved• Recruiting, Training and Managing the workforce (Permanent, Part-Time or Seasonal Employees) which included Estimating Staff Requirements, Planning Work Schedules etc • Complying with Laws governing Licensing, Health and Safety and other Regulations • Ensuring the Efficient Provision of Services to guests, such as Accommodation, Food, Beverage and Entertainment
  • Shovels Public House And Restaurant
    Assistant Manager
    Shovels Public House And Restaurant Feb 1990 - Aug 1993
    Blackpool
    • Staff Supervision on a day-to-day basis, ensuring achievement of tasks through delegation, monitoring, evaluating and training• Assisted in the completion of weekly food and beverage rosters• Operational Standards Management, Catering Operation enforcement of all Health and Safety and Hygiene Legislative requirements • Maintenance of all Record Systems on a Daily Basis, ensuring all Promotional Material was current • To undertake Stock Takes, ensure all items bought were documented and that all stock was secure• Cash Management, maintaining till procedures and systems, ensuring that all cash was Secured, Recorded and Banked according to Set Procedures• Act as Duty Manager when the Manager was not on the premises

Andrew Howard Skills

Email Marketing Digital Marketing Digital Literacy Online Journalism Copywriting Social Media Marketing Marketing Strategy Theatre Entertainment Industry Arts Marketing Public Relations Social Media Event Management Advertising Press Releases Strategy Arts Administration Magazines New Media E Commerce Publicity Marketing Social Networking Entertainment Brand Development Publishing Web Design Marketing Communications Management Online Marketing Online Advertising Event Planning Business Development Digital Media

Andrew Howard Education Details

  • Courtfield, Blackpool & Fylde College, Blackpool
    Courtfield, Blackpool & Fylde College, Blackpool
    First Diploma In Hotel & Catering
  • Highfield High School, Blackpool
    Highfield High School, Blackpool

Frequently Asked Questions about Andrew Howard

What company does Andrew Howard work for?

Andrew Howard works for Grand Theatre

What is Andrew Howard's role at the current company?

Andrew Howard's current role is Over 30 years in marketing, revenue and audience development. Head of Audiences, Marketing, Sales at Blackpool Grand Theatre, Head of Marketing UK Productions (touring), and Theatre Marketing/Audience/Revenue Consultant..

What is Andrew Howard's email address?

Andrew Howard's email address is an****@****d.co.uk

What schools did Andrew Howard attend?

Andrew Howard attended Courtfield, Blackpool & Fylde College, Blackpool, Highfield High School, Blackpool.

What are some of Andrew Howard's interests?

Andrew Howard has interest in Design, Social Media, Entertainment, Theatre, Food.

What skills is Andrew Howard known for?

Andrew Howard has skills like Email Marketing, Digital Marketing, Digital Literacy, Online Journalism, Copywriting, Social Media Marketing, Marketing Strategy, Theatre, Entertainment Industry, Arts Marketing, Public Relations, Social Media.

Who are Andrew Howard's colleagues?

Andrew Howard's colleagues are Curt Wical, Chris Orr, Daniel Johnson, Tarzan Repev, Shaun Hotmail, Stephanie Morris, Shaun Gorringe.

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