Facilitated campaign adjuctments in coordination with team members.Performed projects and prepared project reports for submission to management.Performed budget estimates for maximum project return maintenance.Tested landing pages and formulated plans to keep conversion rates consistent.Performed keyword research on a regular basis.Designed and executed PPC campaigns on a variety of networks.Tested Google Ad words for highest quality score.Organized and evaluated SEM and SEO campaign reports.Developed and updated PPC strategies for maximum efficiency.Collaborated with team members in all project executions.Monitored performance and campaign results.Conducted tests to optimize keywords on a regular basis.Worked to optimize conversion rates for various PPC projects.