Blake Canfield Email & Phone Number

San Francisco, Ca, Us

Sunnyvale, Ca, Us

SaaS · Selling · Solution Selling · Sales Enablement · Sales Management · Social Media · Sales · Account Management · Sales Process · Employer Branding · Business-to-Business (B2B) · Customer Relationship Management (CRM) · B2B · Go-to-market Strategy · Salesforce.com

Sunnyvale, Ca, Us

San Francisco, Us

Austin, Texas, Us

• Responsible for selling a into a named account list which included companies such as Google, Disney, Intuit, Stanford University, Intel, Stubhub, AAA, Carefusion, Cisco Systems, Sybase, and Chevron.• Created ROI analysis to help demonstrate impact of solution to specific organizations. • Developed needs analysis and presented Embarcadero value proposition via WebEx to prospects.• Sold to decision makers such as CFOs, CTOs, and CIOs for Insurance, financial institutions, governments, health-care companies, as well as other industries. • Proactively created campaigns to nurture and cultivate leads through E-mail processes.• Knowledge of Enterprise selling strategies and tactics such as ROI & TCO analysis.• Sold Enterprise Data Modeling and Database optimization tools.• Sold Appmethod for building Apps on mobile platforms such as Android, iOS, and Windows

Austin, Texas, Us

• Proactively created campaigns to nurture and cultivate leads through E-mail processes.• Responsible for selling a suite of data management solutions into a defined territory.• Established and maintain existing relationships with Fortune 1000 accounts Ex: Pepboys, MillerCoors, Accolade Inc, AOL Inc, Time Warner, Intuit, Practice Fusion, CBRE, and Optimizely.• Drove and closed new logo business, up-sold and cross-sold to customers with Embarcadero solutions Selling SaaS and On-Premise Data Modeling and Database optimization solutions. • Developed new business opportunities by calling leads averaging 70-80 leads per week which came through webinars, whitepapers, emails campaigns, tradeshows, downloads and our partner channel with deal size of ranging from $20,000- $100,000 and with a ALV of over $300,000.

Cambridge, Cambridgeshire, Gb

Austin, Tx, Us

• Driving and closing new logo business, up-selling and cross-selling customers across different software solutions discuss products in relation to the needs of the targeted application• Plan and prioritize sales activities and prospect contact towards achieving agreed sales targets. • Provide timely follow up, closure and tracking of all identified Business to Business sales opportunities• Respond to and follow up sales enquiries using appropriate methods• Work closely with appropriate channel partners to develop & close new business opportunities • Use customer and prospect contact activities tools and systems, and update relevant information including forecasts held in these systems• Use customer and prospect contact activities tools and systems, and update relevant information including forecasts held in these systems. • Attend training to develop relevant knowledge, techniques and skills as appropriate. • Provide regular business pipeline reports/forecasts for all business developed and closed. • Sell Websense software solutions to prospective business enterprises customers • Through appropriate propositions and sales methods develop relationships with customers to optimize quality of service, business growth, and customer satisfaction.

• Built relationships with clients such as Ford, Activision, House of Blues, BBC, and Vans• Extensive selling to key influencers, CMO’s, CEO, and other key decision makers • Created Pay Per Click campaigns with a budget of $20,000 resulting in 35 leads every month• Monitored Adwords campaigns with Google Analytics • Experience forecasting, reaching a quota, and sales presentations for short and medium oppurtunities• Sold guerilla marketing and promotional campaigns with sales revenue of $230,000 a month• Managed inbound sales process which resulted in average16 deals a month deal size of $15,000 • Created Microsoft Excel spreadsheets to analyze gross profit, cost per lead, sales revenue, and expenses• Cold called and built relationship with prospective companies adding to the inbound sales process• Implemented SalesForce.com to manage campaigns, leads, and key accounts• Managed leads, accounts, and campaigns with Salesforce.com CRM• Assist with development and growth of Search Engine Marketing program including keyword research, web content changes and measurement