Mark Gabriel Email & Phone Number

California, United States

Los Angeles Metropolitan Area

In my current role as Director of Accounts and New Business Development at AreaLab, I have closed new deals with leading brands, such as The Walt Disney Company, Crayola, and Spin Master Toys, accounting for 92% of agency revenue for 2024. I have also introduced the agency to over $2B in opportunities within the government contracting and B2B procurement.

Culver City, California, United States

I successfully drove cross-functional task force teams and spearheaded influencer event sponsorships for pocket.watch. Through my efforts, I helped secure 4 feet of retail space at over 1000 Walmart stores, a 15-stop Walmart tour, and a ten-episode season of HobbyKids Adventures premiering on YouTube. I also developed a strategic digital content plan and.

El Segundo, CA

I have achieved impressive results in product marketing, e-commerce, and licensed collectibles. I utilized consumer insights to deliver 6% YoY Fall sales growth for youth electronics through the launch of Scruff-a-Luvs, Wrapples, and Rollie My Dream Puppy. I also led the US marketing and product strategy resulting in top 10 boys' toys in the collectibles.

Century City, CA

I led cross-functional teams and executed successful brand campaigns for top television franchises such as Sons of Anarchy. My expertise in brand strategy and marketing resulted in driving significant sales growth and securing high-impact retail spaces, such as the FX-branded retail statement at Best Buy. I also successfully implemented.

Founding member of Disney On Ice/Disney Live International team with a first year growth of 41% from prior year. Primary focus on Japan market which achieved 9% growth for Disney On Ice and 61% growth for Disney Live! FY08 - FY09. Managed licensee, Feld Entertainment, in leading marketing initiatives for 15 Disney on Ice and Disney Live! shows globally.

Promoted from Coordinator position with the Boys/Live Action team at DCP to Associate level. Managed the Cars franchise and collaborated with cross line of business teams on retail specific annual promotions to double the global retail sales for the franchise in years 2 and 3 after theatrical release. Continued Franchise Management role by assisting and.

Promoted from Undergraduate Associate to Coordinator position within 6 months of joining Disney Consumer Products. Assisted Director with five-year planning and franchise management for key franchises including Pirates of the Caribbean and The Chronicles of Narnia. Serviced cross line-of-business teams by creating and distributing marketing assets.

In-market research and analysis of over 12 theatres in the Inland Empire. Compiled qualitative and quantitative data of venues and consumers on a weekly basis, with a focus on Buena Vista theatrical releases. Data capture included competitive analysis, in-theatre marketing materials, and promotional effectiveness.