Gary Brooks Email & Phone Number

Working alongside the Strategy Director and Design Lead to generate outstanding outputs for a range of international clients.

• Associate for creative direction at Viveo marketing. This boutique consultancy helps start-ups and more established life science businesses develop their brands and marketing capabilities. Clients include:
• A CRO and protein analysis lab that accelerates drug development through impurity analysis and analytical protein characterisation services based on mass spectrometry
• A leader in Organ-on-A Chip technology that is transforming drug discovery with predictive human organ models, enabling scientists to generate human-specific efficacy and safety data
• A bioproduction platform that gathers the best of plants and usual biomanufacturing in fully scalable, sustainable and animal-free bioprocesses
• One of Europe’s largest CDMO’s offering bespoke bioproduction journeys for innovators to achieve successful market entry for their viral vector or RNA therapeutics

Farnham, Surrey

• Snapshot of my recent experiences:Transforming the nation’s biggest pension Engaged by an employee communication agency to support its partner - a global leader in IT digital transformation - reinvent the employee and.
• Oversee the creation of communications sent to 10M members and nearly 900,000 employers across the country
• Set up a production team – SMEs, writers, designers and PMs – to deliver ‘comms at scale’
• Played a key role in redesigning the entire retirement journey for multiple cohorts, seamlessly blending on and offline
• Co-designed and implemented the production process to meet the brand, quality assurance and compliance requirements Global healthCo-created and delivered a cervical cancer vaccination campaign sponsored by UNICEF for.

Farringdon, London

• Led the Creative Dept. in this integrated agency of nearly 90 people based in Farringdon. KHWS has a strong B2B heritage in both the energy and technology sectors. Clients include ExxonMobil, Samsung, Heathrow Express.
• Helped reposition the agency through the development of a proprietary planning model that makes behavioural science marketing accessible for brands
• Used behavioural-led insights to help clients develop ideas that would resonate more effectively with consumers to generate sales
• Played a key role in new business, bringing greater clarity to the agency’s new proposition and purpose
• Embedded heuristics into KHWS culture by redefining the agency’s founding values
• Created a development framework for the agency that now drives its commercial, creative and people growth through smart decision making

United Kingdom

Worked with a senior Art Director as a freelance integrated team. Also acted as a creative consultant to a major UK utility company helping their B2B marketing team raise the quality of their creative output. Also advised a UK innovation company on the most effective strategies to launch and drive sales of their household products.

London, United Kingdom

• Board member of independent integrated agency of 40 people (primarily CRM).Clients:Lansinoh, Monarch airlines, Prudential, Tesco Bank, Wonga, Wyevale Garden Centres.Achievements:
• Restructured and grew the Creative Dept from 3 to 12 employees in 18 months to reflect the changing needs of the client base and raise creative standards
• Alongside CSD and Planning Director, managed and successfully won five pitches (50% win rate)
• Won DMA Gold in 2015 for Wyevale Garden Centres (Best Customer Journey) plus numerous nominations in the MAA Best Awards 2015 for Freeview and Monarch Airlines, plus Lansinoh in 2016
• Developed and implemented a new process of briefing to help immerse the Creative Dept more fully into each client’s business needs and challenges
• Delivered a 20% reduction in un-billed hours by implementing a new weekly workflow process

London, United Kingdom

• Board member of OgilvyAction, the global activation arm of the Ogilvy Group. Helped manage a dept. of over 50 creatives working in shopper, trade, experiential and promotions. Also co-managed the creative process and.
• Successfully integrated 25 creatives from both traditional and digital backgrounds into one team
• Played a key role in repositioning the Agency and helped create the Agency credentials
• Raised the creative profile of the London office within OgilvyAction and the wider the Ogilvy Group (London rose from 17th to 4th in the internal OgilvyAction Awards League)
• Lead the in-house Agency Marketing Team, responsible for the creation of successful award entries and industry facing communications and initiatives
• Selected as the Agency representative for the Ogilvy Group’s task force to establish a new appraisal process and performance management programme for all UK employees

London, United Kingdom

London, United Kingdom

London, United Kingdom

Global activation arm of Leo Burnett. Helped manage a dept. of over 25 creatives working in CRM, shopper, trade, experiential and promotions. Clients:Alfa Romeo, Diageo (Johnnie Walker), Disney, English Heritage, Eukanuba, Fiat, Great Ormond Street Hospital, Holiday Inn, Hotpoint, P&G, Kellogg’s, Volvo excavators, Barclays Global (iShares), Alzheimer’s.

London, United Kingdom

Clients:Britannia Money, Citibank, Ericsson, Ford, Vodafone.

London, United Kingdom

Clients:Britannia Money, Citibank, Ericsson, Ford, Vodafone.

London And Birmingham, United Kingdom

Clients:Cadbury, Pork Farms, Vauxhall Network Q, Vladivar, West Midlands Health Authority.