Clients: Time Media Group, Hive 42 International Media, Airis Energy Solutions, Fylde Main Contractors, BTMCI worked with diverse businesses to drive growth, acquire new customers, and build strong digital presences. My approach combined strategic planning with hands-on execution, empowering clients to scale operations and sustain success independently.Key Contributions:Customer Acquisition: Conducted market research to identify new opportunities and designed tailored strategies to expand customer bases. Built and optimized sales pipelines, leading to increased conversion rates and revenue growth.Social Media Expertise: Created and managed impactful social media campaigns aligned with client goals, increasing audience engagement by 30% on average. Crafted content strategies to boost visibility and attract target demographics.Empowering Businesses: Delivered one-on-one and group training sessions on social media tools, campaign management, and performance analytics. Equipped clients with the skills to run their digital marketing effectively, ensuring consistent results.Brand Building: Refined brand messaging to resonate with audiences and ensured consistency across all channels. Supported the development of visually compelling campaigns that improved customer engagement and loyalty.Results-Driven Approach: Provided detailed analytics and insights, allowing clients to track progress and adjust strategies for continuous improvement.My freelance work was not just about delivering services—it was about building partnerships. By aligning strategies with each client’s goals, I helped businesses achieve measurable growth while establishing sustainable practices for long-term success.

As a Recruitment Consultant for the British Army, I guided individuals through life-changing decisions, from initial application to successful integration into military life. I specialized in recruiting full-time soldiers and part-time professionals, including skilled specialists such as doctors and lawyers, for the Army Reserve.Key Contributions:End-to-End Recruitment Process:Supported recruits through every stage, from application to completing their first year of training.Provided personalized guidance, ensuring recruits understood the expectations and opportunities of Army life.Collaborated with training teams to monitor new recruits’ progress, providing support to help them succeed.Specialist Recruitment for the Army Reserve:Led efforts to recruit high-demand professionals, ensuring the Army Reserve had access to top-tier talent.Built relationships with professional organizations, universities, and trade bodies to attract qualified candidates.Outreach & Engagement:Delivered presentations and workshops to inspire potential recruits and highlight Army opportunities.Engaged with schools, universities, and community organizations to expand recruitment pipelines.Maintained a presence at career fairs and networking events, fostering connections and increasing awareness of Army roles.Applicant Management:Ensured seamless communication and support for candidates throughout the recruitment process.Maintained detailed records to track applicant progress and ensure all requirements were met.This role required precision, leadership, and a commitment to helping recruits achieve their potential. By focusing on individual development and organizational needs, I contributed to the Army’s mission to build skilled, resilient teams.

In my role as an Engineering Administrator and Port Safety Officer, I honed a wide range of skills essential for ensuring the efficient operation of the engineering department and promoting a culture of safety and compliance. My key responsibilities included optimizing administrative workflows by raising and approving purchase orders, work orders, and coordinating statutory inspections. I maintained up-to-date equipment history databases and asset registers, playing a critical role in the smooth execution of the department's operations.I managed the end-to-end project process, from sourcing suppliers and obtaining competitive pricing to overseeing contractor activities, tendering, and final project sign-offs. As a key liaison between various departments, I ensured seamless communication and collaboration, allowing for efficient coordination of both internal and external activities.Additionally, as the Port Safety Officer, I was responsible for maintaining rigorous safety standards. This included recording and investigating incidents, conducting risk assessments, and implementing safe systems of work to mitigate future risks. I also played an active role in organizing safety training, ensuring all staff were well-prepared, and advising on regulations concerning fire safety, hazardous substances, and machinery safeguarding.Working closely with the engineering team and key stakeholders, I contributed to maintaining a high level of operational efficiency while ensuring the department consistently adhered to health, safety, and compliance standards. These skills have equipped me with the organizational, project management, and safety-focused expertise that I now bring to my career in Outdoor Adventure Leadership.