Mridula Rahmsdorf

Mridula Rahmsdorf Email and Phone Number

Tech-Savvy CRO | Stanford GSB | AI/ML Solutions | Enterprise Sales | SaaS | GTM Strategy @ IKASI
Mridula Rahmsdorf's Location
San Francisco Bay Area, United States, United States
Mridula Rahmsdorf's Contact Details
About Mridula Rahmsdorf

I am a Full Life Cycle CRO / VP of Sales with over 20 years of experience leading high-performance teams in AI/ML and SaaS. My proven track record includes driving triple-digit revenue growth (100-200% YoY) and selling hundreds of millions of dollars in products and services. My revenue growth strategies have consistently outperformed industry averages.I specialize in value-based selling, articulating the ROI of AI solutions directly linked to clients' bottom lines. I excel at building and scaling GTM teams for acquisition, retention, and growth. With technical proficiency in AI and machine learning, I adopt a consultative selling approach tailored to client needs. I have a talent for simplifying complex technical concepts into clear, understandable terms for my clients. I act as the “voice of the customer.”My global experience spans the US, Caribbean, Middle East, and Asia, providing me with a deep understanding of diverse markets and cultures.I am a Stanford Business School graduate with an undergraduate degree in Electrical Engineering. Given my quantitative background, I leverage data to make informed sales decisions.

Mridula Rahmsdorf's Current Company Details
IKASI

Ikasi

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Tech-Savvy CRO | Stanford GSB | AI/ML Solutions | Enterprise Sales | SaaS | GTM Strategy
Mridula Rahmsdorf Work Experience Details
  • Ikasi
    Chief Revenue Officer (Cro)
    Ikasi Apr 2022 - Present
    San Francisco, California, Us
  • Ikasi
    Vp Of Sales
    Ikasi Apr 2018 - Apr 2022
    San Francisco, California, Us
    As the Chief Revenue Officer at IKASI, a VC-backed AI/ML SaaS startup, I spearhead the development and execution of go-to-market strategies for our advanced AI solutions in the Hospitality and Retail verticals. I oversee the entire revenue lifecycle, including strategy, marketing, sales, customer success, and revenue operations. Joining pre-series "A", I've brought my expertise in scaling startups and driving transformational growth. I sell AI as a Service.• Exponential Revenue Growth and SaaS Scaling: Scaled Annual Recurring Revenue (ARR) from zero to 8-figures, doubling the business annually. Transformed IKASI from a pre-revenue startup to a multi-million dollar enterprise.• Go-to-Market Strategy and Strategic Market Penetration: Designed and implemented a vertical market penetration strategy for casino/gaming and retail/ecommerce, driving significant revenue growth.• Enterprise Sales and Value-Based Selling: Designed new logo motions for strategic (6-figure ACV) and enterprise (mid 6-figure ACV) segments, built on value-based selling, C-suite targeting, thought leadership, and a land-and-expand approach.• Sales Engine Optimization and Pipeline Management: Created a high-performing sales engine with a robust pipeline, regularly achieving multiples in coverage. Implemented data-driven approaches to optimize sales operations and forecasting.• Team Building and Performance Optimization: Achieved sales success with a lean, efficient team. Recruited and restructured the team, developing KPIs, compensation plans, pipeline metrics, and forecast reporting to drive results.Throughout my tenure, I've focused on building strategic partnerships, managing channels, and ensuring customer success for sustainable growth in the competitive AI/ML SaaS landscape. My approach combines P&L management with a strong focus on customer acquisition and retention strategies.
  • Stanford University Graduate School Of Business
    Student
    Stanford University Graduate School Of Business Jun 2016 - Jun 2017
    Stanford, Ca, Us
    I was a full-time graduate student at Stanford Business School, complementing professional experiences with academic knowledge.
  • Viettel Telecom
    Chief Revenue Officer (Cro)
    Viettel Telecom May 2012 - May 2016
    Vn
    As the Chief Revenue Officer at Viettel Telecom (NATCOM), a $7 billion international telecommunications company, I led the Caribbean subsidiary from 2014 to 2016, overseeing end-to-end revenue generation and go-to-market execution for a $400 million business. My tenure was marked by exceptional revenue growth and market dominance, even in a saturated market.• Market Dominance and Revenue Growth: Captured over 50% of the available market as a third entrant, driving sustainable growth in highly competitive environments. Achieved a 300% increase in customer sign-ups through innovative loyalty programs, special rate promotions, and trendsetting products.• Digital Transformation and Sales Innovation: Implemented advanced sales strategies, including next-best-offer decisioning, improving offer acceptance rates by 15%. Launched digital sales and service channels, accounting for 30% of new sign-ups in the first year. Built strong inside sales and social selling teams.• Operational Efficiency and Team Performance: Optimized staff levels, cutting fixed monthly costs by 12%. Built a high-performing sales team focused on small and medium businesses, consistently achieving 3-5% new sales growth quarterly. Led cross-functional teams with operational excellence.• Market Expansion and Product Innovation: Penetrated new market segments, including the 'Education market,' now serving over 80,000 government school teachers. Launched 12 new product lines and expanded retail presence by 25% through channel expansion.• Customer Retention and Predictive Analytics: Drove business outcomes by significantly reducing churn from 4% to 2.5% through the implementation of predictive models.Throughout my tenure, I combined strategic go-to-market planning with innovative sales techniques and rigorous P&L management to transform Viettel's market position and financial performance in the Caribbean.
  • High-Growth Telecom Operators
    Chief Revenue Officer, Progressive Gtm Leadership Roles
    High-Growth Telecom Operators Jun 2001 - May 2012
    https://www.mtn.com/https://www.etisalat.ae/en/index.htmlhttps://www.digicelgroup.com/enhttps://www.ooredoo.com/en/I have worked in sales leadership and CRO roles throughout my career, consistently taking on critical responsibilities to drive revenue growth.As a results-driven Chief Revenue Officer, I've consistently delivered exceptional revenue growth and strategic market expansion across diverse industries. My approach encompasses the full spectrum of revenue leadership expectations:Revenue Growth and Go-to-Market Strategy:• Achieved 2-3X growth and 200% YoY increase, capturing 30% market share within 12 months• Developed and executed comprehensive go-to-market strategies, securing top 300 customers for 24 months• Mitigated competitor-induced churn through strategic market penetration and customer retention initiativesSales Force Transformation and Team Leadership:• Improved quota attainment from 60% to 90%+ while reducing voluntary attrition by 50%• Built and scaled a 40-person commercial team in a greenfield operation, demonstrating ability to lead cross-functional teams• Structured data-driven KPIs and compensation plans to optimize sales performanceRevenue Lifecycle Management and Customer Success:• Executed revenue-sharing agreements covering 95% of new markets, showcasing enterprise sales expertise• Managed full revenue lifecycle, from demand generation to customer retention• Collaborated cross-functionally to align sales, marketing, and customer success effortsInnovation and New Market Penetration:• Launched mobile money service, acquiring 1M users and $100M in transactions within the first year• Identified and capitalized on new revenue streams, demonstrating ability to drive digital transformationTurnaround and P&L Management:• As CRO, reversed five quarters of decline to achieve 5% QoQ growth within two quarters• Managed P&L responsibilities while driving rapid improvements in performance

Mridula Rahmsdorf Skills

Leadership Strategy Start Ups Telecommunications Business Development Competitive Analysis Management Business Strategy Business Planning Mobile Devices Product Development Strategic Planning Product Management Cross Functional Team Leadership Marketing Strategy Marketing Training Team Management Product Marketing Crm Analytics New Business Development Negotiation Project Management Program Management Team Leadership Entrepreneurship Management Consulting Consulting Change Management Market Research Vendor Management Sales Management Strategic Partnerships P&l Management Go To Market Strategy International Business Executive Management Emerging Markets Revenue And Profit Growth Matrix Leadership Multi Channel Marketing Digital Strategy Performance Turnaround Marketing Communications Customer Relationship Management P&l Resource Allocation Product Strategy Smb

Mridula Rahmsdorf Education Details

  • Stanford University
    Stanford University
    General
  • Cornell University
    Cornell University
    Data Driven Marketing
  • Duke University
    Duke University
    Digital Media & Marketing
  • Mahatma Jyotiba Phule Rohilkhand University
    Mahatma Jyotiba Phule Rohilkhand University
    Electronics And Communications Engineering

Frequently Asked Questions about Mridula Rahmsdorf

What company does Mridula Rahmsdorf work for?

Mridula Rahmsdorf works for Ikasi

What is Mridula Rahmsdorf's role at the current company?

Mridula Rahmsdorf's current role is Tech-Savvy CRO | Stanford GSB | AI/ML Solutions | Enterprise Sales | SaaS | GTM Strategy.

What is Mridula Rahmsdorf's email address?

Mridula Rahmsdorf's email address is mr****@****hoo.com

What schools did Mridula Rahmsdorf attend?

Mridula Rahmsdorf attended Stanford University, Cornell University, Duke University, Mahatma Jyotiba Phule Rohilkhand University.

What skills is Mridula Rahmsdorf known for?

Mridula Rahmsdorf has skills like Leadership, Strategy, Start Ups, Telecommunications, Business Development, Competitive Analysis, Management, Business Strategy, Business Planning, Mobile Devices, Product Development, Strategic Planning.

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