Mrinal Singh Email and Phone Number
I am the CEO and Founder of One Strata, a digital transformation and decision sciences company whose focus is to enable businesses to adopt emergent technologies and disruptive approaches to not only retain relevance through massive industry shifts but to capitalize on them. We create continuous value for our clients and partner ecosystems by realizing the potential of their digital investments by leveraging their existing assets using our HYPER X platform and our inter-disciplinary delivery apparatus.With our culture centered around human ingenuity, technological innovation, and aggressive growth, we intend to shape responsible and impactful businesses.My essential principles to generate future-ready and sustainable businesses include:------------------------------------------------------------------------------------1|.Active engagement and leveraging of White Space Expansion models to achieve competitive advantages.2|.Continuous and exponential reduction in experimentation costs to drive disruptive innovations.3|.Pursuing aggressive growth by coupling value chains and scrutinising atomic limitations.4|.Incorporation of Inter-disciplanary perspectives in strategic initiatives.5|.Sharing risks, ideas and decision making to empower everyone towards autonomous value creation
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Founder And Chief Executive OfficerOne Strata Dec 2019 - PresentBengaluru, KarnatakaOne Strata is a digital transformation and decision sciences company that helps businesses pursue aggressive growth strategies by combining emergent technologies and disruptive approaches.We achieve this by leveraging your existing assets to realize the potential of your digital investments by using our HYPER X platform.With our core drives focused on continuous innovation by reducing experimentation costs, aggressive growth by capitalizing on industrial changes, and the creation of autonomous value chains, we secure advantage in hyper-competitive landscapes.My primary responsibilities include but are not limited to: ---------------------------------------------------------1. Constructing strategic partnerships and expanding our partner ecosystem.2. Establishing our quarterly business agenda, and company policy.3. Implementing EBITDA growth strategies and client acquisition strategies.4. Directing partner, stakeholder, and investor relations.5. Formulating and assessing business operations impact, business planning directives, and client prospecting strategies.
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Business Intelligence AdvisoryAccenture Nov 2018 - Nov 2019Bengaluru, KarnatakaTransitioned to the delivery team for the largest German automaker company to establish it's core digital analytics capabilities. Delivered custom digital analytics across its multiple brands to improve web tracking and analytics capabilities.Setup a similar delivery apparatus with the largest Japanese automaker,for its Middle East brand.Growth Highlights: Maximised delivery impact in the automotive industry by repurposing our digital marketing agenda to incorporate data enriched solution architectures using external data and competitor data from tools like SEMRush and SimilarWeb. Incorporated Customer Journey Optimisation within the business intelligence framework. -
Digital Marketing Analytics AdvisoryAccenture Apr 2018 - Nov 2018Bengaluru, KarnatakaPrincipal delivery ownership of a Precision Targeting App to analyze and predict promotional impact as sales lift which was adopted by a US major supermarket chain. Continued post-delivery to present to multiple industries and integrate with the digital marketing apps ecosystem.Involved in the delivery of Social Media Analytics App based on brandwatch and Kafka stream twitter data. Continued adoption of this app for the largest cruise company, largest LATAM air-carrier, and a German clothing wear company.Simultaneously involved in digital marketing operations the largest Oil and Gas major. Growth Highlights: Continued development of the digital marketing agenda across omnichannel tools. 1st Place in Hackathon by Government of Canada - Determination of Employee Attrition Causality. Incorporated Visitor Segmentation data within our business intelligence framework.
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Digital Marketing AdvisoryAccenture Aug 2017 - Mar 2018Bengaluru, KarnatakaCore member in the development of the digital marketing agenda of the analytics apps program, from conception to client presentation/prospecting. Beginning with Web Analytics application to analyze client digital assets using adobe or google analytics stack. Completed pharma implementation of the same with a French Pharma Major in the insulin market. Continued developing the Digital Marketing Agenda with an Email Analytics application that was adopted by the largest US B2B technology provider.Autonomously worked on Veeva based audio-analytics proof of concept by taking sole ownership from prospecting to storyboarding-dashboard build which exceeded the scope of the team.Completed the FY with storyboarding and analytics deliveries for LATAM major telecommunications company (developing workforce optimization and SLA optimization tool).Growth Highlights: Constituting an ad-hoc team to drive a digital marketing agenda within the apps ecosystem that was directly overseen by Accenture leadership. Successful adoption of analytics apps that were deployed. Increased autonomy to deliver multiple projects with only minor oversight by leadership.
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Analytics AdvisoryAccenture Aug 2016 - Jul 2017Bengaluru, KarnatakaDeveloped multiple POCs for Banking and Healthcare majors using Spark and Hive, most notably to incorporate a text analytics framework based on Zipf's Law using Stanford and SENNA distributions.Completed Big Data Training Program and Fjord Design Thinking Program which was applied in the development of our analytics-as-a-service ecosystem.Growth Highlights: Using Fjord Design Thinking to approach efficient gap analysis and demand gauging to reach out to potential beta clients. Autonomous client prospecting and prototype development to expand the pre-sales scope of the team.
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Analytics And Modeling AnalystAccenture Aug 2015 - Jul 2016Bengaluru, KarnatakaDelivered multiple reporting workflows across industries including Banking, Pharmaceutical, and Healthcare using Tableau, Alteryx, and Python. Involved in developing a framework to analyze unstructured data particularly text data using machine learning algorithms (primarily NLP techniques) and presenting findings with relevant stakeholders and leadership.Growth Highlights: Achieving technical proficiency with business intelligence tools and gaining machine-learning experience through client data based sandboxes.
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InternFlutura Decision Sciences & Analytics Apr 2015 - Jul 2015Bengaluru, KarnatakaInvolved in Client Prospecting, Pre-Sales and Proof-of-Concept development for Oil&Gas and Utility industries with the highlight of pitching an IoT based Predictive Maintenance application for Under Sea Equipment to the largest Oil&Gas Major.Simultaneously was under-going training in business intelligence frameworks, data structures, and statistical modeling.
Mrinal Singh Skills
Mrinal Singh Education Details
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Telecommunications Engineering
Frequently Asked Questions about Mrinal Singh
What company does Mrinal Singh work for?
Mrinal Singh works for One Strata
What is Mrinal Singh's role at the current company?
Mrinal Singh's current role is Founder and Chief Executive Officer at One Strata.
What schools did Mrinal Singh attend?
Mrinal Singh attended M. S. Ramaiah Institute Of Technology.
What skills is Mrinal Singh known for?
Mrinal Singh has skills like Platform As A Service, Consumer Insight, Sales Strategy, R, Human Centred Design, Business Intelligence Tools, Strategic Partnerships, Commercial Aviation, Cross Functional Leadership, Digital Transformation, Retail, Thought Leadership.
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Mrinal Singh
Business Assurance @Bt | Ex - Assistant Manager @Airtel Africa Revenue Assurance | Mba | Mobility | Iuc | Fraud | Audit | Data Analytics | Projects | Billing | Cost | Contracts |Stakeholders Management.Delhi, India1gmail.com -
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Mrinal Singh
Bengaluru -
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