Mrinal Malik Email & Phone Number

New Delhi, Dl, In

New Delhi, Delhi, India

Leading Sales, Digital Marketing, Salesforce CRM Development & Design Team

Bengaluru, Karnataka, India

1. Part of the Customer Growth & Engagement Team | Leading Acquisitions for Personal Users2. Helping build & grow Packers and Movers business3. Initiating market research to build better product market fit4. Building sustainable marketing channels for continuous brand awareness and lead generation5. Coordinating with Product, Analytics & Operations teams to improve product & customer experience6. Devising digital strategy including website creation, and a CRM model

Gurugram, Haryana, India

Apollo 24|7 (a unit of Apollo Hospitals) is Asia's Fastest Growing Healthcare Brand. My Key Roles & Responsibilities:1. Managed Facebook marketing campaigns end to end, including Awareness, Catalogues, App Installs, Conversion & Remarketing2. Led digital channels for 3rd party app marketing like OTTs & music streaming services like Paytunes, Spotify, Gaana etc3. Aligned media agencies for promotional campaigns with Google Pay, Paytm, Phonepe, CouponDunia & MagicPin4… Show more Apollo 24|7 (a unit of Apollo Hospitals) is Asia's Fastest Growing Healthcare Brand. My Key Roles & Responsibilities:1. Managed Facebook marketing campaigns end to end, including Awareness, Catalogues, App Installs, Conversion & Remarketing2. Led digital channels for 3rd party app marketing like OTTs & music streaming services like Paytunes, Spotify, Gaana etc3. Aligned media agencies for promotional campaigns with Google Pay, Paytm, Phonepe, CouponDunia & MagicPin4. Handled ~₹2 crores monthly budgets while assisting with brand-building activities like boosting, promotions & partnerships5. Increased daily orders from 5,000 to 35,000 in peak pandemic wave & retained ~50% of these new users with retention marketing Show less

Gurugram, Haryana, India

Lyxel & Flamingo is one of India's leading Marketing Agencies with many prestigious accounts in their portfolio.My Key Roles & Responsibilities:1. Handled key brands like Colorbar Cosmetics, Asics Shoes & Onitsuka Tiger Shoes managing a budget of ₹75 lakhs+ per month2. Liaised with affiliate partners & publishers managing an additional ₹15 lakhs+ per month for new launches & brand awareness3. Revised Asics discounting practices by running BXGY offers on weekdays & flat X% off on… Show more Lyxel & Flamingo is one of India's leading Marketing Agencies with many prestigious accounts in their portfolio.My Key Roles & Responsibilities:1. Handled key brands like Colorbar Cosmetics, Asics Shoes & Onitsuka Tiger Shoes managing a budget of ₹75 lakhs+ per month2. Liaised with affiliate partners & publishers managing an additional ₹15 lakhs+ per month for new launches & brand awareness3. Revised Asics discounting practices by running BXGY offers on weekdays & flat X% off on weekends increasing avg. order value4. Improved Colorbar’s new product adoption by creating pseudo SKUs and including new introductions in bestselling combos5. Made improvements to the size charts for both Asics & Onitsuka Tiger & decreased product return rate & boosted retention6. Proposed a feedback mechanism for advanced fit suggestions on footwear size for both Asics & Onitsuka Tiger Show less

New Delhi Area, India

Meyer is one of the world's largest cookware manufacturers & is present in over 60 countries.My Key Roles & Responsibilities:1. Grew Meyer brand from 3 to 250+ employees, achieving ₹50 crores annual revenue2. Directly reported to MD, initiating 3 new business verticals and driving D2C and franchise growth3. Optimized marketing strategies, focusing on consumer engagement over a product-centric approach4. Formed alliances with banks, influencers, and affiliates to boost… Show more Meyer is one of the world's largest cookware manufacturers & is present in over 60 countries.My Key Roles & Responsibilities:1. Grew Meyer brand from 3 to 250+ employees, achieving ₹50 crores annual revenue2. Directly reported to MD, initiating 3 new business verticals and driving D2C and franchise growth3. Optimized marketing strategies, focusing on consumer engagement over a product-centric approach4. Formed alliances with banks, influencers, and affiliates to boost revenue and website traffic5. In-housed chef and videographer for cost-effective content production, enhancing engagement6. Led content marketing strategy, overseeing ad copies, blogs, and social media content7. Contributed to a global website conversion project from Magento to Shopify8. Established 3 successful stores in Delhi, breaking even in 15 months on average9. Designed franchise model and facilitated setup of 5 franchise stores across India10. Partnered with Franchise India for lead generation, expanding brand presence nationwide Show less

New Delhi Area, India

My Key Roles & Responsibilities:1. Managed social media and ran Facebook and Instagram ad campaigns2. Coordinated Google Ads focusing on Search, Shopping, and RSLA ads3. Utilized Email, SMS, and WhatsApp Marketing to boost return customer rate4. Enhanced website leading to a 4X increase in sessions and 4.6X revenue5. Oversaw on-site and off-site SEO, including backlinks, with a dedicated resource6. Strategized D2C website development and liaised with external… Show more My Key Roles & Responsibilities:1. Managed social media and ran Facebook and Instagram ad campaigns2. Coordinated Google Ads focusing on Search, Shopping, and RSLA ads3. Utilized Email, SMS, and WhatsApp Marketing to boost return customer rate4. Enhanced website leading to a 4X increase in sessions and 4.6X revenue5. Oversaw on-site and off-site SEO, including backlinks, with a dedicated resource6. Strategized D2C website development and liaised with external developers7. Optimized e-commerce listings and ads on various platforms to drive traffic and sales8. Implemented pseudo sets/combos on the website, raising average order value Show less

New Delhi Area, India

Wacom is the World's Leading Pen Technology Company & it has the largest market share when it comes to tools used for Digital Art. My Key Resposibilities:1. Organized design events, roadshows & product exhibitions for delivering demo experiences to prospective customers2. Managed digital marketing campaigns & monitored telesales team performance & maintained customer databases3. Liaised with designers & printers to manage the production of marketing collaterals like leaflets… Show more Wacom is the World's Leading Pen Technology Company & it has the largest market share when it comes to tools used for Digital Art. My Key Resposibilities:1. Organized design events, roadshows & product exhibitions for delivering demo experiences to prospective customers2. Managed digital marketing campaigns & monitored telesales team performance & maintained customer databases3. Liaised with designers & printers to manage the production of marketing collaterals like leaflets, posters, flyers & newsletters4. Arranged effective distribution of marketing collaterals to demo showrooms, channel partners & sales teams across India5. Carried out Amazon listings work for new products & trained the entire sales team & demo staff on new products Show less

Gurgaon, India

My Key Resposibilities:1. Developed ad-hoc marketing campaigns for social media using Google AdWords, Facebook Paid Reach and Managing LinkedIn Company Pages2. Creation of creative assets like posters, logo, newsletters and flyers etc. for Online Marketing and Google Play Store

New Delhi Area, India

My Key Resposibilities:1. Managing Brand Pages on Facebook, Twitter and LinkedIn2. Developed various Blog Websites

Faridabad Area, India

My Key Resposibilities:1. Learnt how to run social media campaigns for product marketing using Google AdWords, Facebook Paid Reach and Managing LinkedIn Company Pages.2. Learnt to make creative assets like graphics, HTML emails and flyers etc. for Online Marketing.

Pgdm Executive, Marketing, 8.41 🥈 (Silver Medalist)

Activities and Societies: - 1. Democratically elected class representative coordinating important information between the batch &.

International Immersion, Management Exchange Program, 9.5

Studied 1. International Negotiation Skills 2. Change Management 3. Intercultural Management 4. Strategy & Innovation

Bachelor’S Degree, Cse, 6.02

Activities and Societies: Placement Cell, Alumni Cell, FOSS Society This university was formerly known as ITM University, Gurgaon

High School, Computer And Information Sciences, General

Activities and Societies: Vice Head Boy & then Head Boy of the school, Assembly in-charge and Host to all of the school's big functions..

Education record

Primary School

Education record