Seasoned professional with 6+ years in senior digital and marketing roles in CPG. Driving business growth through strategic digital marketing, brand building, direct-to-consumer (DTC) initiatives, and e-commerce optimization. Expertise in leveraging data-driven insights for customer acquisition and retention, enhancing brand visibility in competitive markets. Known for crafting innovative strategies, staying ahead of industry trends, and spearheading initiatives that deliver significant bottom-line results. Proven track record of propelling brands forward through impactful digital solutions and sustainable growth strategies.