Founded a photography and sonic focused company at the intersection of brands, music and events.Managed the daily operations of the company, including securing venues, coordinating with external vendors for equipment, booking talent for performances and DJ sets, and overseeing event budgets. Fostered a collaborative and engaging experience for all participants involved in the events.The main two event series that I created are "UNTITLED," an event emphasizing individual essence beyond titles through music and "ECHOES," a sonic experience designed to alleviate social anxieties through music and connection; Venues included NeueHouse Hollywood, Ace Hotel Downtown Los Angeles, Ode to Babel and The Continental Club.Planned and executed content creation (photo, video & sonic) for a variety of brands: Adidas, Patrón, Courvoisier, Black Market Flea, House Party Creative.

Supported Crown & Conquer’s Patrón and Spotify clients.Managed daily internal communications across different internal teams, while also handling external communications with Patrón and Spotify.Lead the development of small-scale, exclusive events for talents within music, fashion, and entertainment spheres, reflecting the essence of the Patrón brand. Key event includes Patrón’s NBA All Star EventPitched creative concepts for a variety of Crown & Conquer clients to build stronger and deeper consumer connections; this included ideas related to photography, videography, sound, and digital media.

Managed all facets of international and domestic inventory for Beats by Dre’s special projects, including photoshoots, commercials, editorials, music videos, and celebrity collaborations.Coordinated with various teams internally and externally to ensure shoots with Beats By Dre products run smoothly and efficientlyWorked closely with the CMO and digital marketing team to provide creative insights and perspectives for digital and social content.Key accomplishment: Innovated the famous "Straight Outta Compton" meme generator, which was one of the most successful marketing campaigns and contributed to the brand's cultural impact.