Manage data analysts and data engineers. Oversee the development of data management infrastructure. Develop a cohesive data catalog for the organization. Create experimental reporting framework and experiment design strategies.

Created a statistical framework to evaluate user success. Collaborated with cross-functional product engineering teams to enable data-driven product design. Designed and operationalized machine learning pipelines to achieve product goals.

Worked with business team to improve key performance indicators (KPI). Designed reporting and analytics used by operations team to monitor application metrics and set product development goals. Built ETL pipelines to process and summarize disparate application databases for BI tooling. Built ML pipelines (Spark, Python) to provide churn predictions and video recommendations.

Founded and built Everyvine.com. Website grew to become the largest registry of vineyards in the world. Designed data pipelines to automatically build complex vineyard site reports based on hundreds of datasets. Designed ranking algorithms to predict grape quality, correlating site characteristics with wine reviews and scores. Negotiated licensing deals with industry partners. Built for data reporting and computer vision systems for the automated detection of vineyard locations in satellite… Show more Founded and built Everyvine.com. Website grew to become the largest registry of vineyards in the world. Designed data pipelines to automatically build complex vineyard site reports based on hundreds of datasets. Designed ranking algorithms to predict grape quality, correlating site characteristics with wine reviews and scores. Negotiated licensing deals with industry partners. Built for data reporting and computer vision systems for the automated detection of vineyard locations in satellite imagery for the Australian government.http://www.everyvine.com/ Show less

Project member of team that built client analytics application for DirecTV. Application combined client data with supplementary datasets to identify potential customer fraud. Responsible for design of report content, reporting interface, and fraud detection pipeline.

Deployed a content management system, designed the graphics & CSS, and built a web mapping application for the display of vineyard data. .net/ajax and flex/flash web application development. In the press: “Pitching a Startup”, Steve Hart, The Press Democrat, Apr. 2008 “A Mapping Quest”, Kevin McCallum, The Press Democrat, Jan. 2008

Interior design of map retail outlet including inventory selection and merchandising. Lead $400k mapping program which published over 20 poster maps of California Wine Regions. Built custom ecommerce platform for map retail integration with Amazon and EBay.In the press:“Map Time”, Brett Ascarelli, Bohemian, Dec. 2006

Designed public facing materials for company. Print Production management. Map design.