Leads James Hardie's North American Go-to-Market Strategy for the Single-Family New Construction Builder and Architect Segments. Responsibilities include strategy development, deployment, and market implementation.

Charged with developing and implementing James Hardie's new product innovation go-to-market approach and enablement platform resulting in a high impact commercialization of new products and the creation of an entire new category of exterior products and designs.

Assigned to lead James Hardie’s dealer customer growth strategy transformation which included developing and implementing a go-to-market strategy, sales enablement platform, and customer demand generation tactics in North America.

Led James Hardie’s New Construction Builder growth strategy with accountability for creating and delivering a holistic, market development-focused strategic plan that enabled the company to accelerate market share growth.

Tasked with consolidating all ancillary product lines and establishing an independent accessories business unit. Managed the product line life cycle from strategic planning to tactical activities.

Promoted into role, tasked with global key account management as well as full P&L accountability for a multi-million dollar core manufacturing and marketing region in North America. Developed and cultivated global, strategic relationships with the world’s largest Airlines, a multi-billion dollar customer portfolio that includes BP’s highest grossing customer globally. Indirect leadership of cross-functional team from Sales, Marketing, Operations, Logistics, and Finance charged with increasing revenues, margins and returns at the airport and customer-level while improving customer satisfaction and share. Broad scope of responsibility includes P&L accountability, strategic market planning, demand forecasting, channel management, origination/business development, marketing, and pricing.Results: - Implemented a transformational competitive strategy - Advanced significant growth with global key account in Europe - Maximized profitability of sales and return on working capital within region

Tapped by senior leadership into role to leverage leadership and credibility in sales to drive operational improvements while advancing customer satisfaction and preference. Managed a collaborative, cross-functional forecasting and demand planning process across the entire BP North America footprint with annual sales of billions gallons of fuel across 95+ Fuel Distribution Terminals for hundreds of customers. Led team of 6 business professionals in the area of Forecasting, Demand Management and Supplier Management.Results:- Transformed existing business process with an enhanced, customer-focused operational framework that reset customer expectations, improved satisfaction and strengthened team work and accountability across disparate operating groups.

Responsible for day-to-day sales and marketing activities of BP branded fuel products and services provided to wholesale distributors within the Northern IL and Southern WI region. Tasked with developing and cultivating long term relationships with distributors in order to maximize BP’s existing sales volume, margin and profitability, facilitate new business development, and deliver operational excellence within the region. Key activities include: Financial/Business Dimensions, Relationship Management, Contract Compliance, Operational Excellence, and Leadership.

Responsible for the implementation and execution of business-to-business and business-to-consumer marketing programs, offers, and initiatives in KY, WV, PA, OH, MI, and IN, enabling distributors to achieve maximum value of BP Branded Offer.

Developed strategic growth plans, market analysis, and organizational assessment of branded distributors to ensure delivery and growth totaling over 1B gallons of branded fuel over the next 10+ years

Supported IT systems related to Pricing, Supply Operations, and Commercial Optimization