1. Responsible for the sales performance of the company.2. Responsible for the sales performance of two branch offices in Bali and West Java.3. Responsible for membership programs and pricing structure.4. Building relationships with various Indonesia's Hospitality Associations: GM, Housekeeping, Procurements, Marcomm.Achievement:1. Increase more than 400% of Bali's branch office2. Increase more than 140% of sales in 2023 - Semester 13.Received Superbrands Award 2023 for three towel brands: Terry Palmer, Morning Whistle, Merah Putih

Leading more than 20 talented individuals in marketing communication, digital marketing, community engagement, creative, F&B marketing in 11 hotels located in five big cities in Indonesia.Management1. Create yearly marketing strategy.2. Create yearly budgeting.3. Create five years business strategy and forecast.Digital Marketing1. Managing social media strategy for Parador and all hotel units.2. Managing SEO, SEM, Google My Business, Social Media Ads for Parador and all hotel units3. Create SOP and digital brand audit for Parador and all hotel units.4. Managing website chatbot for Parador Hotels & Resorts.5. Managing email blast for Parador Hotels & Resorts.Marketing Communications1. Managing media relations for Parador Hotels and Resorts.2. Managing media strategy for Parador and all hotel units.3. Managing food delivery partnership with ShoppeeFood, GrabFood and Go Food.4. Managing bank partership.5. Managing Parador 9th Anniversary virtual event with more than 300 participants.

1. Responsible for the property communications strategy.2. Make sure the communication runs with the brand identity.3. Responsible for PR and social media strategy.4. Responsible for social media ads performance.5. Collaborating with KOL and influencers to do the property marketing.Achievements1. Receive an expected revenue of more than 3 billion for the 2022 weddings through the digital marketing campaign.2. Gaining revenue of more than Rp100 million during a 3 days flash sale.

Leading Marketing Department consists of 15 talented individuals for the biggest coworking space in Indonesia.Marketing Communication1. Responsible for PR and media relations2. Responsible for media placement3. Responsible for building management/ tenant relation4. Responsible for the growth of app usageCreative1. Responsible for the company marketing campaign ideation2. Responsible for the company video making ideationDigital Marketing1. Responsible for SEO, SEM, social media ads2. Responsible for growth marketing3. Delivering +400 leads/ monthCommunity1. Responsible finding brand partnership2. Responsible for member retention3. Responsible for member eventCommercialResponsible for the company revenue from event space rental

Public Relation1. Become the spokesperson for the company.2. Develop press release for all marketing campaigns running in the hotel group.3. Maintaining good media relations.4. Prepare media monitoring.Marketing Communication1. Develop the concept for every marketing campaign artwork for online and offline usage.2. Develop media placement plans.Digital Marketing1. Develop a new website for all Aryduta Hotel Group business units.2. Creating content for website and landing pages (text and image).3. Managing five social media accounts.4. Managing SEO, SEM, and monthly digital spending.Event Management1. Managing big events such as: Christmas, New Year's Eve celebration, CNY, Valentine, and gatherings.

Public Relation1. Company spokesperson for media event.2. Responsible for company rebranding in 2017 from CGV Blitz to CGV* Cinemas Indonesia.3. Managing media events and media relations. Gathers more than Rp5bio of PR value in 2017.4. Handles media partnership in 22 cities in Indonesia.Movie Marketing1. Handles more than 30 movie gala premieres and meet and greet events in 2017.2. Handles more than 7 international movie festivals showing at CGV* in 2017.3. Responsible for 4DX and ScreenX monthly promotion.4. Created CINEMUSIC. The first ever in Indonesia cinema history where music and movie are together being shown inside a cinema. Latest project ten2five live at Cinemusic is available in Spotify.Events and Promotion1. Responsible for event and brand partnership.2. Responsible for pre – opening, launching and post - opening new site activities: branding, promotion, branding inside and outside site. In 2017 handles 20 new sites opening all over Indonesia. In 2018 will handles another 20 new site openings.3. Launches 2 new special auditoriums (STARIUM by Dolby Atmos and ScreenX).4. Launches new F&B service: 2 in 2017 and 2 in 2018.5. Successfully managed the first CGV* Movie Project in 2017.6. Successfully managed the first CGV* Movie Award in 2017.7. Become the sponsor of 2018 Asian Paragames.8. Project initiator for CGV K-Pop Challenge 2019.CSR1. Launches Rumah Film Indonesia. Indonesia’s first ever co working space for movie makers2. Launches CGV* Cinemas Indonesia Arthouse. CGV* Cinemas Indoensia dedicated cinema for independent movies.Others1. Develop KPI.2. Responsible for movie P&L.3. Responsible for yearly budgeting and crafting weekly promotion to increase movie admission and F&B sales.4. Submit weekly report to Korea HQ brand marketing activities.5. Became one of the main panelist at MARKPLUS conference 2018.6. Became one of the main panelist for Indonesia Retail Expo 2018.

1. Manages marketing communication for one Marriott International Luxury Hotel, 3 award winning restaurant outlets and 1 award winning spa.2. Developing core business strategies of the company and integrated communication strategy that will meet with the company's yearly budget3. Manage any form of communication activities and handling queries done through digital media 4. Responsible for the hotel integrated marcomm strategy: media placement, internal collaterals, marcomm events, community engagements, media relations, PR, event collaboration, new media marketing for hotel5. Responsible for the hotel content of: monthly newsletter, website content, SEO, social media6. Created 360 degree virtual tour for Keraton at The Plaza, a Luxury Collection Hotel, Jakarta7. Organizing committee of Run To Give 2015 and 2016

1. Developing core business strategies of the company and integrated communication strategy + budgeting2. Acts as an supervisor for any communication activities and handling queries done through digital media (blog,forums, twitter, facebook and other means of digital communications)3. Responsible for the hotel integrated marcomm strategy: media placement, internal collaterals, marcomm events, community engagements, PR, event collaboration, new media marketing for hotel in Jakarta and Bali4. MOD5. Employee of the Month November 2012 on "Excellence Performance"6 Employee of the Month February 2013 on "Excellence Customer Service"Achievements:1.100% smoke free hotel awards from: Jakarta Governor, Bhakti Husada, WITT, WHO.2. Receive a recognition from TripAdvisor.com as a recommended hotel to stay in Jakarta3. Best Hotel in Service Excellence of The Year 2013

1. Setting up First Media social media communication initiatives (facebook, twitter, youtube, instagram, google+, linkedin)2. Working with third parties to create promotional packages to sell to First Media customers, including TV programs, music events, brands and banks3. Developing core business strategies of the company and integrated communication strategy through digital media and PR4. Actively crafting mutual B2B / community partnership for usages of: cross-promotion, cross-selling, events, and others.5. Acts as an supervisor for any communication activities and handling queries done through digital media (blog,forums, twitter, facebook and other means of digital communications)6. Building a positive relationship with the media and also communitiesAchievements1. Most Admired Companies 2011 2. Word of Mouth Marketing 2010 & 2011 3. Superbrand 2011

1. Conducting press conferences2. Handling media relations.3. Develop : speech, press release, anticipated Q&A, Key Messages4. Designing one year integrated communication strategy of a brand5. Handling brand crisis, e.g. OREO, Ford.6. Clients that I have been working closely with: Pertamina, Ford Motor Indonesia, Danone Mizone, ERIA, Sara Lee, Kraft, Jack Daniel’s, Finlandia Vodka, ADIDAS, Bluescope Steel, Mazda Indonesia, L'Oreal for Men, Plaza Indonesia, Tupperware Indonesia, Miniapolis Plaza Indonesia, Nestle, Infinite Frameworks - Singapore, Freshkon Indonesia, Thamrin City.Achievement1. Best PR Consultant 2009

1. Build online community profiles (MySpace, facebook, bebo, YouTube) for clients2. Responsible for the editorial content of the sites3. Producing weekly reports of the progress on the online community sites4. Using new media as a promotion and marketing device5. Designing future marketing opportunities that can be explore6. Clients that I have been working together with: VISA 2007 Rugby World Cup, Manchester United FC, Britain Ministry of Defense.

Replying inquiries on Indonesia tourismDesigning Indonesia tourism promotion strategies for the UK market.To promote Indonesian Tourism in the UK