Mascha Rood Email & Phone Number

Hoorn, Nh, Nl

Hoorn, Noord-Holland, Nederland

Hoorn, Noord-Holland, Nederland

As Arts Education Advisor I advise and support primary schools in West-Friesland to implement cultural education in their school practice in accordance with the government program Cultuureducatie met Kwaliteit.

Hoorn

As a Culture Coach I advise and support secondary schools within Hoorn with questions and wishes regarding cultural education. In addition, I advise and support, with several colleagues, primary schools in West-Friesland to implement cultural education in their school practice in accordance with the government programme Cultuureducatie met Kwaliteit.

Hoorn, Noord-Holland, Nederland

Commissioned by Vitamedia, I advise and support the museum in the field of marketing and communications.

Hoorn

As a Culture Marketeer I advise and support art and cultural institutions in the field of marketing and communications.

Hoorn

Responsible for external marketing & communications on both strategic and tactical-operational level.

Amstelveen

Responsible for external marketing & communications on both strategic and tactical-operational level: • Responsible for initiating, planning, executing, tracking and analyzing omnichannel campaigns.• Planning, organizing, creating and editing content and campaigns for website, social media, e-mailings and publications.• Devising and monitoring content formats.• Key advisor online communications & digital marketing for projects and campaigns; focus on content marketing & social… Show more Responsible for external marketing & communications on both strategic and tactical-operational level: • Responsible for initiating, planning, executing, tracking and analyzing omnichannel campaigns.• Planning, organizing, creating and editing content and campaigns for website, social media, e-mailings and publications.• Devising and monitoring content formats.• Key advisor online communications & digital marketing for projects and campaigns; focus on content marketing & social media marketing.• Content management of Technische Unie website and overall coordination of content calendar including social media. • Social media management: reputation management, webcare, communication to and with fans and followers, creating and organizing campaigns, monitoring, coordinating and training local social media managers (37 locations). Show less

Zaanstad Area, Netherlands

Responsible for Jumbo's corporate marketing & communication channels; B2B and B2C, online and offline, internal and external:• Maintaining a consistent corporate brand experience across all marketing & communication channels for all countries. • Key advisor Online Communications & Digital Marketing for all countries; focus on Database Marketing & Social Media Marketing.• (Daily) management of product information database, consumer website(s), brand portal for retailers and Jumbo… Show more Responsible for Jumbo's corporate marketing & communication channels; B2B and B2C, online and offline, internal and external:• Maintaining a consistent corporate brand experience across all marketing & communication channels for all countries. • Key advisor Online Communications & Digital Marketing for all countries; focus on Database Marketing & Social Media Marketing.• (Daily) management of product information database, consumer website(s), brand portal for retailers and Jumbo employees, social media, e-mail marketing, catalogues and fairs/events.• Coordination and/or creation of online and offline communication & marketing campaigns and materials including cash back campaigns, welcome campaigns, social media campaigns, landing pages, catalogues, ads, banners, flyers; internally and/or together with media agencies.• Digital Project Management: initiating, defining and coordinating digital marketing & communication projects that add value to Jumbo's brands and her consumers and customers; determining strategy, managing project planning and budget, instructing developers and designers and point of contact for all parties involved, both internally and externally.• Overall coordination of Jumbo's Content Calendars across all countries.• Content Management of B2C Website(s), B2B Brand Portal, Social Media and Newsletters for the Benelux.• Social Media Management: reputation management, webcare, communication to and with fans and followers.• Website & Product Database Management: defining new functional requirements, monitoring execution, budget & planning, coordinating SLA's, reporting issues & testing and all communication to and with third parties concerning website design, domain registration, technical site development, hosting, search engine optimization, web statistics. Show less

Hoorn, Netherlands

Responsible for the operational management and marketing of the online virtual world Club Time Machine targeted at children aged 6 to 12:• Managing overall project planning and budget, instructing developers and designers and point of contact for all parties involved, both internally and externally.• Devising, planning, describing, coordinating and testing new websites, features and games, planning new releases.• Online/Offline Marketing & Communications: promoting the brand via… Show more Responsible for the operational management and marketing of the online virtual world Club Time Machine targeted at children aged 6 to 12:• Managing overall project planning and budget, instructing developers and designers and point of contact for all parties involved, both internally and externally.• Devising, planning, describing, coordinating and testing new websites, features and games, planning new releases.• Online/Offline Marketing & Communications: promoting the brand via events, demo games, barter deals and joint promotions with (online) partners/affiliates. As well as communication to and with users.• Social Media Management: communication to and with fans and followers, monitoring and marketing.• Content Creation, Organization and Management of the consumer website and virtual environment. Show less

Hoorn, Netherlands

Responsible for all marketing and communication activities of the gallery and Art in Business:• Online/Offline Marketing & Communications and Public Relations: events, workshops, website(s), newsletters, folders, invitations, press releases, exhibition information, advertisements and writing articles for local newspapers.• Art in Business: advising companies in buying, lending, exhibiting art and arranging art gifts, commissioned art and workshops.• Art Sales.

Eindhoven Area, Netherlands

Assisting Kunstzaken in the preparation and organization of the exhibition HXBXD in Het Gemeentemuseum, GEM and Fotomuseum in The Hague from february 26th to may 8th 2005 (www.rabokunstcollectie.nl/content/projecten/hxbxd2005/index.jsp):• Informing Artists and Friends of the Art Collection about the exhibition via letters and e-mail.• Assisting Alicia Framis during her project Secret Strike (http://www.li-ma.nl/site/catalogue/art/alicia-framis/secret-strike-rabobank/11306).• Writing… Show more Assisting Kunstzaken in the preparation and organization of the exhibition HXBXD in Het Gemeentemuseum, GEM and Fotomuseum in The Hague from february 26th to may 8th 2005 (www.rabokunstcollectie.nl/content/projecten/hxbxd2005/index.jsp):• Informing Artists and Friends of the Art Collection about the exhibition via letters and e-mail.• Assisting Alicia Framis during her project Secret Strike (http://www.li-ma.nl/site/catalogue/art/alicia-framis/secret-strike-rabobank/11306).• Writing and editing articles for the company website and magazine. • Assisting Artists, among them Ni Haifeng, in building their installations for the exhibition. • Organizing exhibition openings, evening receptions and guided tours. Show less

Amsterdam Area, Netherlands

Assisting the Membership Office in creating promotional materials for the Friends of the museum.

Amsterdam

• Creating a marketing communications plan for the Friends of the museum. • Assisting in the organization of several receptions for the Friends and Business Club including Karel Appel 80th birthday.• Creating promotional materials: leaflets, flyers and posters.

Rotterdam

• Creating an educational program for the exhibition Alphonse Mucha (1860-1939) Master of the Jugendstil from January 31st to May 23rd 2004.• Editing assistent for the book 'Rookgordijnen'.• Assisting in the exhibitions 'Vier eeuwen roken in de kunst' and 'Tien jaar Boomerang Cards'.

Enkhuizen

• Performing market research on VMBO.• Writing an educational program for VMBO: Leef je in, leef je uit!

Master Of Arts, Art History

Activities and Societies: Internship at Kunsthal Rotterdam, Assisting the Communication and PR department at Rabobank Nederland Kunstzaken.

Bachelor Of Arts, Cultural Heritage (Museology), Marketing & Communications / Education

Activities and Societies: Internship Westfries Museum (Registration & Preservation), Internship Zuiderzeemuseum (Education), Internship.

Registered Digital Marketeer, Digital Marketing (Post Hbo)

Activities and Societies: Social Media Marketing, E-Mail Marketing, CRM, Mobile Marketing, Search Engine Marketing, E-Commerce, Database.