Carolyn Mccarthy Email & Phone Number

• Versatile copywriter with 10+ years of multi-channel writing and marketing experience for print and digital.• Experience writing engaging, short and long-form copy in a range of formats (articles, newsletters, social, websites, blogs, press releases, and marketing collateral) for a variety of industries (including news, real estate, tech, software, retail, advertising, and nonprofit). • Additional experience with graphic design, copyediting, email newsletter production and delivery (Mailchimp), annual reports, and website management (WordPress).

Us

Barre3 delivers a full body workout using only low-impact movements. Designed by a team of experts—doctors, physical therapists, and anatomy specialists—we developed our signature 3-step sequence to produce a strong, lean, and balanced body. Barre3 is more than just a workout. It’s a community of passionate people who embrace our philosophies to deliver a remarkable studio experience, every single time.

Washington, District Of Columbia, Us

Georgetown Ministry Center guides service-resistant, chronically homeless individuals towards stability and housing through aggressive street outreach, provision of a safe and welcoming environment where everyone is treated with respect, and advocacy for the homeless. We seek lasting solutions to homelessness one person at a time.

Washington, Dc, Us

The Georgetowner is a bi-weekly tabloid-size newspaper whose “Influence far exceeds its size, since 1954.” Its reach is the affluent community in Georgetown and surrounding areas of metropolitan DC. The Georgetowner is a free bi-weekly tabloid-style newspaper which reaches a very unique market and has become a “must-read” in the DC area. The publication specializes in the Georgetown lifestyle, focusing on the arts, real estate, education, dining, health, beauty, fashion, society and our popular In Country section featuring Virginia’s horse country. With a circulation of 40,000, The Georgetowner is mailed to all Georgetown residents and businesses. The Georgetowner distribution covers all upscale neighborhoods of metropolitan D.C. and includes parts of Maryland and Northern Virginia.As a Contributing Writer, I authored articles and photos for The Georgetowner for both print and digital publication.

Us

Lilly Pulitzer is an iconic women's clothing brand. Originating in Palm Beach, Florida in the 1960's, the company designs and distributes apparel for women and children. Lilly Pulitzer can be found online and in 34 company-operated retail stores, over 70 Signature Stores and major department stores nationwide.During my time at Lilly Pulitzer, I served as an integral member of the founding management team for the company's first store in Washington, D.C. In addition to managing a staff of 2 associate managers and a dozen store associates, I oversaw the store's marketing and events initiatives, establishing our presence in the Washington, DC/metro area through media outreach, strategic marketing campaigns and community relationship-building with strategic corporate and philanthropic partners. My responsibilities included developing retail promotional strategies and partnerships, developing and executing national and retailer specific promotions and events, and managing the creative development and execution of marketing programs from conception to completion.

Ottawa, Ontario, Ca

NetCentric Technologies is a leading document compliance software and services company that provides software and service solutions designed to enable organizations to ensure the accessibility of electronic documents and compliance with a variety of accessibility standards.As a Marketing Specialist, I contributed to the design, creation, and delivery of marketing programs that supported the company's growth and expansion of products and services, including digital, social, and email marketing campaigns. Additionally, my responsibilities included website content creation and copy-editing; planning of, preparation of marketing materials for, and participation in trade shows; serving as project manager for the company's monthly industry newsletter; supporting the sales team with proposal creation and development; managing internal company procedures; and overseeing all social media channels (Twitter, Facebook, LinkedIn, Instagram), including content creation and strategy, planning, execution, ad campaigns, and community management.

Ottawa, Ontario, Ca

NetCentric Technologies is a leading document compliance software and services company that provides solutions specifically designed to enable government, educational institutions, and corporations to ensure the accessibility of electronic documents and their compliance with a variety of standards.As an Account Executive, I educated clients on our suite of accessibility software and service solutions and offer consultation as to which products best accomplish their goals. My area of focus and expertise centered on meeting the needs of our clients within the field of higher education.

New York, Ny, Us

Capitol File Magazine is a leading luxury, lifestyle publication in Washington, DC and the surrounding areas. Dubbed the "crown jewel" of all Niche Media publications, the magazine provides the city's most curious thinkers with an inside look at the spheres of influence--politics, philanthropy, fashion, food--that power the world's most influential metropolis.As an Account Executive, I served as a trusted consultant to chief marketing officers, business owners, PR firms, and real estate agencies, developing cross-platform media solutions to achieve their marketing and branding goals.

Washington, Dc, Us

AARP is a nonprofit, nonpartisan organization, with a membership of more than 37 million, that helps people turn their goals and dreams into real possibilities, strengthens communities, and fights for the issues that matter most to families such as healthcare, employment security, and retirement planning.As a Media Planner at AARP, I managed the Digital Advertising department's largest, most complex, and highest revenue-generating book of business. Performing the strategic planning, development, optimization, and post-campaign analysis of multimillion dollar digital ad campaigns for Fortune 500 companies, my areas of focus and expertise were in the Finance and Healthcare industries. Major clients included United Healthcare, Delta Dental, Merck, The Hartford, Chase, and New York Life.

Washington, District Of Columbia, Us

The Daily Caller is a 24-hour news publication providing its audience with original reporting, thought-provoking commentary and breaking news.As a National Account Director, I served as a consultative sales professional to corporations and advocacy organizations regarding their advertising media plans in an opinion leader market.

Arlington, Virginia, Us

POLITICO is a multi-media, political news outlet, serving an international audience in print and online.Serving on POLITICO's launch team, I was promoted into the first Account Manager role, consummating a combined 4 years experience in account management and sales roles at a major political newspaper and website. As an Account Manager, I provided sales and marketing support to a team of sales account executives through strategic creation of annual media plans, proposals, and marketing materials. During my tenure at POLITICO, I acquired invaluable experience wearing many different hats in a myriad of different capacities as the company grew from its inception, of which I was an integral team member, to an established, thought-leading publication, gaining insight to the inner workings of Capitol Hill and Washington public affairs along the way. Honored as POLITICO Employee of the Month and served as President of Sales Team Social Committee.

Arlington, Virginia, Us

POLITICO is a multi-media, political news outlet, serving an international audience in print and online.I was promoted to the position of Retail Account Executive, a role that allowed me to build upon my skill-set and expand my sales prowess, serving as a consultant to local retailers, business owners, and marketing officers, creating strategic, multimedia ad campaigns to achieve their goals.

Arlington, Virginia, Us

POLITICO is a multi-media, political news outlet, serving an international audience in print and online.As the Manager of Classified Advertising on POLITICO's launch team, I managed all sales, marketing, branding, invoicing, & client database development of print and digital classified advertising. I created the first market-competitive rate card for this key, revenue-generating component of a nationally-recognized media start-up. I also created and managed the first POLITICOJOBS Twitter account.

B.A., Communication (Mass Media), English (Creative Writing)

Education record

Spring 2017 Fiction Writing Workshop

Creative Communication

Education record