Kari Smith Email & Phone Number

• This position encompasses responsibilities including, but not limited to, brand strategy direction, new business development support, supervision of creative initiatives and digital communications campaigns, across.
• Proven ability, experience and strong working knowledge and understanding of integrated communication strategies within VIRIDIEN and its business environment.
• Project management and organizational detail: managing complex projects with changing parameters in the mid-to-long term.
• Understand new, as well as, emerging media, innovative communication approaches/concepts.
• Manage the creative services team (located in France, UK & Norway) to ensure the execution of the brand/digital strategy.
• Manage and mentor the social media team (located in the UK).

Massy, Ile-de-France, FR

• Manage the user experience of the company's website thru a ground-up overhaul of the existing www.cgg.com website – from the technology stack selection, content curation/management, to final redesign rollout with a.
• Hire and lead website team to develop, implement, and maintain the CGG website and strategy for the Communication Department.
• Share knowledge with others across the department and beyond, acting as an adviser and advocate for digital media and brand. Be the key contact for digital media and brand expertise within the organization.
• Brand Guide: Define, update and implement the graphic standards and ensure they correctly support the brand strategy and communicate them throughout the company.
• Ensure that digital media fits into wider Communication plans in a coherent and integrated approach.
• Improve the usability, design, content and conversion of the company website.

Massy, Ile-de-France, FR

I was responsible for the: strategy, development, creation, implementation, and on-going management of the brand and graphic guidelines. Also, responsible for: supporting and reinforcing its correct usage throughout the group. Supervised creative initiatives globally as needed for the various business activities. Provided the graphic framework and ensured.

Massy, Ile-de-France, FR

In 2013, the company went through another branding transformation process and also acquired the Geoscience division (becoming CGG). Our teams lead all the updates and coordinated yet again with global offices & vendors to make the necessary updates in time and cost efficient ways. I was responsible for creating, directing and managing all company brand.

Massy, Ile-de-France, FR

In 2007 I played an integral role in the company's rebranding process as they went through a merger. CGG and Veritas became: CGGVeritas. This took all sorts of coordination with other global teams, as well as, vendors and new colleagues. From designing the company logo to selecting brand colors, creating website designs, advertising and many other.

Massy, Ile-de-France, FR

During this time, the company was called Vertias. I worked on things from: tradeshow graphics (which included theme concepting) and booth designs, to local & global sponsorship graphics (HLSR & MS150), marketing materials and magazine publication.