Michele Rumfola Email & Phone Number

Walnut Creek, CA, US

San Francisco Bay Area

• Manage a global network of 60 freelance investigative journalists and internal team of project managers.
• Oversee the production of 100+ quantitative and qualitative in-house research reports utilizing a variety of methodologies, including online panels, data mining and in person interviews.
• Manage operating budget of $300k, including outside vendor management (SurveyMonkey, Mozenda, Qualtrics, Salesforce)
• Responsible for global recruitment and building, mentoring, and coaching teams.
• Manage all event and conference execution in the US, Asia, and Europe. Responsible for all internal and external communication to promote Grassroots Research.

San Francisco Bay Area

• Manage a global network of 60 freelance investigative journalists and a team of seven in house staff located in the U.S., Europe and Asia.
• Oversee the production of 200+ quantitative and qualitative in-house research reports utilizing a variety of methodologies, including online panels, data mining and in person interviews.
• Manage operating budget of $600K, including outside vendor management (SurveyMonkey, Mozenda, Qualtrics, Salesforce)
• Responsible for global recruitment and building, mentoring, and coaching teams.
• Manage all event and conference execution in the US, Asia, and Europe.
• Collaborate cross functionally with sales, marketing, and distribution teams on client presentations.

• Advise and monitor all aspect of employee resource group (ERG) health, including membership growth, employee engagement strategies, leadership and resource planning. Provide ad hoc coaching and advice to ERG leaders on.
• Partner with ERGs, Marketing, Employee Communications & Engagement, and other stakeholders to develop and execute on key cultural moments throughout the year

San Francisco

San Francisco Bay Area

San Francisco Bay Area

San Francisco/New York

• Managed and executed a dinner/speaker event and strategic marketing program for a non-profit partner of Cisco Systems and the Rockefeller Foundation. Fundraiser successful met financial goal of raising $1 million in.
• Creative development and production of conference materials such as marketing and promotional materials, web site, stage set, conference guide, presentation templates and signage for corporate events

San Francisco

• Managed, coordinated and executed 30-35 medical trade shows a year. Managed a yearly budget of $250K.
• Worked with CRM teams to implement a revenue tracking system that gauged ROI.
• Developed strategic marketing plans including; pre-show promotion, sponsorships and advertising campaigns.
• Managed all aspects of events such as marketing, sales promotions, creative development, site selection, a/v production, room blocks, contract review, f&b, theme and decor.

Bachelor Of Arts (Ba), English Literature (British And Commonwealth)

Activities and Societies: Intramural sports, English studies literature club, elementary school teachers aidGraduated with a degree in.

Associate Of Arts (Aa), Liberal Arts And Sciences/Liberal Studies

Activities and Societies: Member of the Los Angeles Valley College Women's Basketball team

Bachelor'S Degree, English Literature And Culture