Responsibilities: Account Management, Business Development and Project Management.● Created end-to-end digital solutions for a Pharmaceutical brand’s widespread product suite. ● Led a team of web professionals for an INR 1 crore per annum telecom giant.● Strategized digital and social media campaigns, and innovated web functionalities and UX/UI journeys for 10+ brands in the BFSI, FMCG and pharma sectors. Key Clients: Vodafone, IDFC Bank, IDFC Mutual Fund, SunPharma Prohance & Abzorb

Responsibilites: Account lead for Star India’s entire English cluster (Star World, Star World Premiere, FX).● Spearheaded digital marketing and social media campaigns for shows such as Game of Thrones and House MD. Conceptualised on-ground activations for MasterChef Australia and promoted live broadcasts like the Primetime Emmys.● Led a team for CRM (Customer Relationship Management) and ORM (Online Reputation Management) for a leading tyre manufacturer.Key Clients: Star TV, TATA Building India, TVS Tyres

Responsibilities: Social media management, content strategy and planning, monitoring, optimization, reporting, data analysis.●Created brand strategies for 30+ brand campaigns across entertainment, food, fashion and finance verticals.●Conceptualised end-to-end digital promotion for 11+ Bollywood movies, securing a retainer contract with a major production house. Was awarded a Bronze medal for the Best Social Media Campaign for Bhaag Milkha Bhaag at the Campaign India Digital Crest Awards.●Launched the first-ever Twitter Store for a fashion ecommerce brand where users could shop with tweets. ●Conducted exhaustive influencer marketing campaigns for amplifying brand messages. ●Garnered annual sales of INR 60,000 for a clothing brand, driven completely via organic activities.●Hired and led a team of 5 senior executives.Key Clients: Viacom18 Motion Pictures, Make in India, American Swan, Maruti Suzuki, Lavie.

Market research and planning for brands such as Vscan and CCM.