Conducted market research and analyzed target customer segments and competitive landscape for the product.Planned and optimized the SEO for a blockchain gaming websiteEstablished a thriving gaming community, which amassed over 10,000 membersPromoted digital asset sales for the blockchain gameOrganized a successful game launch and community gathering, attended by over 100 guests.

Managed brand community platforms through content marketing to strengthen brand identity and increase the page's fan base.Developed appropriate brand physical stores, negotiated with retail spaces, and successfully established partnerships with Shin Kong Mitsukoshi A9 store and Shin Kong Mitsukoshi Zhonggang store.Collaborated with business partners to integrate product placement in drama programs.Assisted in negotiating ODM manufacturing projects, provided product proposals based on the manufacturer's needs, assisted in communication with designers.

Managed online sales platform for small home appliances and oversaw sales across 10+ platforms.Developed strategic partnerships with KOLs, identified suitable KOLs and platforms based on product characteristics.Optimized sales performance by conducting market research, analyzing consumer behavior, and conducting A/B testing to improve user experience and optimize the website's conversion rate.