COURSES: Above the Line and Below the Line Communications and Community Management (a social media communications course)

We are a creative, communications, lifestyle, and tourism agency committed to connecting and amplifying Rwanda to the world to expand the narrative of Africa. Kigali (Rwanda) is moving forward and we want to tell the world about it!Founders of the Rwanda Communications Network: a network established to develop a communications ecosystem for communications university students, young professionals, and senior professionals.Ambassadors for Birthright AfricaProvided an array of… Show more We are a creative, communications, lifestyle, and tourism agency committed to connecting and amplifying Rwanda to the world to expand the narrative of Africa. Kigali (Rwanda) is moving forward and we want to tell the world about it!Founders of the Rwanda Communications Network: a network established to develop a communications ecosystem for communications university students, young professionals, and senior professionals.Ambassadors for Birthright AfricaProvided an array of communications services for clients such as Inkomoko, University of Global Health and Equity's Hamwe Festival, Onomo Kigali, and more.Hosted Africa Communications Week first ever flagship event that brought together communications professionals from across Africa.Managed stakeholder relations for global companies from the US, Nigeria, and Germany considering moving into the Rwandan market.Developed itineraries and managed community engagement for international arts, activist, and fellowship delegations.Successfully secured media coverage for clients in all top Rwandan media outlets, East African media outlets, Pan-African outlets and US media. Show less

ACCOUNT DIRECTOR | NEW BUSINESS PROPOSALS ONE AFRICAManaged PR and digital deliverables for ONE Africa accountPR PROPOSALS PR Proposals for potential new business

BRAND STRATEGY | EVENTS | MARKETINGWAKA GLOBALBrand book Managed marketing deliverablesBlack Friday Sale that drove over 150 new memberships in one daySNAKE NATIONExecuted BILLI NOW NOW community engagement event for Planned Parenthood during the Family Planning Conference featuring a concert, pop up art gallery and informational displays.

MARKETING & PR MANAGEMENT | COPY WRITINGMANAGEMENT:Management of marketing department deliverablesHiring and managing PR consultants and deliverablesManaged communications and PR for ALUSB’s first graduating class graduationCOPYWRITING:Copywriting for university website and handbooks

PR STRATEGY | PR CAMPAIGNS | EVENT PR | COPYWRITINGSWAY CALLOWAY (Overdeliver Entertainment)National radio press tour and online media interviews for Sway’s BET TV show One ShotPR and film festival placement for The Cycle film, executive produced by SwayIMAGENATION CINEMA FOUNDATIONPR, Calendar Listings & Media Coverage for: ImageNation’s annual Summer Film and Music Festival (the largest of its kind in NYC)- 4 yearsYelling to the Sky (Starring: Yolonda Ross,… Show more PR STRATEGY | PR CAMPAIGNS | EVENT PR | COPYWRITINGSWAY CALLOWAY (Overdeliver Entertainment)National radio press tour and online media interviews for Sway’s BET TV show One ShotPR and film festival placement for The Cycle film, executive produced by SwayIMAGENATION CINEMA FOUNDATIONPR, Calendar Listings & Media Coverage for: ImageNation’s annual Summer Film and Music Festival (the largest of its kind in NYC)- 4 yearsYelling to the Sky (Starring: Yolonda Ross, Zoe Kravitz, Antonique Smith, Gabourey Sidibe)ImageNation’s 2016 Revolution Awards (Honoring Ava DuVernay, Hill Harper, Danai Gurira and Melissa Perry-Harris)RACE FORWARDManaged public relations and media coverage for Race Forward 2016 ConferenceBLACK GIRLS ROCK!Press ReleasesCopy editing for marketing & written materials Organizing committee for Black Girls Lead summer leadership campBLACK LIVES MATTERPress strategyRapid responseFERGUSON ACTIONNYC Media Tour for Ferguson activistsMedia round tables with Ferguson activistsCo-Produced three fundraiser concerts in Ferguson (Performances By: Common, Tom Morello, Bootsy Collins, Bun B, Talib Kweli, and more)JAVOTTI MEDIAPR plan for label artistsNkiru Books (Online bookstore) media coverage (Village Voice cover feature) + secured a partnership with Ebony Magazine for monthly Kweli Book ClubANKH MARKETINGRed Bull live event tour production Show less

MARKETING TRENDS & SOCIAL MEDIA SOCIAL MEDIA Launched Ailey Extension’s Instagram account Developed Ailey Extension’s social media strategy for their open classes division MARKETING TRENDS Compiled reports on Ailey Extension’s class attendance and revenue to establish marketing trends

PR | MEDIA TOURS | EVENT ACTIVATIONSOPEN ROAD FILMS:Account director for Open Road’s A Haunted House 2 Secured local and national broadcast media interviews and special appearance for 15 city media tour for Marlon Wayans Press junket and premier night coverageOWN TV & VH-1:Managed season premiere screenings events for OWN TV and VH-1 seriesMONA SCOTT YOUNG:Account director for Mona Scott Young’s Myx Moscato Media coverage, partnerships and… Show more PR | MEDIA TOURS | EVENT ACTIVATIONSOPEN ROAD FILMS:Account director for Open Road’s A Haunted House 2 Secured local and national broadcast media interviews and special appearance for 15 city media tour for Marlon Wayans Press junket and premier night coverageOWN TV & VH-1:Managed season premiere screenings events for OWN TV and VH-1 seriesMONA SCOTT YOUNG:Account director for Mona Scott Young’s Myx Moscato Media coverage, partnerships and sponsorshipsExecuted activations at key major eventsURBANWORLD FILM FESTIVAL: Managed press coverage for Urbanworld Film Festival 2012, 2013 TV ONE:Consumer marketing activations across East Coast marketsOTHER FILM PROJECTS:Managed influencer film screenings for Paramount and Weinstein films Show less

PR | EVENTS | MARKETING | TALENT BOOKINGPR & EVENTS:Managed press at music listening sessions for premier artists such as Jamie Foxx, Nas, Damion Marley, Lil Jon, and Marsha Ambrosius Managed press and influencer invites for in-store client events for PumaWebsite copywriting Developed corporate media kit and promotional materials.MARKETING:Created influencer programsRetail point of sale marketing initiativesOnline marketing campaigns for top name… Show more PR | EVENTS | MARKETING | TALENT BOOKINGPR & EVENTS:Managed press at music listening sessions for premier artists such as Jamie Foxx, Nas, Damion Marley, Lil Jon, and Marsha Ambrosius Managed press and influencer invites for in-store client events for PumaWebsite copywriting Developed corporate media kit and promotional materials.MARKETING:Created influencer programsRetail point of sale marketing initiativesOnline marketing campaigns for top name companies such as Adidas, Microsoft, Monster, Nike, and PumaTALENT BOOKING:Curated and secured top level industry DJs for 5 part DJ series. MANAGEMENT: Assistant manager for interns Show less

PUBLIC RELATIONS FOR FASHION PR CLIENT J SHOES Secured media placements.Managed media appointments at trades shoes.Managed media and influencer invites for showroom events.