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Versatile, multidisciplinary, high-velocity GTM exec, with a proven track record of leading the development of sales and marketing engines around new products in new verticals, composing compelling pitch narratives, and cultivating strong networks of value-added business relationships with top founders, VCs, F500 CXOs. Third biz-side hire at Carbonite (NASDAQ : CARB, acq by OpenText for $1.5B in '19). I excel at bridging the gap between outstanding technical leadership and all market-facing functions of growing a company, from zero-to-one, initial traction, initial scale, and beyond.My capabilities: Fractional COO:+Partner with the CEO to optimize management and alignment of all business-side functions so the CEO can prioritize their own mission-critical sales, fundraising, and/or product development focus+Tap my deep network of industry leaders for relevant feedback / insights / customer introductions+Fundraising / investor relations+Provide founder-level perspectives and insights on strategic and operational challenges+Hands-on sales, BD, marketing, and customer success activities as appropriateFractional CMO: +Evaluate and optimize the marketing stack +Streamline, polish, and refine the narrative around product / company, from website copy to graphic assets+Leverage existing relationships with top-tier agencies and freelancers for specialized functions+Develop marketing collateral + strategy for lighthouse assets+Define, hire, and manage a lean, agile in-house marketing team+Lead construction of technical, automated outbound campaigns using Apify, Make/n8n, Clay, OpenAI Fractional CRO:+Analyze all existing revenue-generating functions and optimize for accurate pipeline forecasting and "true north" metrics: LTV, CAC, ACV, churn, marketing spend+Take over leadership of lagging or underperforming functions and manage accordingly+Augment sales organization with BD initiatives, Rolodex customer introductions#SaaS, #Mobile, #Web3, #fintech, #climatetech, #cryptocurrency, #blockchain
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PrincipalStackforgegtmCambridge, Ma, Us -
Managing Partner + Gtm LeadBlockforge Jan 2017 - PresentBoston, Massachusetts, UsBlockForge is an advisory, investment, and incubation vehicle for the emergingblockchain/Web3 ecosystemI co-founded BlockForge with a strong technical thought leader in the nascent blockchain spaceAdvisory:+Provide ongoing strategic and tactical support to all active portfolio companies+Led marketing and community development for 2 fully SEC compliant ICO's under the guidance of a thought-leading securities attorney [galebachlaw.com]; Fysical and Blockmason. $22M USD<>Crypto equivalent raised; 20K Telegram channel members acquired via leading-edge social marketing techniques+Partnered with the founding principals at Soon.app [Y Combinator '22] to navigate zero-to-one startup challenges, define GTM strategy and establish customer acquisition channels for their automated crypto investing app+Support the CEO of DGT Network [Web3 infrastructure for enterprise] with GTM, fundraising, BD, and tokenomics guidance+Coordinated and launched the Blockchain Innovation Challenge at Analog Devices [NASDAQ : ADI]; 300 keynote attendees, 70+ project submissions, and CXO-level recognitionInvestment:+Advise a $20M AUM family office on Web3 and other seed investment activity+Sourced and structured $1M seed investment in Coral Blockchain, a subsidiary of Posh.tech [MIT alum-led chatbot startup + $27M series A + Forbes30Under30 founding principals]+Coordinated follow-on seed investment in One Earth Rising, the ownable gaming assets platform for Web3. [Funding led by a16z and GSR]Incubation:+Blockforge principals acted as fractional technical and GTM execs, setting dev strategy and providing partnership, biz dev, and other network intro's for Coral Blockchain. Selected as third board member by the founding principals -
ConnectorBoardy Nov 2024 - Present -
Core CommunityUnderscore Vc Oct 2024 - PresentBoston, Ma, Us -
MentorTechstars Aug 2024 - PresentNew York City, New York, Us -
CeoTablr 2014 - 2016Tablr is a flexible, powerful front-of-house restaurant table & reservation managementSaaS platform for iPadI was recruited by the technical / product founders as third co-founder / CEO -
Co-Founder + CmoLivecirrus 2011 - 2014Cambridge, Ma, UsLiveCirrus (Mass Challenge 2011 Finalist) is a desktop-to-mobile virtualization SaaSplatform, with a popular iOS consumer browser app and white-label enterprise offeringI joined as biz-side co-founder / CMO. Scaled company from double-digit to seven-figure revenue and millions of app store downloads with no outside investment or oversight -
Sales Strategy + Operations AnalystDecision Resources 2010 - 2011Burlington, Massachusetts, UsDRG is a premier provider of high-value data, analytics and insights to the world’s leading pharma, biotech and medical technology companies. Acquired by Clarivate for $950M in 2020 -
Director Of Business Development + MarketingCarbonite 2006 - 2009Boston, Ma, UsCarbonite is a cloud backup, storage, and security solution for consumers, SMBs, andenterprise. Acquired by Opentext for $1.5B in 2019I was the third biz-side hire at product launch
Mark Schinkel Skills
Mark Schinkel Education Details
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Columbia | SipaSci. / Tech Policy + General Management -
Tufts UniversityEnglish + Biology -
General AssemblyMarketing Strategy Mapping -
Lexington High School
Frequently Asked Questions about Mark Schinkel
What company does Mark Schinkel work for?
Mark Schinkel works for Stackforgegtm
What is Mark Schinkel's role at the current company?
Mark Schinkel's current role is Principal.
What is Mark Schinkel's email address?
Mark Schinkel's email address is ma****@****ail.com
What is Mark Schinkel's direct phone number?
Mark Schinkel's direct phone number is +150050*****
What schools did Mark Schinkel attend?
Mark Schinkel attended Columbia | Sipa, Tufts University, General Assembly, Lexington High School.
What are some of Mark Schinkel's interests?
Mark Schinkel has interest in Saas, Cloud Computing, Mobile, Platforms.
What skills is Mark Schinkel known for?
Mark Schinkel has skills like Start Ups, Entrepreneurship, Strategy, Saas, Cloud Computing, Business Development, New Business Development, Mobile Applications, E Commerce, Marketing, Product Marketing, Mobile Marketing.
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