Margarita Sedova Email & Phone Number

I am responsible for the internal development of HR products—an ecosystem designed to support the employees’ EJM, encompassing various HR processes, such as hiring, onboarding, performance evaluation, company budget management, and employee benefits.What I do now:› Manage the roadmap and backlog of product tasks, optimizing business processes.Prepare project plans and budgets and plan resource allocations including development units, QA, design, and managers.› Lead a team of 10 people, prioritizing tasks, monitoring implementation and quality, conducting regular retros, demos, and business reviews.› Design transparent CJM, test hypotheses, and conduct research.› Take responsibility for metrics, implementation, and results.What I’ve already accomplished:› In 3 months, successfully rebuilt and launched a highly flexible product that can easily adapt to any business changes.› Implemented large-scale projects, such as regular staff assessments, resulting in a significant reduction of the user journey from 2 hours to just 42 minutes.› Optimized the development team’s workflow: increased the speed of feature and project implementation, improved sprint completion rate from 60 to 86%, and eliminated the need for external contractors.› Automated manual tasks, reducing the number of employees required for system support from 10 to 2.› Created a unified CJM for our products, replacing previously disconnected and fragmented pieces with a cohesive and consistent user experience.› Tripled the internal news browsing engagement by implementing a cost-effective feature.

What I did:› Managed corporate university products: LMS, website, chatbot, and dashboards.› Worked on improving brand awareness.› Evaluated engagement using specific metrics, such as the learning funnel, channel activity, and website activity.What I accomplished:› Consolidated all in-house training products using a no-code approach, resulting in a cost saving of ₽1.5 million by eliminating the need for a contractor.› Established a user evaluation path to always know when, how, what, and why to track.› Reduced operational process time by 2.5 times.› Automated metrics collection.› Conducted a statistically significant A/B test to enhance the second pay metric.

What I did:› Organized, planned, and supervised the work of the customer service department.› Managed and automated technical support processes, collaborating with the development team to enhance the customer experience.› Analyzed incoming feature enhancement requests and outlined tasks for the developers.› Participated in product and feature testing.What I accomplished:› Progressed from a technical support specialist to the head of customer department.› Decreased the average response time from 2 days to 15 minutes.› Reduced the number of customer queries by 37% through the implementation of a knowledge base.

Bachelor’S Degree, Public Relations, Advertising, And Applied Communications

Master'S Degree, Business Informatics, Digital Product Management