Fara Oliva Email & Phone Number

I am Fara Oliva, grew up in Dagupan City province of Pangasinan. An Entrepreneur and Marketer, with extensive experience in Brand, Project and Social Media Management.For over 15 years working, I have been the assertive leader in brand management and the FMCG industry for 10 years as brand manager under beverage category with brands like Evian, Ceres and Pocari. Handled brands that contributed growth to the company while working with sales and trade marketing and won awards from respective brands and manage brand direction, marketing matrix and related task involving brand management (pipeline, pricing, competitor review and plan execution). I manage both Retail and HORECA business, does training for sales team and front line personnel to achieve their KPIs. As I leap, my passion for marketing, training, speaking engagement, and creatives brought me to establish my own marketing solution business that will serve and influence people to bring out the best version of themselves and pursue their own goals. My interest in branding and marketing has led me to specialize in digital marketing. In 2017, I oversaw the Evian baby campaign in the Philippines, which resulted in 10,000 followers across various social media channels and sales conversion. I spent nearly four years after leaving the corporate sector focusing on my T-shirt clothing and digital printing business. After my experience in corporate, I began in E-Commerce and digital platform.My desire to improve and develop myself drives me to participate in various digital marketing training sessions and collaboration with other business figures, allowing me to advance as a professional and motivating me to develop an effective, well-planned, and strategized marketing mix that will benefit my business and my clients.As a goal-oriented, I believe that you define success based on your story not by others. My mission is to create decisive marketing solutions for every Filipino who wants to enhance and purposefully plan and strategize to develop their businesses.Covid-19 has profoundly transformed the globe and its inhabitants. As opinionated as I am, companies and individuals must learn to cope and consider alternative viewpoints as we adjust to the new normal. As a marketer and business owner, I feel that the digital platform, notably social media is the principal aspect and contributor in the twenty-first century. Changes in consumer and client behavior affects their requirements and desires. My advocacy is to assist SMEs and new businesses in establishing and developing their digital platforms.

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  Unibersidad De Dagupan

  Accounting