M. Shane Hollas Email & Phone Number

Dallas, Tx, Us

Dallas/Fort Worth Area

Providing Leadership, Sales, Operations, Talent Management and Training expertise to the technology industry. Given my diverse experience working at start-ups and global technology organizations, I am uniquely positioned to help organizations change their status quo. Focus is on people, process and profitability. Target segments are turn-around situations and hyper-growth opportunities.

Rockwall Tx

Dallas Tx

Dallas/Fort Worth Area

At Rogue Wave, our mission is to simplify your hardest problems, improve software quality and security, and shorten the time it takes to deliver value.Rogue Wave helps thousands of global enterprise customers tackle the hardest and most complex issues in building, connecting, and securing applications. Since 1989, our platforms, tools, components, and support have been used across financial services, technology, healthcare, government, entertainment, and manufacturing, to deliver value and reduce risk. From API management, web and mobile, embeddable analytics, static and dynamic analysis to open source support, we have the software essentials to innovate with confidence.

Dallas/Fort Worth Area

General Manager for four state region. Reported to VP, Sales.• Grew Gross Profit 38%• Grew Services Gross Profit 108% (50% being monthly recurring)• Grew Revenue 243%• Served on Corporate Committees: o Corporate Sales Training Program o Strategic Planning o Diversity & Inclusion o College Recruiting o Chair of New Employee Engagement o Challenger Sales Model

Dallas/Fort Worth Area

Rebuilt a district in steep financial decline and poor relevance in the marketplace. Defined a new strategy, rebuilt sales team, instilled a consultative sales discipline, and infused the organization with purpose.• Created one of the top 3 ranked Districts in 2011, 2012 and 2013:o Grew Gross Profit dollars by 157%o Grew Gross Margin % by 21% o Grew top tier client base by 267%

Dallas/Fort Worth Area

Field Sales and FAE Manager focused on growing sales and design wins by instituting a strategic selling discipline which centers on territory management. Key points of the strategy are to know the priority customers who are going to drive revenue in the territory, understand customer’s needs well enough to engage/influence at the architectural level, align resources to own the account from a business and technical perspective. Manage a team of 12 Field Sales Representatives and 6 Field Application Engineers.

San Francisco Bay Area

Responsible for growing HardCopy ASIC business by developing executive relationships with current and potential customers, understanding their “pain points”, then collaborating with customer and internal resources (executive management, sales, vertical marketing, customer marketing, product marketing, engineering, finance) to derive business and technical solutions to resolve them. Other aspects of the role are setting strategic direction and mentoring 5 regional HardCopy business development managers, determining target markets/customers, creating business plans and strategic initiatives, generating/managing forecasts and budgets, training internal and external resources on ASIC strategic selling, legal agreements/contracts and increasing technical knowledge. Also a member of the Core Leadership Team: leadership training, tasks forces, employee development, etc.

San Francisco Bay Area

Business development role chartered with determining if a successful business model could be created for selling Altera products into other semiconductor companies. Achieved the goal by creating a list of target companies, developing relationships with senior executives at those companies, uncovering current and future challenges they face and exploring ideas for potential solutions. After concluding such a model could be created, worked with various internal and external resources to establish a three tier model which brought mutual value to all parties. • Upon departure from the role +$10M in direct revenue and +$100M in indirect revenue attributed to the model.• The model is now being implemented in the field sales organization

San Francisco Bay Area

Accomplished sales growth in the San Francisco Bay Area through building, training, and leading a cohesive sales and FAE team that enthusiastically worked in conjunction with the local manufacture rep firm and distributors to increase market share. Focused the teams by setting specific goals; developing and implementing marketing strategies, sales collateral and incentive programs; deriving tools, tracking progress, providing feedback and mentoring. Successful in penetrating and building long-term partnerships at key accounts by developing executive relationships, understanding their challenges and providing beneficial solutions. • Coordinated global design and fulfillment strategies with international sales, ODMs and CMs. • Achieved the first design win in North America with 3 out of 5 product launches.• Grew regional revenue by 68% (52% of area’s total revenue out of 5 regions)• Increased design activity by 60% (78% of area and most focus product DW’s in North America)

San Francisco Bay Area

Sales Director for one of the top rated hardware, software, and IP engineering design services firms in the electronics industry. Responsible for growing business in North America thru uncovering, qualifying and closing identified opportunities, building relationships with partners to uncover new leads, and prioritizing to achieve the most optimal ROI.• Managed hardware/software/firmware engineering teams on FPGA, IP, firmware, board and system level projects.• Accounts included Cisco, NP Test, Caw Networks, Sanera (McData), and A4S Technologies.• Added $18M to sales pipeline in 6 months

San Francisco Bay Area

Created new role chartered with obtaining design wins and increasing mindshare of Arrow’s focused supplier list within the Santa Clara division’s top 5 customers.• Increased design wins of focused suppliers 68% within target account base• Focus supplier list consisted of Altera, Intel, Motorola (Freescale), TI and National Semiconductor• Technical manager and supplier interface for Senior Field Sales team• Created and presented Increasing Technical Sales Effectiveness course to company wide field sales organization during national sales conference.• Developed engineering sales tools used by company wide field sales force for efficiency/effectiveness and prepared comprehensive curriculum and conducted classes weekly as technical trainer for division’s field and inside sales organizations.

San Francisco Bay Area

Provided engineering and operations sales support for communication and optical networking accounts such as Zaffire, Geyser Networks, Corona Networks, Netiverse, and Atoga Systems.• Grew sales from $500K to $16M in one-year time period.• Acquired 300+ design wins in one-year time period (#1 in company).• Trained new supplier field sales personnel on how to be successful working with distribution.• Built college-recruiting program at Texas A&M University, recruited 22 sales people in 18 months with 100% retention.• Defined multi-faceted three-year program for developing college recruits into technical, business savvy field sales reps.• Coached over 100 sales reps on sales skills, strategies, time management, relationship building, and goal setting/achievement.

Bachelor Of Science, Industrial Distribution

Activities and Societies: Track Team; Beta Theta Pi; P.A.I.D; Big Brothers, Big Sisters

Certificate In Leadership