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• 15+ years of experience in design• Enterprise and startup experience• Design web app and mobile prototypes and mockups from wireframes to high fidelity mockups• Organized, flexible, team player with the ability to work independently• Ability to juggle and prioritize several projects with excellent time management skills• Composite, retouch, recolor, color match and optimize images for use in online and print media• Create A-level concepts and designs for in-house marketing materials for print and web• Experienced with print preparation and productionFigma, Whimsical
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Head Of Product And DesignAtlas Aug 2024 - Present -
Lead Product DesignerPendo.Io Feb 2022 - Sep 2024Raleigh, North Carolina, Us-Leading designer on the new AI powered product led growth outcomes tool -Led the PLG design team and co-starred in the Pendo PLG teardown video series -
Senior Product DesignerPendo.Io Jul 2021 - Feb 2022Raleigh, North Carolina, Us-Led the Adopt design team on digital adoption tools for enterprise companies.
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Senior Product Designer, Sales Cloud UxSalesforce Nov 2018 - Jul 2021San Francisco, California, Us-Worked on Inbox for Salesforce (a Gmail and Microsoft Outlook extension), features for custom forecasts and Mobile forecasting. -Worked on High Velocity Sales. Features include, LinkedIn extension, AB testing, and edit after publish for Sales Cadences, and Automation and Alerts for HVS. -
Senior Interactive DesignerSalesforce May 2013 - Nov 2018San Francisco, California, Us-Collaborated with Developers and Technical Product Marketing Managers to create web and mobile apps and assets for large keynote presentations, onstage demos, videos for events like Dreamforce and Salesforce World Tour -Performed on stage and was demo driver for DF 2017 Admin Keynote, Trunk Club, Phillips, and Salesforce World Tour events-Presented at two breakout sessions during Dreamforce 2017-Project managed, designed, and collaborated with developers when creating the Trailhead AR Experience app used in the myTrailhead zone for Dreamforce 2017-Design web and mobile app Photoshop/Sketch mockups for companies like BMW, Virgin America, Tesla, Coca-cola, adidas, Girl Scouts and many others-Other responsibilities include creating assets for high profile sales presentations, Facebook apps, t-shirts, and large format printed pieces-Onboarded and developed team members through training and exposure to new job functions-Led several Explorer Series training sessions-Regularly organized Volunteer Time Off and offsite events for the team-Collaborated and created a system with other designers and developers to organize project folders within our team
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Interactive DesignerSalesforce Jul 2011 - May 2013San Francisco, California, UsI am on the Product Marketing Demo team as the Interactive Designer. I work closely with the Developers and Product Marketing Managers to create assets for our large keynote presentations, onstage demos, and videos for events like Dreamforce, Cloudforce, and Customer Company Tour. Other responsibilities include creating assets for high profile sales presentations, facebook apps, t-shirts, and large format printed pieces. • web and mobile app Photoshop mockups for companies like Virgin America, Tesla, Coca-cola, Rossignol, PBR, Trunk Club and many others• t-shirt designs that were popular giveaways for Dreamforce (I Cloud SF) and Social Enterprise Lounge (I have all the #answers)• Social Media Command Center charts and Chatter/Twitter app
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Graphic DesignerRobert Half International Sep 2009 - Jul 2011Menlo Park, Ca, Us• Create concepts and produce salary guides, holiday cards, internal posters, white papers, web banners, email templates, interactive pdfs and other presentation graphics• Production workflow from conception to completion using Adobe CS5 applications (OS X) under tight deadlines• Lead training sessions for colleagues and peers to learn new Photoshop techniques• Color correct, color match to PMS swatches, composite, and retouch clothing and faces for print and online usage -
Project Manager/Graphic Designer (Part-Time)Terry Demarco'S Barberia Nov 2006 - May 2011• Project managed website redesign by setting deadlines and coordinating resources• Updated salon website through a WordPress application• Designed and produced product labels, collateral, POS displays, web banners and thumbnails
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Graphic DesignerJansport Jun 2008 - May 2009• Design and production work for 3 seasons (5 books) of JanSport® workbooks, specialty item book, and product promotion brochures; integrating tables, paragraph styles, character styles, and nested styles• Worked closely with printers (domestic and international) for designed projects; including proof and press checks• Designed Mainstream and Specialty hangtags for the Spring 2009 Season• Assisted the Senior Designer in the Spring 2009 product photoshoot
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Freelance Graphic DesignerTerris, Barnes & Walters 2008 - 2008• Design and production work on mailers, logos, flyers, lawn signs and other political collateral
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Assistant Language Teacher (Alt)Japan Education And Teaching (Jet) Programme Jul 2000 - Jul 2002Niigata Shi, Japan
Laura Liu Cruickshanks Skills
Laura Liu Cruickshanks Education Details
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University Of California, DavisInternational Relations/Communcation -
College Of San MateoGraphic Design
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Cañada College
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General Assembly
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Uc Berkeley Extension
Frequently Asked Questions about Laura Liu Cruickshanks
What company does Laura Liu Cruickshanks work for?
Laura Liu Cruickshanks works for Atlas
What is Laura Liu Cruickshanks's role at the current company?
Laura Liu Cruickshanks's current role is Head of Product and Design at Atlas.
What is Laura Liu Cruickshanks's email address?
Laura Liu Cruickshanks's email address is la****@****rce.com
What is Laura Liu Cruickshanks's direct phone number?
Laura Liu Cruickshanks's direct phone number is (415) 901*****
What schools did Laura Liu Cruickshanks attend?
Laura Liu Cruickshanks attended University Of California, Davis, College Of San Mateo, Cañada College, General Assembly, Uc Berkeley Extension.
What skills is Laura Liu Cruickshanks known for?
Laura Liu Cruickshanks has skills like Adobe Creative Suite, Indesign, Illustrator, Graphic Design, Photoshop, Graphics, Web Design, Logo Design, Adobe Acrobat, Creative Direction, Css, Mac.
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