Maria Soledad Fernández Borneo Email & Phone Number

Argentina

• Co-lead operations and strategy across the LATAM region, and implement new solutions, processes, or trainings for clients. • Direct report to the region GM (based in US). • Revenue report to C-Level roles.• People management (Client services & Trading)• Upsell & growth opportunities from my owned accounts and accounts led by my team.• Go-to-person for internal inquires from the client services & trading teams.• Responsible of guiding and assigning new teams for new clients.• Lead and support the CSO team (Client Services & Trading) responsible for LATAM existing clients.• Ownership of set of accounts/clients (among those, direct clients such as "Mastercard Latam", "PMI", "Gobierno de la Ciudad de Buenos Aires", and agencies like: Amnet Argentina, PML and PHD)• Maintain forecasting and opportunity management within Salesforce; Responsible for reporting out on key revenue changes weekly.• Proactively inform clients about key product updates and enhancements in order to generate new spend.

• On-boarding process of new clients• Daily basis relationship with a portfolio of clients within LATAM region, to help and educate them to utilize the platform in the best way;• Training new clients on T1 DSP platform usage and best practices;• Active support for key-clients on optimization for goals achievements and KPI monitoring;• Understand and communicate relevant new products, features and capabilities as they become available and ensure successful deployment and activation across client portfolio;• Campaign management for clients in operative needs.

Buenos Aires, Argentina

• Market analysis for the detection of improvement opportunities for tools and developing of new products.• Initial definition and project management of new features development. • Functional testing and documentation of new developments. • Company websites: design, development and maintenance of content.• Internal and external communication of new features and company's news.• Production of audiovisual material for customer training. • Ongoing training and assistance to the Commercial and Technical Support team.• Premium client’s assistance for the usage of tools for them to achieve their businesses goals.

Buenos Aires, Argentina

• Daily contact with clients and prospects.• Assistance and follow up to customers in the complete tag implementation process and solving problems raised from the tool usage.• Trafficking service.• Pre-sales and commercial presentations for prospects.

• Day-to-day management of SEM and display campaigns.• Media budget management.• Assistance on campaign strategy and optimization to meet the clients' goals.• Presentation of insights and campaign results to the client.

Bachelor'S Degree, Curso Social Media Marketing

Cómo Construir Contextos y Negocios en Medios y Redes Sociales.

Advanced Online Marketing Executive Program, Marketing Online

Maximizing investment in Digital Media, Google Adwords and the SEO strategy Strategic E-commerce Web Analytics Expert Community Management.

Bachelor'S Degree, Public Relations, Advertising, And Corporate Communication