Communication Manager
Current• Prepare and monitor the Marketing budget;• Negotiate and purchase all the marketing and promotional materials;• Optimize the use of promotional budgets;• Coordinate the promotional materials production;• Implement and coordinate the events of the company (in field – SummiTTerra, symposiums, caravans; indoor - The Annual Campaign launch Event, symposiums) and increase the brand awareness through these events;• Coordinate and implement the new product launches and events accordingly to the local context from the communication point of view;• Collaborate with the advertising agencies for all the projects involving them;• Coordinate the Internship within the Marketing Department;• Organize and coordinate the incentive trips for the key partners;• Edit company's newspaper - InfoSumi - distributed to ~5000 farmers;• Coordinate and monitor the printed materials (catalog, flyers, brochures etc.) from creation to production and distribution;• Coordinate and monitor the implementation of the new, unitary packaging layout for the company;• Recreating the group brand book, together with the Strategic Marketing Manager of Sumi Agro Europe and later with the Global Marketing Team;• Communication support for Sumi Agro Balkan countries;• Coordinate and monitor the SMS campaigns;• Sketching the concept for the communication layouts of the products and coordinate the process until publishing;• Monitoring, creating and implementing the layouts accordingly with the season and the target;• Maintain the relation with the press;• Interface to the farmers addressing the company through the website;• Administrating and updating the company website;• Administrate the Summit Agro Romania Facebook page;• Use Google Analytics to monitor the company's website;• Coordinate and implement all the necessary actions for the company to be GDPR compliant, in partnership with NNDKP, for all related fields.
