We are a marketing, development and production firm focused on making stories more sellable by strategically simplifying and amplifying. It is our belief that there's more to marketing than transactions, that entertainment, brands and experiences are not meant to sit quiet and idle, but to be continued into vibrant, longstanding, valued relationships. • Incubate and amplify content by offering strategic and creative insights that expand audience, emotion and impact in order to create media without buying media.• Provide marketable global content positioning and brand platform for ease in communicating, sharing and partnering.• Provide marketing POV, presentations and reels for financier/sales/partner meetings.• Optimize cast with audience for maximum belief, noise and exposure.• Produce supporting content.• Frequent speaker/contributor on marketing and development at Comic-Con, Hong Kong FilmArt, CES, the pages of Forbes Magazine and a multitude of podcasts.Clients cross entertainment development and production, fractional CMO for startups (Akoin, AkoinNFT, IPXYZ, Tokenizz, Crypterns) and disruptive strategies for brands.

In understanding the universal truths of global storytelling, we are here to assist MENA filmmakers in sharing their stories with American audiences in ways that break the global barriers, initiate the emotional bridges and unite with conversation.

Provide marketing and creative leadership to guide and inspire self-empowerment, self-discovery, connection and confidence derived from Immortal's treasure chest of Wuxia, martial arts fantasy stories, to awaken the hero in all of us.

We turn moments into movements by leveraging the power of entertainment and pop culture to better the world, mixing the emotion of Hollywood with the legislation of DC by bringing filmmakers and advocacy groups together through and around the movie making process. We weave social impact through story development, film financing, film production, marketing and campaign development resulting in entertainment that educates, enables and empowers.

Trailer Park is the world’s leading entertainment agency, uniquely positioned at the intersection of marketing, content and technology, providing integrated, strategic solutions to both brand and entertainment clients alike.In 2013, Mike helped lead and transition 59 people and supporting clients into this new organization, building teamwork and without service interruption.His role requires leadership, strategy, integration and mentorship across the team, providing a strong service offering and long lasting client relationships.In addition, he has added responsibility for leading and developing the company's strategy in China, sharing Hollywood marketing practices and establishing strategic relationships with film makers, studios and brands.

Expanded studio clientele and delivered mainstream brands to this entertainment-marketing leader by melding strategic thinking with Hollywood production magic.• AOR wins of Toyota Financial Services, Mitsubishi Motors, Feld Entertainment, MGM Grand Detroit and select projects from Venetian Sands.• Led the return of Lotus Cars USA resulting in the US contributing 50% of worldwide revenue within 24 months, spearheading key initiatives including advertising, website/lead management and branded entertainment.• Led integrated re-brandings for Lieberman Research Worldwide, Pasadena CVB, Santa Barbara CVB and ProElite MMA.• Developed new take on in-theater games to secure Coca-Cola branded entertainment assignment.• Developed and patented v-stick concept to win and launch Vivid Vodka.• Developed TixMe mobile ticketing and CRM application.• Agency brand and digital strategy lead for launch of “The Twilight Saga” with results continuing to break records in box office, downloads, social media and views for this pop culture sensation.• Provided strategic leadership in development of Cimarron Asia entity—the first independent creative agency to gain a wholly owned foreign enterprise license in China—for clients in hospitality and entertainment.• Developed strategic positioning and creative directions using social listening sentiment analysis for major global entertainment properties including "Men in Black 3", "SkyFall", "Gatsby", "Oz, The Great and Powerful", "Insidious 2", "Olympus has Fallen", "The Odd Life of Timothy Green" and more.• Lead and staff teams responsible for global social media, social listening and strategic integration.• Lead client negotiation and contract process.

Led all integrated marketing efforts for agency, including new business teams, business planning and consultation across a range of clients including packaged goods (Balance Bar, Beech- Nut, Del Monte/Heinz), technology (Intuit, Iomega, SkyTel), retail (AAA, Boston Market, Cal Fed, Hollywood Video, HomeBase, Jenny Craig), niche-segment (CollegeClub, Entrepreneur, Golf Card, RV Search), automotive (Acura) and travel (Princess Cruises). • Client successes include: Acura:12x ROI TL launch direct mail, produced 13-minute TL Quest for the Best video, sold out Zanardi NSX edition with e-marketing and re-engineered dealer lead management system; Hollywood Video: 34% reactivation; CollegeClub: 250% membership increase; HomeBase: $16+MM in incremental sales, $3+MM in incremental margin; Del Monte/Heinz Pet Snacks: 8% lift in share; TurboTax: 18% growth.• Created relationship-marketing programs for Beech-Nut (18% response rate, 6x ROI and secured free media partnerships valued at over $600K) and Boston Market (25% email response rate, 2% banner response rate).• Built money-saving models for Acura (pre-determining luxury car buyers from Honda base—an industry first), Beech-Nut (non-responder profiling that saved $1MM), UBNetworks (mapped cities by block level scoring for DSL locales).• Led pro-bono accounts including Words Can Heal, Skirball Cultural Center and USC.

Led day-to-day management of client businesses, supervising, developing and staffing teams, and supporting business generating opportunities. Client work included packaged goods (Gillette, Pepsi, Tampax) telecommunications (AT&T, Call Interactive), financial services (First Data Corporation, Visa) technology (Polaroid) and travel (Holiday Inn, Marriott Ownership Resorts). • Created industry-first retail credit card programs for First Data’s member banks. • Spearheaded planning, development and launch of Tampax.com, troom.com and AskIris.com that effectively built new customer and trade relationships by transfusing the brand from one that was considered taboo. • Created AuthentiGram/IdentiGram brand platforms for Polaroid Custom Holography.

With a $150+ million budget, led strategy and customer communications in 14 languages and cultures supporting $4.8 billion in international direct-dialed minute generation.• Led response teams with time-to-market records and success in diffusing competitive offers. • Launched Special Country Plan, True World Savings and True Country Savings. • Developed experiential campaigns supporting Cirque du Soleil, Disney, Universal Studios and NBA sponsorships along with supporting marketing communications, telemarketing training and VIP strategies.

Led and represented all marketing, communications and product development focused on older persons.• Negotiated agreements with external partners (Senior Olympics, AARP and others) • Leveraged PR and media opportunities as AT&T spokesperson including numerous AARP videos, interviews with CBS This Morning and Financial News Network and keynote speaker for National Association of Senior Living Industries.

Introduced agencies and brands to desktop publishing and design.