Michael Boerner Email & Phone Number

Chicago, Il, Us

Sussex, Wisconsin, Us

Sussex, Wisconsin, Us

Sussex, Wisconsin, Us

Sussex, Wisconsin, Us

- travel across the country to various Quad accounts to train, support and stabilize- cultivate positive and productive relationships within key accounts- manage multiple projects simultaneously from inception to execution- own communication channel between client accounts and service teams- analyze and lead projects to ensure quality, performance and delivery- evaluate local processes to identify opportunities for improvement, and act with independent authority to train and implement standard operational processes- participate in all regular planning meetings- evaluate on-site teams for efficiency and identify opportunities for growth and improvement- develop presentations for prospective clients- work with on-site teams establish and/or improve culture and cooperation

Sussex, Wisconsin, Us

- Served as project lead for all campaign, seasonal and community initiatives- Cultivated a positive and productive client relationship, building confidence and trust with the client, executive leadership and agency partners- Project managed multi-tactic grand opening, month-long and companywide promotional kits from initiation to rollout- Coordinated cross-functionally with key client contacts and creative director to develop compelling and campaign-driving creative- Developed weekly merchandising and marketing decks for executive leadership- Competitive research and analysis

Sussex, Wisconsin, Us

- Project managed the circular production cycle from initiation to execution for Cub Foods in Minnesota, Shop N Save in Missouri and Illinois, and Hornbacher’s in North Dakota; reaching more than two million consumers- Managed team of five production artists, timelines and task delegation leading to effective and on-deadline delivery of all projects- Coordination of both on-site and off-site account teams ensuring transparency throughout the production process; interacting daily with SuperValu, Inc., Retail West Marketing, Ivie Corporate Services, GreenLeaf Media, Imagewerks and Flipp- Assisted with creative direction for seasonal and event-specific ads and messaging pages, as well as the implementation of a new circular format and template- Proofread and provided final approval for all circular pages ensuring accurate and consistent style and branding before sending to press- Facilitated all client services including weekly circulars, in-store signage, marketing collateral, ROPs and miscellaneous projects- Maintained SuperValu’s marketing calendar, circular schedule and flyer page count document ensuring accuracy across all and resolving any discrepancies

Sussex, Wisconsin, Us

- Developed and managed multiple project timelines and task lists leading to effective and on-time execution of all deliverables- Coordination of both on-site and off-site account teams ensuring transparency throughout the production process; interacting daily with SuperValu, Inc., Corporate Services and GreenLeaf- Managed all marketing print projects from initiation to execution including creative direction, proofreading and posting to vendor- Facilitated all client services including weekly circulars, in-store signage, marketing collateral, direct mail, ROPs, radio, billboards and various miscellaneous projects- Maintained Shop ‘N Save’s marketing calendar, circular schedule and flyer page count document ensuring accuracy across all and resolving any discrepancies- Worked with the Shop ‘N Save merchandising team, marketing director and production artists to ensure processes, standards and quality of work is being met- Assisted marketing director in the promotional planning process- Advised marketing director on copy legibility and discrepancy issues in ad plans- Provided additional creative client support on special projects as needed

- Served as lead point of contact for all clients including Anheuser-Busch InBev, Beam Global, Millercoors, Phillips 66, Lodging Hospitality Management and Caleres- Established trust and cultivated strong client relationships - Built out comprehensive, interdepartmental project plans and timelines to ensure each campaign delivered results and achieved the client’s objectives- Acted as project manager on key accounts and campaigns- Booked media including radio, outdoor, television and print to position ALIVE’s brand as a leader and innovator in the market- Maintained calendar for clients’ dedicated email blasts to achieve maximum efficiency and effectiveness- Maintained advertising logs for account executives to streamline the advertising materials collection process and ensure accuracy- Managed advertising deadlines and the production process- Researched and updated company database with prospective advertising clients monthly- Developed and sent monthly prospect emails to warm leads for the account executives- Researched and built special advertising section lead database- Organized CRM database for optimum efficiency and accuracy- Wrote copy for advertorials and production display ads- Coordinated and art directed photo shoots for clients- Edited advertising copy for grammar, spelling, AP style and house style- Handled material collection for all display advertisements featured in the magazine and on ALIVEMag.com- Maintained and grew ALIVE email lists to more than 45,000 subscribers- Conceptualized and designed print, email and web advertisements- Created and managed the break of book (BOB) to ensure space and layout transparency between editorial, sales and marketing departments- Coordinated press cycle, start to finish, including uploading to the printer

- Researched and created custom proposals for automotive clients including Nissan, Infiniti and Mercedes Benz- Managed key sponsors’ brand integration and activation at events- Increased exposure of ALIVE in the community through strategic guerilla marketing plans- Exceeded ticket revenue goals for ALIVE events including the Buzz List party, Saint Louis Fashion Week, the Hot List party and ULTRA through comprehensive, integrated promotional strategies- Hired, trained and managed Marketing & Events interns and Saint Louis Fashion Week volunteers- Managed setup, staff training and on-site logistics for ALIVE and client events- Developed engaging promotional content for event sponsors to maximize effectiveness- Produced promotional materials and on-site signage for events using Adobe Creative Suite

- Assisted with planning, promotion and production of Saint Louis Fashion Week, consisting of five events throughout the week- Interacted with key event sponsors and partners to ensure satisfaction- Prepared recapitulations for clients to evidence successful integrated marketing execution and promotional strategy- Worked with advertisers to update ALIVE’s weekly electronic agenda, which reaches more than 25,000 people- Designed and implemented social media marketing plans to maximize promotional reach and exceed sponsors’ expectations- Represented ALIVE at events to promote the publication and its future events- Developed comprehensive communication strategies for clients to ensure a cohesive marketing plan- Prepared sponsor, partner and vendor contracts for various events- Educated incoming interns of department duties, expectations and ALIVE’s branding style- Wrote radio commercial scripts to promote events and generate buzz- Performed research to compile an extensive database of prospective charity partners, event sponsors and venues